Telling time from analog and digital clocks: a multiple-route account

Does the naming of clocks always require conceptual preparation? To examine this question, speakers were presented with analog and digital clocks that had to be named in Dutch using either a relative (e.g., "quarter to four") or an absolute (e.g., "three forty-five") clock time expression format. Naming latencies showed evidence of conceptual preparation when speakers produced relative time expressions to analog and digital clocks, but not when they used absolute time expressions. These findings indicate that conceptual mediation is not always mandatory for telling time, but instead depends on clock time expression format, supporting a multiple-route account of Dutch clock time naming.     

Masked repetition and phonological priming in picture naming

We report a series of picture naming experiments in which target pictures were primed by briefly presented masked words. Experiment 1 demonstrates that the prior presentation of the same word prime (e.g.,rose-rose) facilitates picture naming independently of the target’s name frequency. In Experiment 2, primes that were homophones of picture targets (e.g.,rows-rose) also produced facilitatory effects compared with unrelated controls, but priming was significantly larger for targets with low-frequency names relative to targets with high-frequency names. In Experiment 3, primes that were higher frequency homophones of picture targets produced facilitatory effects compared with identical primes. These results are discussed in relation to different accounts of the effects of masked priming in current models of picture naming.     

Being forward not backward: lexical limits to masked priming

This study investigated whether masked priming is mediated by existing memory representations by determining whether nonwords targets would show repetition priming. To avoid the potential confound that nonword repetition priming would be obscured by a familiarity response bias, the standard lexical decision and naming tasks were modified to make targets unfamiliar. Participants were required to read a target string from right to left (i.e., "ECAF" should be read as "FACE") and then make a response. To examine if priming was based on lexical representations, repetition primes consisted of words when read forwards or backwards (e.g., "face", "ecaf") and nonwords (e.g., "pame", "emap"). Forward and backward primes were used to test if task instruction affected prime encoding. The lexical decision and naming tasks showed the same pattern of results: priming only occurred for forward primes with word targets (e.g., "face-ECAF"). Additional experiments to test if response priming affected the LDT indicated that the lexical status of the prime per se did not affect target responses. These results showed that the encoding of masked primes was unaffected by the novel task instruction and support the view that masked priming is due to the automatic triggering of pre-established computational processes based on stored information.     

The left-to-right nature of the masked onset priming effect in naming

Two experiments were performed to investigate the nature of the masked onset priming effect in naming, that is, the facilitation in naming latency that is observed when a target shares the initial grapheme/phoneme with a masked prime. Experiment 1 showed that the effect is not due to position-independent letter priming, since the naming of nonword targets preceded by masked primes was facilitated only if the prime shared the initial letter with the target (e.g., suf-SIB) and not if the prime shared the final letter (e.g., mub-SIB). Experiment 2 showed that the effect reflects the sharing of onsets rather than the initial letter, since facilitation due to an overlap of the initial letter was observed only for the simple onset target (e.g., penny-PASTE) for which the letter corresponded to the onset, and not for complex onset targets (e.g., bingo-BLISS). It is argued that the serial nature of the masked onset priming effect is best interpreted as the planning of articulation, rather than as the computation of phonology from orthography.     

Phonological and conceptual activation in speech comprehension

We propose that speech comprehension involves the activation of token representations of the phonological forms of current lexical hypotheses, separately from the ongoing construction of a conceptual interpretation of the current utterance. In a series of cross-modal priming experiments, facilitation of lexical decision responses to visual target words (e.g., time) was found for targets that were semantic associates of auditory prime words (e.g., date) when the primes were isolated words, but not when the same primes appeared in sentence contexts. Identity priming (e.g., faster lexical decisions to visual date after spoken date than after an unrelated prime) appeared, however, both with isolated primes and with primes in prosodically neutral sentences. Associative priming in sentence contexts only emerged when sentence prosody involved contrastive accents, or when sentences were terminated immediately after the prime. Associative priming is therefore not an automatic consequence of speech processing. In no experiment was there associative priming from embedded words (e.g., sedate-time), but there was inhibitory identity priming (e.g., sedate-date) from embedded primes in sentence contexts. Speech comprehension therefore appears to involve separate distinct activation both of token phonological word representations and of conceptual word representations. Furthermore, both of these types of representation are distinct from the long-term memory representations of word form and meaning.     

“2 x 3” primes naming “6”: Evidence from masked priming

It is a common assumption for multiplication-solving models that single-digit multiplications are automatically retrieved. However, the experimental evidence for this is based on paradigms under suspicion. In this research, we employed a new procedure with the aim of assessing the automatic retrieval of multiplication more directly. In two experiments, multiplication automatism was studied using briefly presented primes (stimulus onset asynchrony = 48 msec) in a number-naming task. In Experiment 1, in the congruent conditions, the target and the prime were the same numbers (e.g., prime, 6; target, 6) or the target was the solution to the multiplication prime (e.g., prime, 2×3=; target, 6). In the incongruent conditions, no relationship existed between the primes and the targets (e.g., prime, 32; target, 6; or prime, 4×8=; target, 6). Experiment 2 explored the relevance of the equal sign for the multiplication-priming effect. Data showed that naming was faster when the solution of the multiplication prime matched the target, as compared with the incongruent condition (multiplication-priming effect), and that these effects were found irrespective of the presence of the equal sign. The fact that this priming effect was found even though the participants were unaware of the presentation of the primes supports the automatic character of single-digit multiplication. We conclude by arguing that this procedure is highly valuable for exploring the mechanisms involved in simple arithmetic solving.     

Naming two-digit arabic numerals: evidence from masked priming studies

The authors investigated how 2-digit Arabic numerals are named by looking at the effects of masked primes on the naming latencies. Target numerals were named faster when prime and target shared a digit at the same position (e.g., the target 28 primed by 18 and 21). In contrast, naming latencies were slower when prime and target shared 1 or 2 digits at non-corresponding places (e.g., the target 28 primed by 82, 86, or 72). Subsequent experiments showed that these priming effects were situated at the level of the verbal production of the Arabic numerals. The data point to a non-semantically mediated route from visual input to verbal output in the naming of 2-digit Arabic numerals.     

Does prime modality influence morphological processing?

Facilitation among morphologically related words generally is impervious to the prefixed or suffixed structure of primes and targets. A notable exception arises, however, when both primes and targets are suffixed. More specifically, when primes are auditory and targets are visual, facilitation for a suffixed target (e.g., payment) is absent when it follows a prime (e.g., payable) that is morphologically related and suffixed (Marslen-Wilson, Tyler, Waksler, & Older, 1994). To account for null facilitation (viz., the "suffix-suffix" effect), Marslen-Wilson and his colleagues posit inhibitory links between suffixes of morphological relatives. The present study assesses the generality of the "suffix-suffix" effect. When morphological facilitation is assessed relative to an orthographically related baseline, suffixed primes facilitate derivationally as well as inflectionally related morphological targets when primes are visual as well as auditory in both the lexical decision and naming tasks. The present findings call into question lexical models that posit inhibitory links between suffixes of morphological relatives.     

Conceptual versus Perceptual Priming in Incomplete Picture Identification

This paper examined conceptual versus perceptual priming in identification of incomplete pictures by using a short-term priming paradigm, in which information that may be useful in identifying a fragmented target is presented just prior to the target’s presentation. The target was a picture that slowly and continuously became complete and the participants were required to press a key as soon as they knew what it was. Each target was preceded by a visual prime. The nature of this prime varied from very conceptual (e.g., the name of the picture’s category) to very perceptual (e.g., a similar-shaped pictorial prime from a different category). Primes also included those that combined perceptual and conceptual information (e.g., names or images of the target picture). Across three experiments, conceptual primes were effective while the purely perceptual primes were not. Accordingly, we conclude that pictures in this type of task are identified primarily by conceptual processing, with perceptual processing contributing relatively little.     

Dissociated backward priming effects in lexical decision and pronunciation tasks

Backward priming was examined at 150- and 500-msec prime-target stimulus onset asynchronies (SOAs) using visually presented primes and targets in lexical decision and pronunciation tasks. Two kinds of backward relations were used: compound items for which targets and primes formed a word in the backward direction (e.g., prime: HOP; target: bell), and noncompound items for which targets and primes did not form a word but were associatively related in the backward but not the forward direction (e.g., prime: BABY; target: stork). Results showed that backward priming effects were equivalent for compounds and noncompounds. However, for lexical decisions, backward priming occurred at both SOAs, whereas for pronunciation, it occurred only at the 150-msec SOA. We discuss how this SOA-dissociated backward priming effect in lexical decision and pronunciation tasks poses a serious challenge for all theories of semantic priming.     

RT distribution analysis of category congruence effects with masked primes

Macquarie University, Sydney, New South Wales, Australia In the number magnitude decision task (“Is the number bigger/smaller than 5?”), response to a target (e.g., 3) is faster following a masked prime congruent with the target (e.g., 1) than it is following an incongruent prime (e.g., 9). This category congruence effect has been reported to be “interference-dominant” relative to a neutral prime (e.g., the # sign, the number 5) on the basis of the analysis of mean response time (RT). Using RT distribution analysis as well as mean RTs, we identified two bases for this pattern. One relates to the choice of neutral baseline: The # prime, unlike the digit prime, does not factor in the cost of perceptual transition between the prime and target, and therefore underestimates facilitation and overestimates the interference effect. The second basis of the interference-dominant pattern is a disproportionate slowdown of congruent trials in the slow RT bins. Furthermore, this slowdown is greater for primes that had been used as targets than it is with “novel” primes that have not been responded to as targets. We interpret the results as suggesting that the category congruence effect has two components with different time courses—one based on stimulus-response mapping, and the other on semantic categorization.     

Response-bound primes diminish affective priming in the naming task

We found affective priming in the naming task (i.e., faster naming of a target picture that follows a valence-congruent prime picture compared to an incongruent prime) significantly reduced if prime stimuli were strongly bound to a naming response compared to when primes did not elicit a naming response. This result indicates that affective priming in the naming task originates from encoding facilitation processes, which are usually overshadowed by response conflict due to primes that also trigger a naming response.     

Lexical competition in phonological priming: Assessing the role of phonological match and mismatch lengths between primes and targets

In five experiments, we examined lexical competition effects using the phonological priming paradigm in a shadowing task. Experiments 1A and 1B replicate and extend Slowiaczek and Hamburger's (1992) observation that inhibitory effects occur when the prime and the target share the first three phonemes (e.g., /bRiz/-/bRik/) but not when they share the first two phonemes (e.g., /bRepsilonz/-/bRik/). This observation suggests that lexical competition depends on the length of the phonological match between the prime and the target. However, Experiment 2 revealed that an overlap of two phonemes is sufficient to cause an inhibitory effect provided that the primes mismatched the targets only on the last phoneme (e.g., /b[symbol: see text]l/-/b[symbol: see text]t/). Conversely, with a three-phoneme overlap, no inhibition was observed in Experiment 3 when the primes mismatched the targets on the last two phonemes (e.g., /bagepsilont/-/baga3/). In Experiment 4, an inhibitory effect was again observed when the primes mismatched the targets on the last phoneme but not when they mismatched the targets on the last two phonemes when the time between the offset of overlapping segments in the primes and the onset of overlapping segments in the targets was controlled for. The data thus indicate that what essentially determines prime-target competition effects in word-form priming is the number of mismatching phonemes.     

The processing of consonants and vowels in reading: evidence from the fast priming paradigm

We assessed the early encoding of consonant and vowel information in the reading of English, using the fast priming paradigm. With 30-msec prime durations, gaze durations on target words were shorter when preceded by high-frequency consonant-same primes (which shared consonant information with the target word; e.g., lake-like) than when preceded by vowel-same primes (which shared vowel information with the target word; e.g., line-like), but there were no priming effects for low-frequency primes. With 45-msec prime durations, however, there was no effect of prime frequency and gaze durations on target words were shortened equally when they were preceded by consonant-same primes and vowelsame primes, as compared with control primes (e.g., late-like). The results suggest that the processing of consonants is more rapid than that of vowels, providing further evidence for the distinction between consonant and vowel processing in the reading of English.     

Identity primes produce facilitation in a colour naming task

Five experiments examined associative or identity priming effects in a colour-naming task with colour-neutral words. In Experiment 1, subjects instructed to read the prime silently showed no associative priming effect but a colour-naming facilitation with identity priming. In Experiment 2, the typical associative priming interference in colour naming was demonstrated in subjects recalling the prime word, but not in subjects reading the prime silently, whereas associative primes facilitated word naming regardless of the prime response requirement. The remaining studies investigated the colour-naming facilitation observed with identity primes. Experiment 3 showed no effects on the facilitation of colour naming from varying the letter case of a silently read prime. Experiment 4 showed facilitation when subjects recalled the prime, and a target frequency effect, with faster colour-naming latencies for high- and medium- than low-frequency targets. In Experiment 5, there was no facilitation for naming the colour of target words paired with non-word primes differing in their initial letter from the target. Taken together, the results suggest that the facilitation of colour naming following identical primes reflects faster target word recognition, whereas the associative priming interference reflects an attentional effect.     

Retroactive semantic priming in a lexical decision task

The present study reports two experiments that required subjects to name target items preceded by a masked prime. Additionally, and subsequent to the naming task, subjects were required to indicate whether or not the prime was a word, along with a confidence rating of their lexical decision. Experiment 1 demonstrates that the processing of masked primes is facilitated by related targets when such targets are presented either 100 or 200 msec after the onset of the prime. Experiment 2 extends the finding of “retroactive” priming to a 1000=msec separation in prime-target presentation (SOA). The extent of retroactive priming is not dependent on SOA between prime and target, nor is it affected by the prime-mask SOA, which varied from 10 to 180 msec. Priming of targets was also independent of prime-target and prime-mask SOA, providing that primes had been classified as words. For word primes classified as non-words there was no semantic priming on target naming reaction time. Implications of these findings with respect to the nature of retroactive priming and the current controversy concerning subliminal priming effects were discussed.     

Masked partial priming of letter perception

In three experiments testing 178 subjects, letter targets were preceded by briefly presented, pattern-masked primes formed by deleting pixels in a larger or smaller version of the target stimulus. In Experiment 1A (alphabetic decision)and Experiment 1B (letter naming) a slight advantage was observed for global primes (alternate pixels deleted) compared with junction primes (midsegment information removed). This advantage was stronger at 50 ms prime exposures than at 30 ms exposures in the naming task. In Experiment 2 (letter naming), midsegment primes (with junction information removed) produced faster latencies than did junction primes. This result was replicated in a third experiment and was shown to be independent of target letter case and the relative size of prime and target stimuli. The same midsegment and junction primes did not facilitate performance compared to neutral primes in the alphabetic decision task. These results suggest that masked partial priming of letter naming can be usefully applied to the study of basic processes in letter perception.     

Incidental learning of S-R contingencies in the masked prime task

Subliminal motor priming effects in the masked prime paradigm can only be obtained when primes are part of the task set. In 2 experiments, the authors investigated whether the relevant task set feature needs to be explicitly instructed or could be extracted automatically in an incidental learning paradigm. Primes and targets were symmetrical arrows, with target color, not shape, the response-relevant feature. Shape and color covaried for targets (e.g., <> always blue, >< always green), whereas primes were always black. Over time, a negative compatibility effect (NCE; response benefits when prime and target had different shapes) developed, indicating that primes affected the motor system. When target shape and color varied independently (control condition), no NCE occurred, in line with the assumption that the NCE reflects task set-dependent motor processes, not perceptual interactions.     

A study of masked form priming in picture and word naming

We report a series of picture- and word-naming experiments in which the masked priming paradigm with prime exposures brief enough to prevent prime identification were used. Experiment 1 demonstrates that the prior presentation of the same word prime facilitates both picture and word naming independently of target frequency. In Experiments 2 and 3, primes that were pseudohomophones of picture targets produced facilitatory effects compared with orthographic controls, but these orthographically similar nonword primes did not facilitate picture naming compared with unrelated controls. On the other hand, word targets were primarily facilitated by orthographic prime&#x2014; target overlap. This marked dissociation in the priming effects obtained with picture and word targets is discussed in relation to different explanations of masked form priming effects in visual word recognition and current models of picture and word naming.     

What do graded effects of semantic transparency reveal about morphological processing?

We examined the influence of semantic transparency on morphological facilitation in English in three lexical decision experiments. Decision latencies to visual targets (e.g., CASUALNESS) were faster after semantically transparent (e.g., CASUALLY) than semantically opaque (e.g., CASUALTY) primes whether primes were auditory and presented immediately before onset of the target (Experiment 1a) or visual with an stimulus onset asynchrony (SOA) of 250 ms (Experiment 1b). Latencies did not differ at an SOA of 48 ms (Experiment 2) or with a forward mask at an SOA of 83 ms (Experiment 3). Generally, effects of semantic transparency among morphological relatives were evident at long but not at short SOAs with visual targets, regardless of prime modality. Moreover, the difference in facilitation after opaque and transparent primes was graded and increased with family size of the base morpheme.