Adolescents’ Exposure to a Sexualized Media Environment and Their Notions of Women as Sex Objects

This study was designed to investigate whether adolescents’ exposure to a sexualized media environment is associated with stronger beliefs that women are sex objects. More specifically, we studied whether the association between notions of women as sex objects and exposure to sexual content of varied explicitness (i.e., sexually non-explicit, semi-explicit, or explicit) and in different formats (i.e., visual and audio-visual) can be better described as cumulative or as hierarchical. Further, we investigated whether this association was contingent on gender. Based on data from an on-line survey of 745 Dutch adolescents aged 13 to 18, we found that the relationship between exposure to a sexualized media environment and notions of women as sex objects followed a hierarchical pattern: Starting with adolescents’ exposure to sexually semi-explicit content, the statistical significance of the relationship with notions of women as sex objects moved from semi-explicit to explicit sexual content and from visual to audio-visual formats. Exposure to sexually explicit material in on-line movies was the only exposure measure significantly related to beliefs that women are sex objects in the final regression model, in which exposure to other forms of sexual content was controlled. The relationship between exposure to a sexualized media environment and notions of women as sex objects did not differ for girls and boys.     

“It’s Not the Right Way to Do Stuff on Facebook:” An Investigation of Adolescent Girls’ and Young Women’s attitudes Toward Sexualized Photos on Social Media

Using thematic analysis of interview data, the present study assessed teen girls’ and young adult women’s attitudes toward posting sexualized profile photos on Facebook. In addition, sexualization behaviors depicted in participants’ profile photos were examined. Participants overwhelmingly disapproved (either in a reluctant or a clear manner) of posting a profile photo of oneself in underwear on social media. A somewhat different pattern emerged in attitudes about posting a swimsuit photo in which specific conditions were laid out determining whether swimsuit photos were acceptable or not. Sexualization cues in profile photos were generally low. Findings suggest that posting a sexualized photo on social media comes with relational costs for girls and women. Strategies for educating young people about new media use and sexualization are discussed.     

Does Religion Increase the Prevalence and Incidence of Obesity in Adulthood?

Previous research reveals that religion in America is related to variations in body weight. This article examines the relationships between religion and both body mass index (BMI) and obesity, which have increased in prevalence in the United States over the past two decades. Using longitudinal data from a national sample of adults, this study prospectively examines whether dimensions of religious life are associated with weight gain and the development of obesity during eight years of follow-up. We examine four dimensions of religiosity (attendance, salience, media practice, and consolation) and religious affiliation. Ordinary least squares regression analyses reveal that high levels of religious media practice are associated with higher BMI in women. Logistic regression analyses reveal that high levels of religious media practice and affiliation with a Baptist denomination increased the risk of obesity for women, but that a high level of religious consolation reduced the risk of obesity incidence for men. Attendance at religious services was associated with a lower risk of the incidence of obesity for women, suggesting the importance of studying links between dimensions of religious life and body weight.     

Highlighting media modifications: can a television commercial mitigate the effects of music videos on female appearance satisfaction?

Exposure to idealized media portrayals of women induces appearance dissatisfaction in females, in the short term. Interventions that highlight the artificial nature of media portrayals can mitigate this effect. The present research investigated whether a 75 second television commercial, that demonstrates behind-the-scenes techniques used to artificially enhance media models, could be similarly effective. Eighty-seven Caucasian female undergraduates were randomly assigned to one of three conditions. The first group viewed music videos and ordinary television commercials. A second group viewed the same music videos and the "intervention" commercial. A final, control, group viewed television and commercials featuring no people. Viewing music videos resulted in significantly lower levels of self-reported appearance satisfaction compared to viewing control television, p<.05, d=-.67. However, exposure to the intervention commercial counter-acted this effect. Demonstrating the extent to which media portrayals of women are artificially enhanced can mitigate detrimental effects on female appearance satisfaction.     

Gender Role Attitudes: Who Supports Expanded Rights for Women in Afghanistan?

We use survey data from a national probability sample of 6,593 adult Afghans and multivariate regression that estimates the effects of several factors on separate indices of gender role attitudes generated by exploratory factor analysis to explore whether men and women differ in their gender role attitudes and the extent to which ecological and socio-demographic factors may mediate both within- and across-group differences. We find that men and women differ in their gender role attitudes, as men report more conservative attitudes than women. These differences manifest whether gender role attitude is measured as procuring basic rights for women, or empowering women politically. Moreover, men and women??s gender role attitudes are not immutable??education, ethnicity, and urbanization and, in women??s case, generational replacement??all act to mediate these differences. The profile of the Afghan man who would hold liberal gender role attitudes is an educated urbanite, non-Sunni or non-Pashtun, who believes in the compatibility of democracy and Islam, trusts outsiders, has exposure to the formal media, and would extend equal rights to all irrespective of gender, religion, or ethnicity. That of the woman is of a younger, educated urbanite, non-Pashtun, who believes in the compatibility of democracy and Islam, trusts outsiders, has exposure to the formal media, and would extend equal rights to all regardless of gender, religion, or ethnicity.     

Explaining Females’ Envy Toward Social Media Influencers

Social media influencers are online celebrities who exhibit their personal lives to many followers via social media. Media studies have analyzed influencers’ display of the luxurious life to which ordinary women can only aspire. Applying a quantitative method to previous findings, this study examined the psychological process through which social media use and personality traits affect females’ envy toward influencers through social comparison. Specifically, this study tested whether social media use variables (exposure to influencers’ social media, interest in specific content on influencers’ social media) and personality traits (public self-consciousness and self-esteem) are associated with the frequency of comparison of one’s life with that of influencers, which, in turn, predict envy toward them. A two-wave online survey was conducted in South Korea (N = 1,064 at Wave 1 and 782 at Wave 2) among female smartphone users aged 20–39. A path analysis revealed that all four independent variables at Wave 1 indirectly influenced envy at Wave 2 through social comparison at Wave 1, when envy at Wave 1 was controlled for. The findings extended the scope of social comparison theory and provided a critical view of influencers’ self-representation from a feminist perspective.     

Gendered Constructions of Professionals in Daycare

In The Netherlands the boys’ problem debate in education has expanded to daycare, concerning the children between 0 and 4 years of age. Women daycare workers are blamed by mainstream media for frustrating boys’ need for physical activity and adventure. In 2004 we conducted a study, involving 96 daycare workers in 36 daycare centers in a Dutch city. We addressed the research question whether the stereotypical representation of women’s daycare work in the media is an adequate picture of these professionals’ perceptions of their work in daycare. Findings indicate that the stereotypical images of women daycare workers in the media-debates do not resemble the personal qualities and professional characteristics that these daycare workers ascribe to themselves.     

Sexism,rape myths and feminist identification explain gender differences in attitudes toward the #metoo social media campaign in two countries

ABSTRACT

On October 15, 2017, actress Alyssa Milano popularized the #metoo campaign, which sought to expose the prevalence of sexual harassment and assault in public domains by encouraging victims to share their experiences on social media using the hashtag metoo. The online campaign rapidly grew to a global phenomenon, which was generally well supported. However, some criticized the campaign online as a battle of the sexes, which pits men against women. Our cross-cultural research investigated whether gender differences in attitudes and feelings toward #metoo are due to underlying differences in ideologies and experiences that only partly overlap with gender. We surveyed respondents in the United States, where the campaign began, and in Norway, a highly gender-egalitarian country. In both countries, men expressed less positivity toward #metoo than women and perceived it as substantially more harmful and less beneficial. These gender differences were largely accounted for by men being higher than women in hostile sexism, higher in rape myth acceptance, and lower in feminist identification. The results, hence, suggest that gender differences in attitudes to social media campaigns such as #metoo might be best characterized as dimensional ideological differences rather than fundamental group differences.     

An ecological momentary assessment of comparison target as a moderator of the effects of appearance-focused social comparisons

This research examined whether comparison target moderates the effects of naturally occurring appearance-focused social comparisons on women's affect, appearance esteem, and dieting thoughts. During daily activities, body-satisfied (BS) women and body-dissatisfied (BD) women recorded their comparison targets and reactions to comparison information. For BS women, upward comparisons with peers were associated with more positive affect (PA) and appearance esteem and less guilt than upward comparisons with media images and downward comparisons with peers were associated with less PA than downward comparisons with media images. For BD women, upward comparisons with peers were associated with more appearance esteem and diet thoughts than upward comparisons with media images and downward comparisons with peers were associated with less PA, appearance esteem, and diet thoughts and more guilt than downward comparisons with media images.     

SOCIOCULTURAL INFLUENCE AND APPEARANCE-BASED REJECTION SENSITIVITY AMONG COLLEGE STUDENTS

The present research examined the influence of parents, peers, and the media in predicting college students' Appearance-based Rejection Sensitivity (Appearance-RS)—the degree to which individuals anxiously expect to be rejected based on their physical appearance. Given that women are socialized to be more appearance-focused than men, women were hypothesized to show greater Appearance-RS in response to sociocultural influences than men. A survey was administered to 220 students at a large public university in the United States. Overall, women showed greater sensitivity to appearance rejection than men. Specifically, perceptions of peer conditional acceptance based on appearance were associated with Appearance-RS among women. In addition, the more women and men internalized media ideals and felt media pressure to look attractive, the more sensitive they were to appearance rejection. No significant effects of parental influence were found. Thus, peer conditional acceptance predicted Appearance-RS among women, and media influence predicted Appearance-RS among women and men.     

The effect of priming materialism on women's responses to thin-ideal media

Consumer culture is characterized by two prominent ideals: the 'body perfect' and the material 'good life'. Although the impact of these ideals has been investigated in separate research literatures, no previous research has examined whether materialism is linked to women's responses to thin-ideal media. Data from several studies confirm that the internalization of materialistic and body-ideal values is positively linked in women. After developing a prime for materialism (N= 50), we present an experimental examination (N= 155) of the effects of priming materialism on women's responses to thin-ideal media, using multiple outcome measures of state body dissatisfaction. Priming materialism affects women's body dissatisfaction after exposure to thin media models, but differently depending on the dimension of body image measured. The two main novel findings are that (1) priming materialism heightens the centrality of appearance to women's self-concept and (2) priming materialism influences the activation of body-related self-discrepancies (BRSDs), particularly for highly materialistic women. Exposure to materialistic media has a clear influence on women's body image, with trait materialism a further vulnerability factor for negative exposure effects in response to idealized, thin media models.     

Positive fantasies or negative contrasts: The effect of media body ideals on restrained eaters’ mood,weight satisfaction,and food intake

Although viewing media body ideals promotes body dissatisfaction and problematic eating among women (e.g., extreme restraint/overeating), some argue that women only report such negative effects because they think that they are meant to (i.e., demand characteristics). Because restrained eaters are trying to lose weight, they might be vulnerable to such media exposure. However, because of demand characteristics, evidence is mixed. Therefore, we minimized demand characteristics and explored whether media body ideals would trigger restrained eaters to report negative (negative mood, weight dissatisfaction) or positive (positive mood, weight satisfaction) effects. We also hypothesized that this change (negative or positive) would encourage food intake. Restrained and unrestrained eaters (n = 107) memorized media or control images. Restrained eaters exposed to media images reported decreased weight satisfaction and increased negative mood, but their food intake was not significantly affected. Perhaps paying advertent attention to the images caused goal-related negative affect, which triggered restraint.     

Women's exposure to thin-and-beautiful media images: body image effects of media-ideal internalization and impact-reduction interventions

Exposure to media images of thin-and-beautiful women negatively affects the body image and mood states of young women. However, not all women are equally susceptible to these effects. The present experimental investigation with 123 young college women evaluated the moderating effects of the extent of internalization of media ideals. It also examined the preventative impact of two brief interventions (i.e., media literacy information with and without a dissonance-induction procedure). Results indicated that relative to a control group, the exposure to thin-and-beautiful media images adversely influenced the state body image of participants with high internalization levels. Media-literacy psychoeducation prior to the media exposure prevented this adverse effect. Adding a pre-exposure dissonance-induction procedure did not significantly enhance the preventative effects relative to psychoeducation alone. These results and their implications for the treatment and prevention of body image disturbances are discussed in the context of the empirical literature on the media's effects on body image.     

The Effect of Simultaneous Exercise and Exposure to Thin-Ideal Music Videos on Women’s State Self-Objectification, Mood and Body Satisfaction

The present study examined the simultaneous impact of thin-ideal music videos and exercise on state self-objectification, mood and body satisfaction, in order to assess whether exercise can ameliorate the usually found negative effects of appearance-focused media. One-hundred and eighty-four South Australian undergraduate women viewed appearance-focused or neutral music videos, with half in each condition simultaneously participating in a bout of exercise or in quiet rest. Participants completed pre- and post- state measures of mood, body satisfaction and self-objectification. As expected, exposure to appearance-focused music videos produced increased state self-objectification in comparison to neutral images. For body satisfaction, an interaction emerged for the dimension of physical attractiveness, whereby women who exercised and watched appearance-focused video clips felt more attractive than women watching the same clips who did not exercise, and felt no less attractive than women who watched neutral clips. The findings demonstrate that thin-ideal music videos serve to increase state self-objectification, but that exercise can ameliorate the negative effects of idealized media images on women’s feelings of physical attractiveness.     

Branded entertainment: Gender differences in reactions to star ratings

The consumer behavior literature shows that men are externally focused and women are internally focused consumers. The authors conduct three studies to test gender differences in the use of media‐posted public ratings for deciding whether to recommend branded entertainment films. The Study 1 results indicate that men are more (less) likely to recommend films that have high (low) star ratings, but women are equally likely to recommend films regardless of star ratings. In an interesting twist, Study 2 results show that if women are momentarily distracted by being made more aware of their surroundings, they process information similarly to men and are more persuaded by public ratings. In Study 3, the authors replicate and extend the findings by including a no‐star control group and examining additional variables—film and brand attitudes and recommendations—with a no star rating control group. The overall results show that men (women) are more (less) likely to look to public ratings for forming film and brand attitudes and recommendations.     

The impact of thin idealized media images on body satisfaction: Does body appreciation protect women from negative effects?

This article examines whether positive body image can protect women from negative media exposure effects. University women (N = 112) were randomly allocated to view advertisements featuring ultra-thin models or control images. Women who reported high levels of body appreciation did not report negative media exposure effects. Furthermore, the protective role of body appreciation was also evident among women known to be vulnerable to media exposure. Women high on thin-ideal internalization and low on body appreciation reported appearance-discrepancies that were more salient and larger when they viewed models compared to the control group. However, women high on thin-ideal internalization and also high on body appreciation rated appearance-discrepancies as less important and no difference in size than the control group. The results support the notion that positive body image protects women from negative environmental appearance messages and suggests that promoting positive body image may be an effective intervention strategy.     

Asian American college women's body image: a pilot study

The purpose of this study was to examine the effects of values acculturation and the influence of media on Asian American college women's overall body image. A sample of 59 Asian American women from two large universities completed self-report surveys, which included questions regarding values acculturation, media internalization, and overall body satisfaction. Results showed that Asian American women who identified more strongly with traditional Asian values reported higher levels of body image dissatisfaction. Further, Asian American women who reported higher internalization of media portrayals of beauty ideals reported higher body image dissatisfaction. Research and clinical recommendations are made to enhance psychologists' understanding of Asian American women's body image and acculturation.     

The Dark Side of Heterosexual Romance: Endorsement of Romantic Beliefs Relates to Intimate Partner Violence

Romance and control are often conflated by the media, and individuals may believe that certain controlling or jealous behaviors by men toward women are romantic and can be a sign of love and commitment in heterosexual relationships. The current study explored three types of romantic beliefs among women: endorsement of the ideology of romanticism, highly valuing romantic relationships, and the belief that jealousy is good. The goal was to determine whether these beliefs would be related to finding controlling behaviors romantic as well as to reported experiences of both physical and psychological intimate partner violence (IPV). We surveyed 275 heterosexual-identified women, aged 18 to 50, and measured their endorsement of romantic beliefs, the extent to which they romanticized controlling behavior, and experiences of physical and psychological abuse within their current or most recent romantic relationship. Romantic beliefs were related to romanticizing controlling behaviors, which, in turn, was related to experiences of IPV. There was also a significant indirect relationship between romantic beliefs and experiences of IPV. The data indicate that seemingly positive romantic ideologies can have insidious negative effects. Findings may be useful for clinicians and those who advocate for prevention of IPV as they illustrate a need to refocus traditional ideas of healthy relationships at the societal level.     

Thin Is In? Think Again: The Rising Importance of Muscularity in the Thin Ideal Female Body

Research has documented an increased emphasis on fitness in media targeting women. However, it is unclear whether this emphasis has resulted in increased muscularity in the perceived ideal female body shape. We sought to evaluate whether the ideal female figure has incorporated increased muscularity into the existing ideal body type that already emphasizes thinness. In Study 1, 78 female undergraduates evaluated images of U.S. beauty pageant winners over the past 15 years on dimensions of thinness, muscularity, and attractiveness. Results indicated that muscularity and thinness ratings of pageant winners significantly increased over time. In Study 2, 64 female undergraduates evaluated two different versions of the same image of a model: a Thin Muscular image and a Thin Only image in which the appearance of muscularity was removed through digital editing. When images were presented in pairs, results indicated that participants found the Thin Muscular image more attractive than the Thin Only image. These results suggest that the current perceived ideal female figure includes both extreme thinness and muscularity and that women prefer this muscular thin figure to a solely thin figure. These findings have implications for clinical treatments related to body image, compulsive exercise, and media literacy.     

Images of Thin and Plus-Size Models Produce Opposite Effects on Women’s Body Image,Body Dissatisfaction,and Anxiety

Mainstream media’s promotion of dangerously thin female images likely lowers self-image satisfaction and contributes to pathological body concerns and disordered eating among women. We tested upward and downward social-comparison effects on self-evaluations by exposing 145 Spanish women to images of thin (upward) or overweight (downward) models. We also tested whether explicitly asking or not asking participants to compare themselves with the models would moderate social comparison effects. Exposure to thin models deteriorated body image while increasing body dissatisfaction and anxiety. Conversely, exposure to overweight models improved body image and decreased body dissatisfaction but it did not affect anxiety. Whether participants were asked to compare themselves to the models explicitly or implicitly had no effect on the participants’ responses. Furthermore, pre-existing body image concerns were not associated with the pre-to-post exposure effects. We propose that increasing the representation of normal weight and overweight women in media advertisements could help to neutralize or at least reduce the negative impact of media’s practice to idealize thin and overly thin women as symbols of female beauty.