Persistence and change in sex-role stereotypes

Persistence and change in sex-role stereotypes were examined by replicating in 1978 a study of sex-role conceptions published by Sherriffs and McKee in 1957. Results suggested that in many particulars sex-role stereotypes have changed little over the intervening two decades. Respondents of both sexes continued to view men as more forceful, independent, stubborn, and reckless than women; and women continued to be viewed as more mannerly, giving, emotional, and submissive than men. On the other hand, many changes in sex-role conceptions were also found to have occurred. Especially for female respondents, results suggested that stereotypes have changed in the direction of greater favorability toward women and less favorability toward men. The relevance of these findings to the psychological understanding of social change is discussed.     

Sex stereotypes: Issues of change in the 1970s

A sample of 128 college males and females rated a typical and desirable man or woman on 54 items taken from the Personal Attributes Questionnaire (PAQ). Comparisons of the ratings of a typical man versus a typical woman yielded significant differences (p<.01) on 53 of the 54 items. Thus, stereotypes of the sexes apparently remained strong during the 1970s. Comparisons of the ratings of a desirable man versus desirable woman yielded significant differences on only 12 of the 54 items. These results are interpreted as reflecting a difference between stereotypes (of the typical person) and attitudes (about desirable characteristics). While atttitudes may have changed in the 1970s, stereotypes remained remarkably stable.     

Social stereotypes and judgments of individuals: An instance of the base-rate fallacy

Social stereotypes may be defined as beliefs that various traits or acts are characteristic of particular social groups. As such, stereotypic beliefs represent subjective estimates of the frequencies of attributes within social groups, and so should be expected to “behave like” base-rate information within the context of judgments of individuals: specifically, individuating target case information should induce subjects to disregard their own stereotypic beliefs. Although the results of previous research are consisten with this prediction, no studies have permitted normative evaluation of stereotypic judgments. Because the hypothesis equates base rates and stereotypes, normative evaluation is essential for demonstrating equivalence between the base-rate fallacy and neglect of stereotypes in the presence of individuating case information. Two experiments were conducted, allowing for normative evaluation of effects of stereotypes on judgments of individuals. The results confirmed the hypothesis and established the generalizability of the effect across controversial and uncontroversial, socially desirable and socially underirable stereotypic beliefs. More generally, an examination of the differences between intuitive and normative statistical models of the judgment task suggest that the base-rate fallacy is but one instance of a general characteristic of intuitive judgment processes: namely, the failure to appropriately adjust evaluations of any one cue in the light of concurrent evaluations of other cues.     

We are the opposite of you! Mirroring of national,regional and ethnic stereotypes

The content of stereotypes can be shaped by multiple mechanisms, one of them possibly being the “mirroring effect.” Mirroring describes a phenomenon whereby people rate their ingroup characteristics as opposite to characteristics typical of a relevant outgroup. The aim of our study was to explore mirroring in three intergroup contexts—in national, regional, and ethnic stereotypes. In Study 1, 2,241 participants rated national ingroup stereotype and outgroup stereotypes of five Central European countries. In Study 2, 741 Czech participants rated regional ingroup and outgroup stereotypes of people living in two distinct parts of the Czech Republic. In Study 3, 463 majority and Hungarian minority participants in Slovakia rated ethnic ingroup and outgroup stereotypes. The results showed a clear presence of mirroring in all three contexts.     

Concurrent validity of the Social Phobia and Anxiety Inventory

The Social Phobia and Anxiety Inventory (SPAI) is a new instrument designed to assess symptoms of social phobia. Although the scale has been shown to have a good test-retest reliability, internal consistency, and construct validity, no studies have examined its concurrent validity with respect to other measures of social anxiety and avoidance. In the present study, the relationship between the SPAI and several self-report measures of social anxiety was examined in a sample of 23 patients meeting DSM-III-R criteria for social phobia. The relationship between the SPAI and other measures of psychopathology, as well as performance during a role play test and an impromptu speech, was also examined. The results strongly support the concurrent validity and the specificity of the SPAI. The Social Phobia subscale may be a better index of social anxiety symptoms than the Difference subscale.This research was supported, in part, by NIMH grants MH 38636 and MH 41577 to the second author.     

Social interaction,observation, and stereotypes as determinants of differentiation in peer ratings

The goal of this investigation was to discover the relationships among peer rating items under three rating information conditions. One hundred British managers made peer ratings based on social interaction, observation, and sterotype information. These data were factor analyzed (using both simultaneous and independent factor solutions) to assess differentiation in each condition. By several criteria, ratings based on interaction were different from ratings based on observation or ratings based on stereotypes. A second set of data was submitted to an independent factor analysis to validate the reported findings. The results of initial and validation data are similar, though not, of course, identical. Implications for future research and behavior-based ratings are discussed.     

Social science stereotypes of the Mexican American woman: policy implications for research

Reviewing the social science literature on the Chicana or Mexican American woman reveals a tenaciously perpetuated stereotype in which she appears almost exclusively as a submissive maternal figure. This may be related to an on-going trend to support studies of interpersonal or cultural characteristics of Chicanas and a resistance to undertake evaluations of systemic discrimination against Mexican American women. Almost all such studies investigated lower class samples, thus confounding ethnicity with socioeconomic status. The size and selection of many of the samples are questionable for purposes of generalizing to the entire population. Because many concepts are not defined in behavioral terms, they are seldom assessed empirically. The main concern is to what extent social scientists and the media are dictating norms to the Chicano family and to what extent are social planners and educators being influenced by these images. Examples from 3 distinct areas of research conclude with interpretations of Mexican American women that differ considerably from those with a heavy emphasis on cultural values: 1) demographic analyses of the 1970 Public Use Samples of the census that acknowledge the disadvantaged economic position of Mexican Americans; 2) studies that are beginning to measure empirically the family dynamics of Mexican Americans; and 3) family planning studies that attempt to examine the interaction between health care delivery systems and Mexican American contraceptive behavior. Trained and experienced Chicana researchers are needed to offset the male orientation and ethnocentrism that have characterized the social sciences.     

The validity of role theory as an explanation of gender stereotypes: comment on Hosoda and Stone

Hosoda and Stone note that role theory leads to the prediction that changes in women's roles should be followed by changes in gender stereotypes; however, having described changes in roles and observed stability in stereotypes, they do not draw the conclusion that their results are inconsistent with role theory.     

The ironic impact of activists: Negative stereotypes reduce social change influence

Despite recognizing the need for social change in areas such as social equality and environmental protection, individuals often avoid supporting such change. Researchers have previously attempted to understand this resistance to social change by examining individuals' perceptions of social issues and social change. We instead examined the possibility that individuals resist social change because they have negative stereotypes of activists, the agents of social change. Participants had negative stereotypes of activists (feminists and environmentalists), regardless of the domain of activism, viewing them as eccentric and militant. Furthermore, these stereotypes reduced participants' willingness to affiliate with ‘typical’ activists and, ultimately, to adopt the behaviours that these activists promoted. These results indicate that stereotypes and person perception processes more generally play a key role in creating resistance to social change. Copyright © 2013 John Wiley & Sons, Ltd.     

When stereotypes get in the way: stereotypes obstruct stereotype-inconsistent trait inferences

There is a growing body of evidence indicating that people spontaneously make trait inferences while observing the behavior of others. The present article reports a series of 5 experiments that examined the influence of stereotypes on the spontaneous inference of traits. Results consistently showed weaker spontaneous trait inferences for stereotype-inconsistent behavioral information than for stereotype-consistent and stereotype-neutral information. Taken together, the current results suggest that specific spontaneous trait inferences become obstructed by inhibitory processes when behavior is inconsistent with an already activated stereotype. These findings are discussed in relation to stereotype maintenance processes and recent models of attribution in social judgment.     

Social categorization and attitude change

Two experiments were carried out investigating the effect of categorization on attitude change. It was predicted that the division of a number of individuals into two subgroups (categorization), in such a way that initial attitudes correlate with subgroup membership, would lead to accentuation of attitudinal differences between subgroups. It was further predicted that an identical distribution of initial attitudes without superimposed categorization would lead to convergence of attitude positions. In experiment 1, the effect of a male-female classification on attitude change was studied. It was indeed found that subjects changed their attitudes in the direction opposite to the position of the outgroup (intergroup attitude differentiation), but only for groups who were initially more extreme than the comparison group. In the control condition (no categorization), conformity effects were observed. In experiment 2, an antagonistic intergroup setting was induced. In this situation, strong intergroup attitude differentiation effects were observed, which were not affected by the magnitude of the initial intergroup discrepancy. In the control condition, subjects did not show conformity to the overall group mean, but maintained their initial noncentral attitude position.     

An examination of the construct validity of the Social Anhedonia Scale

Two studies bearing on the construct validity of the Social Anhedonia Scale (SA) are reported. Study 1 reported convergent validity coefficients between the SA scale and numerous measures of traits reflecting a generalized attitude toward others (e.g., social interest and empathy) as well as several traits reflecting maladjustment without a social component as a test of discriminant validity (e.g., pessimism and rigidity). Study 1 found impressive convergent validity for the SA scale and mixed discriminant validity. Study 2 found that the SA scale was related to two dimensions of striving for security, one of which is strongly influenced by negative interpersonal tendencies, suggesting support for the validity of the SA scale. Implications for the measurement and concept of social anhedonia are presented.