Conscious and unconscious proportion effects in masked priming

The global neuronal workspace theory [Dehaene, S., & Naccache, L. (2001). Towards a cognitive neuroscience of consciousness: basic evidence and a workspace framework. Cognition, 79, 1–37.] proposes that it is impossible for an unconscious stimulus to be used strategically to enhance task performance (bottom–up effect), while a fully consciously perceived stimulus can be used to improve task performance (top–down effect). Two experiments were designed to investigate these hypotheses. In a first experiment we investigated whether a manipulation of the proportion of Arabic/number word targets had a top–down effect. Since the subjects were fully aware of the target, we expected that this manipulation could be used to enhance task performance. In a second experiment we determined whether a manipulation of the proportion of Arabic/number word primes had a bottom–up effect. Since the subjects were unaware of the prime, we hypothesized that they would be unable to use the manipulation to enhance task performance and therefore the manipulation would have no effect. Both hypotheses were largely confirmed.     

Conscious and unconscious influences of memory: temporal dynamics

Changes in the conscious and unconscious influences of memory over time were assessed in two experiments by using a variant of the process-dissociation procedure. In both experiments, performance on a stem-completion task was measured under both inclusion and exclusion instructions. Across the two experiments, there were four different retention intervals: 2 minutes, 2 days, 2 weeks, and 2 months. The results indicated that conscious influences decreased systematically across retention interval. In contrast, unconscious influences of memory in the absence of conscious influences increased between 2 minutes and 2 days, and then remained relatively stable from 2 days to 2 weeks to 2 months. These results stand in apparent contrast to those of McBride and Dosher (1999), which showed equal rates of forgetting for conscious and unconscious influences of memory on performance. The implications for models of the relation between conscious and unconscious influences of memory on performance are discussed.     

Conscious control over the content of unconscious cognition

Visual stimuli (primes) presented too briefly to be consciously identified can nevertheless affect responses to subsequent stimuli - an instance of unconscious cognition. There is a lively debate as to whether such priming effects originate from unconscious semantic processing of the primes or from reactivation of learned motor responses that conscious stimuli afford during preceding practice. In four experiments we demonstrate that unconscious stimuli owe their impact neither to automatic semantic categorization nor to memory traces of preceding stimulus-response episodes, but to their match with pre-specified cognitive action-trigger conditions. The intentional creation of such triggers allows actors to control the way unconscious stimuli bias their behaviour.     

Conscious and unconscious thought in artificial grammar learning

Unconscious Thought Theory posits that a period of distraction after information acquisition leads to unconscious processing which enhances decision making relative to conscious deliberation or immediate choice (Dijksterhuis, 2004). Support thus far has been mixed. In the present study, artificial grammar learning was used in order to produce measurable amounts of conscious and unconscious knowledge. Intermediate phases were introduced between training and testing. Participants engaged in conscious deliberation of grammar rules, were distracted for the same period of time, or progressed immediately from training to testing. No differences in accuracy were found between intermediate phase groups acting on decisions made with meta-cognitive awareness (either feeling-based intuitive responding or conscious rule- or recollection-based responding). However, the accuracy of guess responses was significantly higher after distraction relative to immediate progression or conscious deliberation. The results suggest any beneficial effects of 'unconscious thought' may not always transfer to conscious awareness.     

Conscious and unconscious influences of memory for object location

The process-dissociation procedure was used to investigate conscious and unconscious influences of memory for object location. In two experiments, subjects worked with drawings of household objects and rooms of a house depicted on a computer monitor to simulate placing objects in various locations. Memory for object locations was tested by having subjects search for those objects. A double dissociation was obtained between estimates of conscious and unconscious influences of memory computed from equations that assumed independence between these two influences: Age-related differences were found in the estimate of conscious influences, but not in the estimate of unconscious influences, whereas manipulation of habit strength affected the unconscious estimate, but not the conscious estimate. These results were closely fit by a multinomial model assuming independence between conscious and unconscious influences of memory.     

Conscious and unconscious discriminations between true and false memories

When subjects give higher confidence or memory ratings to a test word in a recognition test, do they simply raise their criterion without making better discrimination, or do they raise both criterion and true discrimination between the studied words (SW) and the lures? Given that previous studies found subjects’ false alarm responses to lures slower than to SW, and recognition latency inversely correlated with the confidence rating, can the latency difference between the lures and SW be accounted for by confidence or memory ratings? The present results showed that when subjects gave higher confidence or memory ratings, both their bias and sensitivity were raised, indicating that they could consciously distinguish the lures from the SW. However, a latency difference between true and false recognitions persisted after confidence and memory ratings were held constant, suggesting an unconscious source of discrimination between the two types of memory.     

Conscious and unconscious forms of memory in different implicit tests

This study investigated how shallow processing (complexity rating), deep processing (pleasantness rating), and semantic generation (translating from English) of Chinese words affects conscious memory (CM) and unconscious memory (UM) of the words with three implicit tests: word association, word identification, and word-stem completion. A metacognition-based dissociation procedure was used to estimate the two forms of memory for each test. Except for the shallow condition preceding the word-association test, all three study conditions produced a positive effect on the estimate of CM. The estimate of UM did not benefit from any of the study conditions in the word-association test, it benefited from the shallow and deep conditions but did not benefit from the generation condition in the stem-completion test, and it benefited from the shallow condition but did not benefit from the deep and generation conditions in the word-identification test. Implications of these results for CM and UM operations are discussed.     

Conscious and unconscious lexical retrieval blocking in younger and older adults

The effects of orthographically overlapping prime words in a word fragment completion task (modified from S. M. Smith & D. R. Tindell, 1997) were studied in younger and older adults. Participants studied words and then completed word fragments corresponding to those words. Fragments were preceded by a blocking, unrelated, or neutral prime. In Experiment 1, all participants were slower and less likely to complete the word fragments correctly in the blocking prime condition. Older adults also were more likely to use the blocking prime to incorrectly complete the word fragment compared with younger adults, even when warned against doing so (Experiment 2). Experiment 3 used a masked priming paradigm in younger adults to examine whether conscious processing of the prime word was necessary to produce blocking effects. Reliable blocking effects were obtained, including an intrusion rate similar to that observed in older adults in the first two experiments. These results suggest that certain aspects of word-finding failures in normal aging may be related to the reduced ability to control the activation of a lexical competitor when attempting to retrieve a target word.     

Conscious intrusion of threat information via unconscious priming in anxiety

Preferential processing of threat has been implicated in the development and perpetuation of anxiety. We investigated threat processing and anxiety using a subliminal priming paradigm. People with high or low trait anxiety viewed masked, briefly presented words, and then took an exclusion-completion test in which three-letter stems were to be completed without using recently perceived words. Completion rates were greater for words viewed subliminally compared to a baseline estimate. In addition, unconscious priming was greater for threat than for neutral words in the high-trait-anxiety group, and for neutral than for threat words in the low-trait-anxiety group. Enhanced unconscious priming of threat completions among anxious individuals may model intrusions in anxiety, when unconscious processing breaks into consciousness in the form of threat-related intrusive thoughts.     

Judgment processes in motivation: Anchoring and adjustment effects on judgment and behavior

The behavioral correlates of human judgment have received little attention from judgment and decision making researchers. One behavioral domain that provides for the study of judgment-behavior relations is task motivation (i.e., the allocation of time and effort to a task). Judgments of contingent relations are primary components of several theories of motivation, including expectancy theories and the theory of behavior in organizations proposed by Naylor, Pritchard, and Ilgen (1980). The characteristics of heuristic judgment processes are hypothesized to affect contingency judgments and thus behavioral allocations of time and effort. This paper examines the effects of the anchoring and adjustment heuristic upon (a) judgments of future effort and performance and (b) upon actual allocations of time and effort using several types of anchoring information. Results indicate that both irrelevant and relevant information have strong anchoring effects on effort and performance judgments, but do not have concomitant effects on behavior. Implications for the role of judgment in motivation and for the link between judgment and behavior are discussed.     

Relationship between the unconscious and motivation in establishing a therapeutic program

The need for complex psychotherapy is reified by using the combination of group psychotherapy with methods of individual and behavioral therapy as an example. The fact that certain forms of maldevelopment cannot be satisfactorily checked by dynamic group psychotherapy alone is considered to be due not only to the conditioning of, and automatism associated with, neurotic malbehavior. It is especially in the case of inordinate dread and fear of disease, which is generally referred to as nosophobia, that the patient's great difficulty in accepting the possibility of a mental origin or causation of his ailment stands in the way of making effective use of such a therapy. The authors are of the opinion that acceptance by the patient of a mental origin or causation is made difficult especially by the fact that in the case of neurotic maldevelopments the kind and degree of neurotic conflictiveness are lore or less unconscious. This fact, which has not so far received much attention, should be taken into consideration in future research into the unconscious.     

Conscious and unconscious influences on remembering information from the near and distant past: A developmental analysis

We examined adults' memory for the actors and actresses who won Academy Awards for their performances in specific motion pictures between 1992 to 1937. Fifty-six individuals between 41 to 81 years of age completed inclusion and exclusion versions of aMovie Memory Questionnaire in which they were required to identify actors and actresses who were paired with the names of movies they actually appeared in (e.g., Cher—Moonstruck) or they never appeared in (e.g., Robert DeNiro—Annie Hall), respectively. Estimates of the independent contributions of conscious and unconscious influences on recollection were obtained by analyzing subjects' performance on the inclusion and exclusion tasks via Jacoby's (1991)Process Dissociation Procedure. Results indicated that conscious recollection for motion picture information exhibited a typical retention function, whereas unconscious contributions to recollection remained relatively constant over the entire time range that was sampled. When age differences were considered, it was found that young-old participants displayed a higher level of conscious recollection than did middle-age and old-old adults. The role played by unconscious processes in recollection, however, did not vary by age group.     

Conscious, but not unconscious, logo priming of brands and related words

This study assessed whether real-life stimulus material can elicit conscious and unconscious priming. A typical masked priming paradigm was used, with brand logo primes. We used a rigorous method to assess participants' awareness of the subliminal information. Our results show that shortly presented and masked brand logos (e.g., logo of McDonald's) have the power to prime their brand names (e.g., "McDonald's") and, remarkably, words associated to the brand (e.g., "hamburger"). However, this only occurred when the logos could be categorized clearly above the consciousness threshold. Once the primes were presented close to the consciousness threshold, no subliminal influences on behavior were observed.     

Conscious and unconscious reward cues can affect a critical component of executive control

The present study investigates whether updating an important function of executive control can be driven by unconscious reward cues. Participants had to memorize several numbers and update those numbers independently according to a sequence of arithmetic operations. At the beginning of each trial, a reward (1 euro or 5 cents) was presented, either subliminally or supraliminally. Participants could earn the reward if they found the correct response on the updating task. Results showed better performance when a high (conscious or unconscious) reward was at stake compared to a low reward. This suggests that subliminal information can influence a component process of executive control traditionally thought to require consciousness.     

Setting the stage subliminally: unconscious context effects

An important approach to understand how the brain gives rise to consciousness is to probe the depth of unconscious processing, thus to define the key features that cause conscious awareness. Here, we investigate the possibility for subliminal stimuli to shape the context for unconscious processing. Context effects have generally been assumed to require consciousness. In the present experiment, unconscious context processing was investigated by looking at the impact of the context on the response activation elicited by a subliminal prime. We compared the effects of the same subliminal prime on target processing when the prime was embedded in different unconscious contexts. Results showed that the same prime can evoke opposite responses depending on the unconscious context in which it is presented. Taken together, the results of this study show that context effects can be unconscious.