Personal self and collective self: when academic choices depend on the context of social comparison

This research examines the impact of same-sex versus opposite-sex social comparisons on the perception of one’s own abilities at school and subsequent reported marks and academic choices. During their final year, male and female high school students were asked to describe themselves either in comparison with boys in their class, in comparison with girls in their class or without any explicit social comparison (control group). The interaction effects of gender and comparison context on academic selfconcept, school marks and academic choices indicated that gender differences depend on the comparison context. Particularly, as predicted, gender differences disappeared in the same-sex social comparison condition, and even became inverted for the intended academic choices. Here, boys intended to choose more than girls Preparatory Courses for Higher Education (PCHE) in the opposite-sex social comparison condition, while girls more often chose a prestigious PCHE than boys in the same-sex social comparison condition. The theoretical, methodological and practical implications of these findings are discussed.     

Success,social comparison,and self-assessment: Parents' midlife evaluations of sons,daughters, and self

The literatures on sex-role socialization and social comparison theory were used to predict how parents would evaluate the life success of adult sons and daughters and how parents' assessments of themselves would be influenced by comparisons with these children. Although parents (N=215) did not report different levels of life success for 291 adult sons versus 251 adult daughters, parental well-being was more closely tied to assessments of sons' success. In addition, although parents' reported that both sons and daughters had exceeded their own life success, theparent-child comparison with daughters was the better predictor of parents' well-being. Findings are discussed in terms of parents' individual development, family processes at midlife, and cohort differences between parents and their children.     

Culture and social comparison seeking: the role of self-motives

Three studies examined the relation between cultural background and social comparison seeking. Compared to European Canadians, Asian Canadians sought more social comparisons, particularly those that were upward (Study 1), more social comparisons after failure (Study 2), and more social comparisons after failure when the opportunity for self-improvement was made salient (Study 3). Taken together, these data spotlight Asian Canadians' interest in social comparisons that allow for self-improvement.     

Public involvement in social and political participation processes: A gender perspective

One interesting perspective from which to investigate participation processes is that of gender (Angelique & Culley, 2007). The disparity between male and female participation is evident, in particular when dealing with politics. The research reported here examines any differences between men and women in three different groups: non‐participants (N = 201), social participants (N = 167) and political participants (N = 184). Two specific aspects were considered: (a) the perception of sociopolitical control, that is leadership competence and policy control, and (b) the perception of costs and benefits derived from participation. In focusing on such perceptions, if any difference could be evidenced, we aimed to investigate if this difference was determined by gender, by the type of participation or by the interaction of gender and participation. Data show that leadership competence and policy control were both influenced by the type of participation. An interaction effect of gender and type of commitment for policy control was observed and gender had a direct effect on leadership competence. These results suggest that the gender gap seems to be connected more to the context than to effective gender characteristics. Other data on the perception of costs and benefits are discussed. Copyright © 2009 John Wiley & Sons, Ltd.     

Evaluative contrast in social comparison: the role of distinct and shared features of the self and comparison others

Self‐other comparisons frequently evoke contrastive reactions, especially when the comparison dimension is relevant and when people strive to maintain or preserve a positive self‐evaluation. In three studies, normal‐weight women were asked to gauge satisfaction with their body weight. In Study 1, self‐evaluation was affected by accessible distinctive information either referring to the self or to comparison others. Studies 2 and 3 tested whether the evaluative contrast observed in Study 1 is reduced when shared features receive greater weight. Consistent with the proposition that perceived similarity between self and comparison others renders assimilative reactions more likely, evaluative contrast was markedly reduced when similarities were stressed prior to the comparison process, either by suggesting that one shares certain characteristics with others unrelated to the comparison dimension or by increasing the identification with the comparison other through an intergroup contrast.. Copyright © 2004 John Wiley & Sons, Ltd.     

Cognitive and social comparison processes in brainstorming

This brainstorming experiment assessed the extent to which idea exposure produced cognitive stimulation and social comparison effects. One hundred and sixty participants were exposed to either a high or low number of common or unique ideas. The participants’ likelihood of engaging in social comparison processes (high or low) was also manipulated through instructional sets. The results indicated both cognitive stimulation and social comparison effects. Exposure to a high number of ideas and to common ideas enhanced the generation of additional ideas. The effects of exposure to a high number of ideas was greater under high than under low social comparison conditions. Finally, recall of exposed ideas was related to enhanced idea generation. These results are consistent with the social/cognitive influence model of group brainstorming (Paulus, Dugosh, Dzindolet, Putman, & Coskun, 2002).     

Attributional and social comparison processes in depression

In this study we examined the consequences for depressed and nondepressed individuals of receiving comparison feedback regarding their causal understandings of an event. Specifically, the effects of similar, dissimilar, or no-comparison feedback on depressed and nondepressed subjects' evaluations of the comparison other and on their feelings about themselves were investigated. Because the reduction of uncertainty about one's conception of social reality is a major motive underlying social-comparison processes, we expected that depressed individuals, who are assumed to have experienced heightened uncertainty associated with frequent exposure to uncontrollable life events, would be more motivated to engage in social comparison and would be more sensitive to social-comparison feedback. Results generally were consistent with this reasoning. The implications of the results in terms of the development and maintenance of depression were discussed.     

Construct validity of the relationship profile test: impact of gender, gender role, and gender role stereotype

Research supports the construct validity of the Relationship Profile Test (RPT; Bornstein & Languirand, 2003), a 30-item, self-report measure of destructive overdependence (DO), dysfunctional detachment (DD), and healthy dependency. In this investigation, we assessed the relationships of gender, gender role, and gender role stereotype ratings to RPT subscale scores. In Study 1, we replicated earlier patterns of gender differences in RPT scores, assessed cross-sample consistency in gender difference effect sizes, and provided preliminary nonclinical norms for the RPT subscales. Study 2 showed that--as expected--DO items are perceived as stereotypically feminine, whereas DD items are perceived as stereotypically masculine. In Study 3, we examined the relationships of RPT subscale scores to masculinity, femininity, and androgyny scores. We discuss the theoretical, empirical, and clinical implications of these findings.     

Balance and social comparison processes in the attribution of attraction

The area of attributed attraction was examined from the perspective that observers intuit some of the processes studied by social psychologists in the area of interpersonal attraction. A social situation was examined in which a target person was evaluated positively or negatively by another. The target was described as being either confident or not confident about the subject of the evaluation. Social comparison theory was interpreted to predict for observer subjects a stronger effect for the direction of the evaluation when the target's confidence was low rather than high, while balance theory was interpreted to predict the opposite. Support was found for the balance theory prediction. It was then suggested that low confidence may not be sufficient to engage social comparison processes unless it occurs in the context of a “need to know”—when the issue has important consequences. In another experiment, this context was provided and the trustworthiness of the evaluator was also manipulated. A social comparison effect was obtained. The strongest effect for the direction of the evaluation occurred when the target's confidence was perceived to be low and the evaluation was sincere.     

Culture, memory, and the self: An analysis of the personal and collective self in long-term memory

We used a memory paradigm to test whether the nature of representations of the self within long-term memory differed as a function of cultural background. In Western samples words encoded in relation to the self are typically remembered better, and Euro-Canadian participants here showed this standard self-reference effect. However, Asian-Canadian participants were slower to recognize personal traits (as opposed to collective traits) when these traits had been encoded in reference to the self, suggesting a more elaborate representation of the collective self than the personal self in long-term memory. Further, memory was actually inhibited for Asian-Canadians when personal traits were encoded in reference to the self (vs. encoded with other referents). Differences in long-term memory trace strength for self-related data may emerge even as differences in the working self do not, and implications of this difference are discussed.     

Contextualized self: when the self runs into social dilemmas

Research on the construction of self and of others has indicated that the way that individuals construe themselves and others exerts an important influence on their cognition, emotion, and even behavior. The present study extends this line of research to mixed-motive situations in which short-term individual and long-term collective interests are at odds. In addition, this study associates the importance of context interdependence, and specifically its interaction with independent self-construal, with an individual's cooperative behavior. We used a priming task to manipulate the level of self-construal and also manipulated the degree of interdependent context by giving participants a chance to assign rewards either to their group members or to themselves alone. The results showed that when participants received interdependent (as opposed to independent) self-construal priming, they consistently contributed highly, regardless of context manipulation. In contrast, those primed with an independent self-construal contributed less in the investment game, but only when placed in a context where group members were encouraged to think about their individual (versus mutual) fate. In this situation they contributed the least to the group in the game. These findings indicate that independent self-construal in a low interdependence context produces the most competitive behavior. The results also showed that how participants felt about their interaction with other group members mediated the effect of context interdependence on cooperative behavior, and possibly that was especially the case for independent self-construal. The results demonstrate that the self can be contextualized and embedded in the social contexts and symbolic systems within which people live.     

Automatic contrast: Evidence that automatic comparison with the social self affects evaluative responses

The aim of the present research was to investigate whether unconsciously presented affective information may cause opposite evaluative responses depending on what social category the information originates from. We argue that automatic comparison processes between the self and the unconscious affective information produce this evaluative contrast effect. Consistent with research on automatic behaviour, we propose that when an intergroup context is activated, an automatic comparison to the social self may determine the automatic evaluative responses, at least for highly visible categories (e.g. sex, ethnicity). Contrary to previous research on evaluative priming, we predict automatic contrastive responses to affective information originating from an outgroup category such that the evaluative response to neutral targets is opposite to the valence of the suboptimal primes. Two studies using different intergroup contexts provide support for our hypotheses.     

Content variations and performance on formal operational tasks by gender,social class and ability1

The role of task content, gender, social class and cognitive ability in performance on two formal operational tasks is explored in this paper. The participants were 110 Icelandic 12-year-olds, early and late developers, males and females from all socio-economic groups. Two tasks of variable isolation (the pendulum and three content versions of the “plant” problem) and two measures of volume conservation (three traditional tasks and three tasks formally identical whose content was pictorial social play) were presented individually in a school setting. The results suggest that content variations have differential consequences for the performance of early and late developers at age 12. Both the nature of logical competence and task content affect solutions, as suggested by Overton and collaborators in 1987. Some social class and gender differences were observed on two Piagetian tasks (pendulum and volume), which was reduced by changing the task content in the case of social class but not in that of gender. As the gender difference in volume conservation was not reflected ins chool achievement nor on other cognitive tasks it was interpreted as a gender bias. The findings are discussed in view of recent literature on the development of cognitive theory with increased emphasis on context and meaning in a post-structural intellectual climate.     

The impact of self and peer perceptual differences on student social behaviour

Background. The development of socially appropriate behaviour is increasingly seen as an important part of a student's education. Aim. To examine whether changes in a student's behaviour, as part of an ongoing social empathy intervention, can in part be explained by the difference between the student's self‐perception of their behaviour and their peers‐perception of their behaviour. Method. A school population (383 students from year levels 4 to 6) was assessed for a range of prosocial and antisocial behaviours. Assessments were made by the students themselves, and by peer nominations of their classmates. A perceptual difference index was calculated to determine the difference between the student's self‐assessment and their peers' assessment of their behaviour. Results. Hierarchical regression found that students' prosocial behaviour increased more over the course of the school year when self‐perception of their prosocial behaviour more closely matched the perceptions of their class‐peers. Similarly, students' antisocial behaviour decreased more over the school year when their self and peer perceptions of their antisocial behaviour were more closely aligned. Very few personal demographics were associated with either type of behaviour, and overall there was found to be a great deal of stability in behaviour. Conclusion. This study highlights the importance of taking into account students' personal characteristics when developing interventions to encourage socially appropriate behaviour. Furthermore, it suggests that in order to achieve positive change, any intervention must engage student's self‐beliefs regarding their behaviour.     

When the social self is threatened: shame, physiology, and health

Our program of research focuses on shame as a key emotional response to "social self" threats (i.e., social evaluation or rejection). We propose that shame may orchestrate specific patterns of psychobiological changes under these conditions. A series of studies demonstrates that acute threats to the social self increase proinflammatory cytokine activity and cortisol and that these changes occur in concert with shame. Chronic social self threats and persistent experience of shame-related cognitive and affective states predict disease-relevant immunological and health outcomes in HIV. Across our laboratory and longitudinal studies, general or composite affective states (e.g., distress) are unrelated to these physiological and health outcomes. These findings support a stressor- and emotional response-specificity model for psychobiological and health research.