Attractiveness of facial averageness and symmetry in non-western cultures: in search of biologically based standards of beauty.

Averageness and symmetry are attractive in Western faces and are good candidates for biologically based standards of beauty. A hallmark of such standards is that they are shared across cultures. We examined whether facial averageness and symmetry are attractive in non-Western cultures. Increasing the averageness of individual faces, by warping those faces towards an averaged composite of the same race and sex, increased the attractiveness of both Chinese (experiment 1) and Japanese (experiment 2) faces, for Chinese and Japanese participants, respectively. Decreasing averageness by moving the faces away from an average shape decreased attractiveness. We also manipulated the symmetry of Japanese faces by blending each original face with its mirror image to create perfectly symmetric versions. Japanese raters preferred the perfectly symmetric versions to the original faces (experiment 2). These findings show that preferences for facial averageness and symmetry are not restricted to Western cultures, consistent with the view that they are biologically based. Interestingly, it made little difference whether averageness was manipulated by using own-race or other-race averaged composites and there was no preference for own-race averaged composites over other-race or mixed-race composites (experiment 1). We discuss the implications of these results for understanding what makes average faces attractive. We also discuss some limitations of our studies, and consider other lines of converging evidence that may help determine whether preferences for average and symmetric faces are biologically based.     

Are Average Facial Configurations Attractive Only Because of Their Symmetry?

Abstract—Several commentators have suggested that the attractiveness of average facial configurations could be due solely to associated changes in symmetry. If this symmetry hypothesis is correct, then averageness should not account for significant variance in attractiveness ratings when the effect of symmetry is partialed out. Furthermore, changes in attractiveness produced by manipulating the averageness of individual faces should disappear when all the images are made perfectly symmetric. The experiments reported support neither prediction. Symmetry and averageness (or distinctiveness, the converse of averageness) made independent contributions to attractiveness (Experiments 1 and 2), and changes in attractiveness resulting from changes in averageness remained when the images were made perfectly symmetric (Experiment 2). These results allow us to reject the symmetry hypothesis, and strengthen the evidence that facial averageness is attractive.     

Heterosexual romantic couples mate assortatively for facial symmetry, but not masculinity

Preferences for partners with symmetric and sex-typical faces are well documented and considered evidence for the good-genes theory of mate choice. However, it is unclear whether preferences for these traits drive the real-world selection of mates. In two samples of young heterosexual couples from the United Kingdom (Study 1) and the United States (Study 2), the authors found assortment for facial symmetry but not for sex typicality or independently rated attractiveness. Within-couple similarity in these traits did not predict relationship duration or quality, although female attractiveness and relationship duration were negatively correlated among couples in which the woman was the more attractive partner. The authors conclude that humans may mate assortatively on facial symmetry, but this remains just one of the many physical and nonphysical traits to which people likely attend when forming romantic partnerships. This is also the first evidence that preferences for symmetry transfer from the laboratory to a real-world setting.     

The role of symmetry in attraction to average faces

Although many studies have demonstrated that average faces tend to be attractive, few studies have examined the extent to which symmetry contributes to the attractiveness of average faces. Such studies are potentially important, however, because average faces are highly symmetric and increasing the symmetry of face images increases their attractiveness. Here we demonstrate that increasing averageness of 2-D face shape independently of symmetry is sufficient to increase attractiveness, indicating that preferences for symmetry cannot solely explain the attractiveness of average faces. Additionally, we show that averageness preferences are significantly weaker when the effects of symmetry are controlled for using computer graphic methods than when the effects of symmetry are not controlled for, suggesting that symmetry contributes to the attractiveness of average faces. Importantly, this latter finding was not explained by the greater perceived similarity between versions offaces that varied in averageness, but not symmetry, than between versions of faces that varied in both averageness and symmetry.     

Evolutionary Psychology of Facial Attractiveness

The human face communicates an impressive number of visual signals. Although adults' ratings of facial attractiveness are consistent across studies, even cross-culturally, there has been considerable controversy surrounding attempts to identify the facial features that cause faces to be judged attractive or unattractive. Studies of physical attractiveness have attempted to identify the features that contribute to attractiveness by studying the relationships between attractiveness and (a) symmetry, (b) averageness, and (c) nonaverage sexually dimorphic features (hormone markers). Evolutionary psychology proposes that these characteristics all pertain to health, suggesting that humans have evolved to view certain features as attractive because they were displayed by healthy individuals. However, the question remains how single features that are considered attractive relate to each other, and if they form a single ornament that signals mate quality. Moreover, some researchers have recently explained attractiveness preferences in terms of individual differences that are predictable. This article briefly describes what is currently known from attractiveness research, reviews some recent advances, and suggests areas for future researchers' attention.     

Perceived health contributes to the attractiveness of facial symmetry, averageness, and sexual dimorphism

Symmetry, averageness, and sexual dimorphism (femininity in female faces, masculinity in male faces) are attractive in faces. Many have suggested that preferences for these traits may be adaptations for identifying healthy mates. If they are, then the traits should be honest indicators of health and their attractiveness should result from their healthy appearance. Much research has focused on whether these traits honestly signal health. Here we focused on whether the appeal of these traits results from their healthy appearance. Specifically, we tested whether the attractiveness of symmetry, averageness, and sexual dimorphism is reduced or eliminated when perceived health is controlled, in two large samples of Western faces and a large sample of Japanese faces. The appeal of symmetric faces was largely due to their healthy appearance, with most associations between symmetry and attractiveness eliminated when perceived health was controlled. A healthy appearance also contributed to the appeal of averageness and femininity in female faces and masculinity in male faces, although it did not fully explain their appeal. These results show that perceptions of attractiveness are sensitive to a healthy appearance, and are consistent with the hypothesis that preferences may be adaptations for mate choice.     

Infant's visual preferences for facial traits associated with adult attractiveness judgements: Data from eye-tracking

Human preferences for facial attractiveness appear to emerge at an early stage during infant development. A number of studies have demonstrated that infants display a robust preference for facial attractiveness, preferring to look at physically attractive faces versus less attractive faces as judged by adults. However, to-date, relatively little is known about which traits of the face infants use to base these preferences upon. In contrast, a large number of studies conducted with human adults have identified that preference for attractive faces can be attributed to a number of specific facial traits. The purpose of the experiments here was to measure and assess infant's visual preference via eye-tracker technology for faces manipulated for one of three traits known to effect attractiveness judgments in adult preference tests: symmetry, averageness, and sexually dimorphic traits. Sixty-four infants (28 female and 36 male) aged between 12 and 24 months old each completed a visual paired comparison (VPC) task for one of the three facial dimensions investigated. Data indicated that infants displayed a significant visual preference for facial symmetry analogous to those preferences displayed by adults. Infants also displayed a significant visual preference for feminine versions of faces, in line with some studies of adult preferences. Visual preferences for facial non-averageness, or distinctiveness were also seen, a pattern opposite to that seen in adults. These findings demonstrate that infant's appreciation for facial attractiveness in adult images between the ages of 12 and 24 months of age is based on some, but not all, traits that adults find attractive.     

The processing of spatial information in short-term memory: Insights from eye tracking the path length effect

Effects of averageness and symmetry on the judgment of facial attractiveness were investigated using a generalized Procrustes method and multiple regression analyses. Participants (n = 114) rated attractiveness of 96 photographs of faces with neutral expressions. Through a generalized Procrustes method, the faces and their mirror-reversed versions were represented as points on a hyperplane. Both averageness and symmetry of each individual were defined as distances on the plane. A multiple regression analysis was performed to examine the effect of symmetry and averageness for each gender. For male faces, both symmetry and averageness affected attractiveness ratings positively , and there was no difference between the effects of averageness and symmetry. On the other hand, for female faces only averageness affected attractiveness, whereas symmetry did not. However, these effects were not large.     

Have you got the look? Gaze direction affects judgements of facial attractiveness

Much is known about the attractiveness of physical attributes, such as symmetry and averageness. Here we examine the effect of a social cue, eye-gaze direction, on facial attractiveness. Given that direct gaze signals social engagement, we predicted that faces showing direct gaze would be preferred to faces showing averted gaze. Thirty-two males completed two tasks designed to assess preferences for female faces displaying a neutral expression. Participants were more likely to select the face with direct gaze, when choosing the more attractive face from direct- and averted-gaze versions of the same face. This direct-gaze preference was stronger for high-attractive than low-attractive face sets, but was present for both. Attractiveness ratings were also higher for faces with direct than averted gaze. Interestingly, stimulus inversion weakened the preference for inverted faces, which suggests the preference does not simply reflect a bilateral symmetry bias.     

Extraversion predicts individual differences in women’s face preferences

Extraversion is positively associated with various indices of women’s mate quality (e.g., facial symmetry and attractiveness). Since such indices are thought to predict variation in women’s preferences for masculine men, we investigated the relationships between each of the ‘Big 5’ personality factors and women’s preferences for facial masculinity. Extraversion, but not the other four personality factors, was positively correlated with women’s preferences for masculinity in men’s, but not women’s, faces. Additionally, extraversion mediated the positive relationship between women’s self-rated attractiveness and their preferences for masculinity in men’s faces, suggesting that extraversion may play a role in condition-dependent mate preferences. Unexpectedly, openness to experience was associated with women’s preferences for femininity in faces of both sexes and this association was independent of that between extraversion and women’s preferences for masculine men. This is the first study that we know of to implicate personality traits in individual differences in women’s preferences for masculine men.     

Appearance of symmetry, beauty, and health in human faces

Symmetry is an important concept in biology, being related to mate selection strategies, health, and survival of species. In human faces, the relevance of left-right symmetry to attractiveness and health is not well understood. We compared the appearance of facial attractiveness, health, and symmetry in three separate experiments. Participants inspected front views of faces on the computer screen and judged them on a 5-point scale according to their attractiveness in Experiment 1, health in Experiment 2, and symmetry in Experiment 3. We found that symmetry and attractiveness were not strongly related in faces of women or men while health and symmetry were related. There was a significant difference between attractiveness and symmetry judgments but not between health and symmetry judgments. Moreover, there was a significant difference between attractiveness and health. Facial symmetry may be critical for the appearance of health but it does not seem to be critical for the appearance of attractiveness, not surprisingly perhaps because human faces together with the human brain have been shaped by adaptive evolution to be naturally asymmetrical.     

面孔吸引力的整体表征及其动态性增强

面孔作为一种高级的视觉刺激,在人际交往中有着无可替代的作用。其中,面孔吸引力更是影响着日常生活的重要社交决策,如择偶、交友、求职、社会交换等。长久以来,研究者们从面孔特征、社会信息和观察者因素等角度不断探索着人们对静态面孔吸引力的感知,且多从进化角度加以解释。但是,人们如何表征面孔吸引力以及其动态性增强机制仍未可知。本项目通过两个研究,分别从面孔吸引力的整体表征,以及面孔动态性通过影响整体加工、影响对整体信息和特征信息的注意、以及影响社会信息来增强吸引力,从这两个角度尝试回答这一问题。在研究1中,本项目从整体加工的角度探索了面孔吸引力的认知表征。研究1.1通过评分任务和适应范式探索高空间频率（更多局部特征）和低空间频率（更多整体特征）对面孔吸引力的影响,旨在从空间频率探讨面孔吸引力的整体表征。研究1.2通过操纵面孔对称性和面孔常态性探索面孔常态性在面孔对称性和面孔吸引力间的中介作用,探讨面孔吸引力的常态构型表征。研究1.3引入“三庭五眼”这一中国传统面孔审美理论,通过评分任务和适应范式研究“三庭五眼” 构型是否符合中国人对高吸引力中国面孔的表征,以此探讨面孔吸引力的整体表征。研究1.4通过评分任务和适应范式考察局部面孔遮挡是否促进整体面孔吸引力,以及这种促进作用是否由于人们通过局部特征“脑补”出了完整面孔。研究2从整体加工、注意和生命力的角度探讨面孔吸引力的动态性增强机制。研究2.1使用合成效应范式测量动态面孔吸引力的整体加工,探索动静态面孔的吸引力差异是否源于其整体加工程度的不同。研究2.2使用注意分散范式,并结合眼动技术,探讨人们对动静态面孔的注视模式是否存在差异,这种差异是否能解释动态面孔吸引力的增强。研究2.3结合问卷法、实验法和结构方程模型,考察了生命力这一社会因素对动静态面孔吸引力的影响。本项目探讨了面孔吸引力的认知表征以及其动态性增强机制,有助于我们进一步理解人们对面孔吸引力的认知加工以及人类欣赏美这一高级智能。同时,本项目的结果对于日常人际交往和面孔吸引力相关算法的优化等方面也有潜在的应用价值。     

Age,puberty and attractiveness judgments in adolescents

Previous work has suggested that judgments of the attractiveness of some facial and vocal features change during adolescence. Here, over 70 Czech adolescents aged 12–14 made forced-choice attractiveness judgments on adolescent faces manipulated in symmetry, averageness and femininity, and on adolescent opposite-sex voices manipulated in fundamental frequency (perceived as pitch), and completed questionnaires on pubertal development. Consistent with typical adult judgments, adolescents selected the symmetric, average and feminine male and female faces as more attractive significantly more often than the asymmetric, non-average and masculine faces respectively. Moreover, preferences for symmetric faces were positively associated with adolescents’ age and stage of pubertal development. Unexpectedly, voice pitch did not significantly influence adolescents’ attractiveness judgments. Collectively, these findings present new evidence using refined methodology that adolescent development is related to variation in attractiveness judgments.     

Are average and symmetric faces attractive to infants? Discrimination and looking preferences

Young infants prefer to look at faces that adults find attractive, suggesting a biological basis for some face preferences. However, the basis for infant preferences is not known. Adults find average and symmetric faces attractive. We examined whether 5-8-month-old infants discriminate between different levels of averageness and symmetry in faces, and whether they prefer to look at faces with higher levels of these traits. Each infant saw 24 pairs of female faces. Each pair consisted of two versions of the same face differing either in averageness (12 pairs) or symmetry (12 pairs). Data from the mothers confirmed that adults preferred the more average and more symmetric versions in each pair. The infants were sensitive to differences in both averageness and symmetry, but showed no looking preference for the more average or more symmetric versions. On the contrary, longest looks were significantly longer for the less average versions, and both longest looks and first looks were marginally longer for the less symmetric versions. Mean looking times were also longer for the less average and less symmetric versions, but those differences were not significant. We suggest that the infant looking behaviour may reflect a novelty preference rather than an aesthetic preference.     

男性化与女性化对面孔偏好的影响—— 基于图像处理技术和眼动的检验

采用图像处理技术和眼动探讨了性别二态线索对面孔偏好的影响。实验1发现非面孔线索未掩蔽和掩蔽时, 感知男性化技术与原始照片条件下女性化的男性面孔更有吸引力和信任度; 性别二态技术条件下, 非面孔线索未掩蔽时男性化的男性面孔更有吸引力和信任度。实验2表明被试对男性面孔的平均瞳孔大小和注视次数均大于和多于女性面孔, 首次注视时间短于女性面孔; 被试对男性化面孔的首次注视时间和首次注视持续时间均长于女性化面孔。     

How facial attractiveness affects sustained attention

The present study investigated whether and how facial attractiveness affects sustained attention. We adopted a multiple‐identity tracking paradigm, using attractive and unattractive faces as stimuli. Participants were required to track moving target faces amid distractor faces and report the final location of each target. In Experiment 1, the attractive and unattractive faces differed in both the low‐level properties (i.e., luminance, contrast, and color saturation) and high‐level properties (i.e., physical beauty and age). The results showed that the attractiveness of both the target and distractor faces affected the tracking performance: The attractive target faces were tracked better than the unattractive target faces; when the targets and distractors were both unattractive male faces, the tracking performance was poorer than when they were of different attractiveness. In Experiment 2, the low‐level properties of the facial images were equalized. The results showed that the attractive target faces were still tracked better than unattractive targets while the effects related to distractor attractiveness ceased to exist. Taken together, the results indicate that during attentional tracking the high‐level properties related to the attractiveness of the target faces can be automatically processed, and then they can facilitate the sustained attention on the attractive targets, either with or without the supplement of low‐level properties. On the other hand, only low‐level properties of the distractor faces can be processed. When the distractors share similar low‐level properties with the targets, they can be grouped together, so that it would be more difficult to sustain attention on the individual targets.     

面孔审美加工的神经机制及个体差异

外显和内隐的面孔审美加工的脑成像研究表明,美的面孔比不美的面孔导致眶额皮层、伏隔核、杏仁核等奖赏脑区更大的激活。脑电研究则发现了与面孔审美加工有关的早期负波和晚期正成分。面孔审美加工有关的脑区活动也受到性别、生理周期等个体因素的调节。未来的研究需要比较美的面孔与其它奖赏刺激加工的神经机制,探讨面孔审美加工的不同阶段及时间进程,在面孔知觉的框架下形成合理的面孔审美加工的神经模型。     

AVERAGENESS, EXAGGERATION, AND FACIAL ATTRACTIVENESS

Abstract— Langlois and her colleagues reported in this journal that composite faces are more attractive than the component faces used to create them, and conjectured that averageness is attractive (Langlois & Roggman, 1990, Langlois, Roggman, & Musselman, 1994) However, extremes may also be attractive (Perrett, May, & Yoshikawa, 1994). We investigated the effect of averageness (proximity to a norm or average face) on attractiveness using a computerized caricature generator to very averageness. Attractiveness increased with averageness (Experiment 1) and was negatively correlated with distinctiveness, a subjective measure of the converse of averageness (Experiments 1 and 2) Extremes (caricatures) were not attractive Line-drawing composites, which avoid some of the problems associated with gray-level composites, were significantly more attractive and less distinctive (more average) than individual faces (Experiment 2) These results support the claim that averageness is attractive.     

Extraversion predicts individual differences in women’s face preferences

Extraversion is positively associated with various indices of women’s mate quality (e.g., facial symmetry and attractiveness). Since such indices are thought to predict variation in women’s preferences for masculine men, we investigated the relationships between each of the ‘Big 5’ personality factors and women’s preferences for facial masculinity. Extraversion, but not the other four personality factors, was positively correlated with women’s preferences for masculinity in men’s, but not women’s, faces. Additionally, extraversion mediated the positive relationship between women’s self-rated attractiveness and their preferences for masculinity in men’s faces, suggesting that extraversion may play a role in condition-dependent mate preferences. Unexpectedly, openness to experience was associated with women’s preferences for femininity in faces of both sexes and this association was independent of that between extraversion and women’s preferences for masculine men. This is the first study that we know of to implicate personality traits in individual differences in women’s preferences for masculine men.