Serial position effects in implicit memory

Serial position effects in explicit and implicit memory were investigated in a noncolour word Stroop task. Participants were presented with a study list of four words printed in different colours and were tested for memory of the list position of the colour (explicit memory task); they were then asked to complete a word stem primed (or not primed) by one of the words in the study list (implicit memory task), a task presented as a distractor task. Serial position effects were observed in both explicit and implicit memory, for both response times and proportion of correct responses, with marked primacy effects, a drop in performance towards the third list position and a rise in memory performance at the fourth list position, the recency effect being most pronounced in implicit memory. It is concluded that explicit and implicit expressions of memory are governed by similar principles of temporal information processing.     

Serial position effects in high-speed memory search

Ss decided whether or not a test digit had occurred in a previously presented memory set. Decision time increased with the size of the memory set at equal linear rates for positive and negative responses. Positive decision times were sensitive to the serial position of the test digit. Together, these results are incompatible with serial-exhaustive models; some modifications are necessary in order to accommodate the obtained results.     

Serial position effects in recognition memory for odors

Five experiments examined recognition memory for sequentially presented odors. Participants were presented with a sequence of odors and then had to identify an odor from the list in a test probe containing 2 odors. All experiments demonstrated enhanced recognition of odors presented at the start and end of a series, compared with those presented in the middle of the series when a 3-s retention interval between list termination and test was used. In Experiments 2 and 3, when a 30-s or 60-s retention interval was used, participants performed at slightly lower levels, although the serial position function was similar to that obtained with the 3-s retention interval. These results were noted with a 5-item (Experiments 1 and 4), 7-item (Experiment 2), 6-item (Experiment 3), and 4-item (Experiment 5) list of odors. As the number of test trials increased, recognition performance decreased, indicating a strong role for olfactory fatigue or interference in these procedures. A verbal suppression task, used in Experiments 4 and 5, had little influence on serial-position-based performance.     

Serial position effects in recognition memory for odors: A reexamination

Seven experiments examined recognition memory for sequentially presented odors. Following Reed (2000), participants were presented with a sequence of odors and then required to identify an odor from the sequence in a test probe comprising 2 odors. The pattern of results obtained by Reed (2000, although statistically marginal) demonstrated enhanced recognition for odors presented at the start (primacy) and end (recency) of the sequence: a result that we failed to replicate in any of the experiments reported here. Experiments 1 and 3 were designed to replicate Reed (2000), employing five-item and seven-item sequences, respectively, and each demonstrated significant recency, with evidence of primacy in Experiment 3 only. Experiment 2 replicated Experiment 1, with reduced interstimulus intervals, and produced a null effect of serial position. The ease with which the odors could be verbally labeled was manipulated in Experiments 4 and 5. Nameable odors produced a null effect of serial position (Experiment 4), and hard-to-name odors produced a pronounced recency effect (Experiment 5); nevertheless, overall rates of recognition were remarkably similar for the two experiments at around 70%. Articulatory suppression reduced recognition accuracy (Experiment 6), but recency was again present in the absence of primacy. Odor recognition performance was immune to the effects of an interleaved odor (Experiment 7), and, again, both primacy and recency effects were absent. There was no evidence of olfactory fatigue: Recognition accuracy improved across trials (Experiment 1). It is argued that the results of the experiments reported here are generally consistent with that body of work employing hard-to-name visual stimuli, where recency is obtained in the absence of primacy when the retention interval is short.     

Serial position effects in implicit memory for multiple-digit numbers

Serial position effects in implicit and explicit memory were investigated in a short-term memory task. A study list composed of four, spatially distributed, two-digit numbers was presented, followed by an item recognition task (explicit test) and an implicit memory task in which participants were asked to verify a simple addition equation where the presented answer was either primed or not primed by one of the number pairs in the study list. Similar serial position effects were observed in explicit and implicit memory, with faster response times for correct decisions on the first than on the later list positions. The presence of a primacy effect but no recency effect is consistent with previous studies of explicit memory with visual presentation. The results suggest that similar principles of temporal information processing govern priming and episodic short-term memory.     

Serial position curves in spatial memory of rats: Primacy and recency effects

Memory for lists of items was tested in rats (N = 18) in an 8-arm radial maze. In Experiment 1 trials consisted of a study phase, in which the rat could freely choose five arms to obtain a food reward, and a test phase in which the animal was presented with a choice between a novel and a previously visited arm. The rat received additional food reinforcement only when visiting the novel arm. The two phases of a trial were separated by a retention interval of 30 sec or of 4, 16 or 60 min. It was found that recall of the five free arm choices was related to the serial position of the previously visited arm. There was a significant recency effect at the 30-sec delay. With longer retention intervals this disappeared, and a significant primacy effect could be observed. In Experiment 2 the same animals were given forced arm entries during the study phase and delays of 30 sec or 4 or 16 min before the test phase. Again, there was a trend towards a recency effect after the shorter delays and a significant primacy effect after the 16-min interval. These results show that, in the recall of lists of spatial items, rats have serial position curves with primacy and recency effects, depending on the length of the retention interval.     

Serial position effects in semantic memory: reconstructing the order of verses of hymns

Serial position effects (primacy and recency) have been consistently demonstrated in both short- and long-term episodic memory tasks. The search for corresponding effects in semantic memory tasks (e.g., reconstructing the order of U.S. presidents) has been confounded by factors such as differential exposure to stimuli. In the present study, the stimuli were six-verse hymns that would have been sung from the first to the last verse by churchgoers on numerous occasions. Participants were presented with the verses of each hymn in random order and were required to reconstruct the correct order. Primacy and recency effects were significantly more evident for churchgoers than for nonchurchgoers. Moreover, error gradients were steeper than chance for churchgoers but not for nonchurchgoers; in other words, churchgoers' errors were more likely to be close to the correct position than further away. These findings provide the first unequivocal demonstration of serial position effects in semantic memory.     

Serial position effects in visual short-term memory for words and abstract spatial patterns

Two experiments tested the effects of list postion, and retention-interval in recognition for two distinct stimulus categories in young adults. Stimulus categories were spatial abstract patterns and words presented on a computer screen. At short delay intervals recency effects predominates and at longer delay intervals a primacy effect predominates in both experiments, indicating similar basic memory processes producing the serial position functions for the two different categories of visual stimuli, but as length of retention-interval increases, memory for first list items improves for words and remains constant for abstract patterns. Recency functions are similar for both stimulus categories tested.     

Serial position phenomena: Training and retrieval effects

With successive free recall lists primacy items are usually among the first to be reported on the initial list. Recency items will then take over and be first reported on later lists. This retrieval shift was studied under varied list conditions designed to counteract ordinary position effects, and proved to be a stable and resistent effect. One experiment had subjects practice on five different free recall lists over three trials, and the results agreed with the hypothesis that primacy reduction is caused by proactive interference rather than by the primacy to recency report shift. Experiments of the usual one-session laboratory type have consistently failed to show practice effects on serial lists with incompatible spatial and temporal order cues. In a case study of five subjects examined over a period of three months only slight improvement on single-trial lists was observed. However, when naive subjects were given four successive trials with the same type of cue-conflict list, prominent practice effects were easily demonstrated. Observations confirmed the assumption that repeated presentations of items located in middle list positions may counteract the privilege of primacy and recency positions. When repetitions were made within contracting and expanding lists, the results proved that active anchoring, making itself visible as primacy effects, is feasible with contracting lists but difficult with expanding lists. Active performance of list learning strategies generally results in primacy effects; whereas passive shortcut procedures, in learning and retrieval of information, produce recency effects. Predominant recency effects are symptoms of difficult task situations only partially mastered by the learner; primacy effects point to more successful elaboration. Overall, serial position effects do not seem to be due to structural memory stores so much as to the working of cognitive strategy factors. A problem-solving theory was presented as an alternative to information-processing models of serial learning and memory.     

Serial position effects for tonal stimuli

Serial position effects for tones were studied in a recognition memory experiment The S was given a stimulus list consisting of several tone bursts followed by a number of test tones. Accuracy of recognition of stimulus items as a function of input position followed the classical bowed serial position curve. Memory strength was a monotonically decreasing function of position in the test list. The data were fitted with a strength theory model of memory. The fit yielded decay parameters corresponding to stimulus- and response-induced interference, which were comparable to the parameters reported for meaningful verbal material.     

Serial position curves in short-term memory: functional equivalence across modalities

Four experiments investigated item and order memory for sequences of seen unfamiliar faces and heard nonwords. Experiments 1 and 3 found bowed serial position curves using the serial reconstruction test of order with faces and nonwords, respectively. Experiments 2 and 4 found limited recency, no primacy, and above chance performance on all items using a two-alternative forced choice (2AFC) test of item recognition, again with faces and nonwords. These results suggest that the different serial position curves typically found using traditional paradigms for exploring visual and verbal short-term memory are due to differences in the methods used rather than modality-specific mechanisms.     

Serial position-dependent false memory effects*

ABSTRACT

Evidence for false recognition within seconds of encoding suggests that semantic-associative influences are not restricted to long-term memory, consistent with unitary memory accounts but contrary to dual store models. The present study sought further relevant evidence using a modified free recall converging associates task where participants studied 12-item lists composed of 3 semantically distinct quartets (sublists) related to a separate, non-presented theme word (i.e., words 1–4/theme1, 5–8/theme2, and 9–12/theme3). This list construction permits assessment of false recall errors from each sublist, and, particularly, the primacy and recency sublists that have been linked to long- and short-term memory stores. Experiment 1 tested immediate free recall for items. Associative false memories were evident from all sublists, however, significantly less so from the recent sublist, which also showed the highest levels of veridical memory. By inserting a brief (3?s) distractor prior to recall, Experiment 2 selectively reduced veridical memory and increased false memory for the recent sublist while leaving the primacy sublist unaffected. These recall results converge with prior evidence indicating the immediacy of false recognition, and can be understood within a unitary framework where the differential availability of verbatim features and gist-based cues affect memory for primacy and recency sublists.     

Serial position effects in recall of television commercials

Does the position of a television commercial in a block of commercials determine how well it will be recalled? The findings of naturalistic studies can be affected by uncontrolled presentation, viewing, and retention variables. In the present article, college students viewed lists of 15 commercials in a laboratory simulation and recalled the product brand names. In an immediate test, the first commercials in a list were well recalled (a primacy effect), as were the last items (a recency effect), in comparison with the recall of middle items. In an end-of-session test, the primacy effect persisted, but the recency effect disappeared. Embedding lists within a television program again produced better recall of the first items during end-of-session tests of recall and recognition. These results offered convergent validity for the naturalistic studies of commercial memory, and they supported the usefulness of combining laboratory and field methods to answer questions about everyday memory.     

Serial position effects in the recall of picture sequences

Sequences of 10 pictures of familiar objects were presented for immediate recall, and typically bow-shaped serial position curves were obtained. The effects of redundant stimulus suffixes, and of redundant stimulus prefixes, which could be either extra pictures, or written words (the names of similar familiar objects) were examined. In the prefix conditions, extra words produced a general decrement over positions 1-4, as compared with a control condition. Picture prefixes had no effect. In the suffix conditions, redundant words affected positions 9 and 10, whereas the main effect of redundant pictures was at positions 8 and 9. The differential serial position effects are taken to reflect the presence of two memory codes, a verbal one and a visual one, which vary in trace-strength or accessibility at different list positions.     

Serial position memory in the visual—spatial domain: Reconstructing sequences of unfamiliar faces

In two studies we presented pictures of unfamiliar faces one at a time, then presented the complete set at test and asked for serial reconstruction of the order of presentation. Serial position functions were similar to those found with verbal materials, with considerable primacy and one item recency, position errors that were mainly to the adjacent serial position, a visual similarity effect, and effects of articulatory suppression that did not interact with the serial position effect or with the similarity effect. Serial position effects were found when faces had been seen for as little as 300 ms and after a 6-s retention interval filled with articulatory suppression. Serial position effects found with unfamiliar faces are not based on verbal encoding strategies, and important elements of serial memory may be general across modalities.     

Serial memory for sound-specified locations: effects of spatial uncertainty and motor suppression

According to Parmentier and Jones (2000), serial recall of locations that are specified by a sequence of sounds is prone to temporal error and is unaffected by motor suppression during retention. Experiments are reported here that show that with increased spatial uncertainty at recall (Experiment 1) and presentation (Experiment 2), spatial rather than temporal errors predominate. This is also the case when serial recall of sound-specified locations is subject to interference from a motor suppression task (Experiment 3). Contrary to Parmentier and Jones's (2000) original report, these results suggest that the memory representation for location is not necessarily amodal but is influenced by the representational requirements of the task being performed. This is consistent with recent findings that provide evidence for a distinct spatial working memory.     

Serial position effects; the influence of operation shift, ascribed position and spatial presentation order

Seven experiments, all focused on serial position phenomena, showed the usual primacyrecency pattern to be easily disrupted. The theoretical assumption that learning operations lose power as a function of continuous use was refuted on empirical grounds. Repeated observations revealed how difficult it is to represent spatial series on the basis of randomized temporal inputs. A two-stage interpretation of serial learning was claimed to be compatible with the experimental findings: Stage I involves item differentiation, Stage II integration of the differentiated items.     

When the best appears to be saved for last: Serial position effects on choice

Decision‐makers often evaluate options sequentially due to constraints on attention, timing, or physical location of the options. Choosing the best option will therefore often depend on people's memories of the options. Because imperfect recall introduces uncertainty in earlier options, judgments of those options should regress toward the category mean as memory decays over time. Relatively desirable options will therefore tend to seem less desirable with time, and relatively undesirable options will tend to seem less undesirable with time. We therefore predicted that people will tend to select the first option in a set when choosing between generally undesirable options, and will tend to select the last when choosing between generally desirable options. We demonstrate these serial position effects in choices among paintings, American Idol audition clips, jellybeans, and female faces, provide evidence of its underlying mechanism, and explain how these findings build on existing accounts. Copyright © 2009 John Wiley & Sons, Ltd.