动画速度和学习者经验对多媒体学习的影响

以往研究显示,动画教学的效果很可能受到学习者先前知识经验与动画速度的影响。研究选取高经验和低经验的学习者,操纵动画播放速度为快、中和慢三个水平,利用眼动仪记录学习过程中的注意,探讨学习者经验和动画速度对学习效果和注意分配的影响。结果发现,在即时测验上,学习者经验和动画速度没有交互作用;在延迟测验上,低经验者在快速下成绩优于中速;高经验者对图片注视时间长于低经验者。研究认为,在即时测验上,学习者的经验水平不会影响动画速度的教学效果;在延迟测验上,低经验者在快速呈现动画时学习效果更好,学习者经验和动画速度对学习效果的影响更可能随着时间推移体现出来;基于整体型学习材料,高经验者比低经验者更关注图片。     

Perspective effects in repeated reading: An eye movement study

The present study examined the influence of perspective instructions on online processing of expository text during repeated reading. Sixty-two participants read either a high or a low prior knowledge (HPK vs. LPK) text twice from a given perspective while their eye movements were recorded. They switched perspective before a third reading. Reading perspective affected the first-pass reading and also increased sentence wrap-up processing time in the perspective-relevant sentences. Prior knowledge facilitated the recognition of the (ir)relevance of text information and resulted in relatively earlier perspective effects in the HPK versus LPK text. Repeated reading facilitated processing, as indicated by all eye movement measures. After the perspective switch, a repetition benefit was observed for the previously relevant text information, whereas a repetition cost was found for the previously irrelevant text information. These results indicate that reading perspective and prior knowledge have a significant influence on how readers allocate visual attention during reading.     

Interrupting the cascade: orienting contributes to decision making even in the absence of visual stimulation

Most systematic studies of human decision making approach the subject from a cost analysis point of view and assume that people make the highest utility choice. Very few articles investigate subjective decision making, such as that involving preference, although such decisions are very important for our daily functioning. We have argued (Shimojo, Simion, Shimojo, & Scheier, 2003) that an orienting bias effectively leads to the preference decision by means of a positive feedback loop involving mere exposure and preferential looking. The illustration of this process is a continually increasing gaze bias toward the eventual choice, which we call the gaze cascade effect. In the present study, we interrupt the natural process of preference selection, but we show that gaze behavior does not change even when the stimuli are removed from observers' visual field. This demonstrates that once started, the involvement of orienting in decision making cannot be stopped and that orienting acts independently of the presence of visual stimuli. We also show that the cascade effect is intrinsically linked to the decision itself and is not triggered simply by a tendency to look at preferred targets.     

Self‐framing of risky choice

Previous research on framing effects has largely focused on how choice information framed by external sources influences the response of a decision maker. This research examined how decision makers framed choice options and how the hedonic tone of self‐framing influenced their risk preference. By using pie charts and a complementary sentence‐completion task in Experiment 1, participants were able to interpret and frame the expected choice outcomes themselves before making a choice between a sure option and a gamble in either a life–death or a monetary problem. Each of these self‐frames (phrases) was then rated by a group of independent judges in terms of its hedonic tone. The hedonic tone of self‐frames was mostly positive and was more positive in the life–death than the monetary context, suggesting a motivational function of self‐framing. However, positive outcomes were still more likely to be framed positively than negative outcomes. In Experiment 2, choice outcomes were depicted with a whole‐pie chart instead of a pie slice in order to emphasize positive and negative outcomes equally. The results showed that the hedonic tone of self‐framing was still largely positive and more positive in the life domain than the monetary domain. However, compared to Experiment 1, the risk preference in the life–death domain was reversed, showing an outcome salience effect: when the pie‐slice chart emphasized only survival outcomes, participants were more risk taking under positive hedonic frames whereas when the whole‐pie chart depicted both survival and mortality outcomes, they became risk averse under positive frames. In sum, self‐framing reflected a positive bias in encoding risk information and affected the risk preference of the decision maker. Like the tone of voice used in communication, the hedonic tone of self‐framing, either positive or negative, can affect risk perception of a choice problem. Copyright © 2003 John Wiley & Sons, Ltd.     

How Cross‐Linguistic Differences in the Grammaticalization of Future Time Reference Influence Intertemporal Choices

According to Chen's (2013) Linguistic Savings Hypothesis (LSH), our native language affects our economic behavior. We present three studies investigating how cross‐linguistic differences in the grammaticalization of future‐time reference (FTR) affect intertemporal choices. In a series of decision scenarios about finance and health issues, we let speakers of altogether five languages that represent FTR with increasing strength, that is, Chinese, German, Danish, Spanish, and English, choose between hypothetical sooner‐smaller and later‐larger reward options. While the LSH predicts a present‐bias that increases with FTR‐strength, our decision makers preferred later‐larger options and this future‐bias increased with FTR‐strength. In multiple regressions, the FTR‐strength effect persisted when controlled for socioeconomic and cultural differences. We discuss why our findings deviate from the LSH and ask in how far the FTR‐strength effect represents a habitual constitution of linguistic relativity or an instance of online decision framing.     

多媒体学习中的图文整合:同步化线索和学习者经验的作用

多媒体学习中线索和经验可能在学习过程和效果上具有重要作用。研究控制线索与解说呈现的时间同步性,选取高、低经验大学生被试,采用SMI RED 250记录眼动,探讨同步化线索和经验对多媒体学习过程和效果的影响。结果发现:同步线索条件下测验成绩比非同步线索更高,感知难度更低,对线索区的总注视时间、首次注视时间更长,进入线索区次数和线索区注视点个数更多;高经验者测验成绩比低经验者更好,感知难度更低,但在注视加工上二者没有差异;线索和经验交互作用不显著。结论认为:同步线索更有利于图文整合,降低感知难度,促进注视加工,提高学习成绩;高经验者的经验优势表现在学习效果和主观难度感知上,而非注视加工;同步线索没有弥补低经验者的劣势。     

The time course of gaze bias in visual decision tasks

In three experiments, we used eyetracking to investigate the time course of biases in looking behaviour during visual decision making. Our study replicated and extended prior research by Shimojo, Simion, Shimojo, and Scheier (2003), and Simion and Shimojo (2006). Three groups of participants performed forced-choice decisions in a two-alternative free-viewing condition (Experiment 1a), a two-alternative gaze-contingent window condition (Experiment 1b), and an eight-alternative free-viewing condition (Experiment 1c). Participants viewed photographic art images and were instructed to select the one that they preferred (preference task), or the one that they judged to be photographed most recently (recency task). Across experiments and tasks, we demonstrated robust bias towards the chosen item in either gaze duration, gaze frequency or both. The present gaze bias effect was less task specific than those reported previously. Importantly, in the eight-alternative condition we demonstrated a very early gaze bias effect, which rules out a postdecision response-related explanation.     

Self‐Control Moderates Decision‐Making Behavior When Minimizing Losses versus Maximizing Gains

We examined (1) whether people would be more responsive to the delayed consequences of their decisions when attempting to minimize losses than when attempting to maximize gains in a history‐dependent decision‐making task and (2) how trait self‐control would moderate such an effect. In two experiments, participants performed a dynamic decision‐making task where they chose one of two options on each trial. The increasing option always gave a smaller immediate reward but caused future rewards for both options to increase. The decreasing option always gave a larger immediate reward but caused future rewards for both options to decrease. In Experiment 1 where the two options had equivalent expected value in the long run, participants were more prone to select the increasing option, which yielded larger benefits on future trials, in the loss‐minimization condition than in the gain‐maximization condition. Trait self‐control moderated the effect of losses by enhancing the effect for low self‐control participants while attenuating it for high self‐control participants. In Experiment 2 where selecting the increasing option was suboptimal, low self‐control participants still attempted to reduce losses on future trials by selecting the increasing option more often than high self‐control participants. These results suggest that decision makers value delayed consequences of their actions more in a losses domain relative to a gains domain and low self‐control individuals are more susceptible to such an effect. Copyright © 2014 John Wiley & Sons, Ltd.     

Using computer‐assisted instruction to increase the eye gaze of children with autism

Many children diagnosed with autism spectrum disorders have difficulty making appropriate eye contact and engaging in joint attention. The current study evaluated a computer‐assisted instruction package (pairing visual stimuli with vocal stimuli) as a novel treatment to improve the eye gaze accuracy in 3 elementary school children with autism. The researchers measured the latency from a recorded verbal stimulus to the students making eye contact with pictures of familiar individuals displayed on a computer screen, and the duration for which eye gaze on the stimulus was maintained. An automated infrared camera system for measuring eye gaze was utilized that eliminated the need for an instructor to make subjective judgments regarding participants' eye gaze. For all three participants, duration of eye contact increased, and latency to responding decreased following exposure to the computer‐assisted instruction. The implications of these findings for the treatment of individuals with autism are discussed, along with suggestions for future research on the topic.     

Effects of valence and framing in decision making II: Estimating subjective weighting1

Abstract: In comparison between choice options, judgments of “How much better is a preferred option?” and “How much worse is a less preferred option?” may differ in their magnitudes. Such discrepancies are called “valence effects.” Previously, Yamagishi and Miyamoto (1996) observed systematic positive valence effects (“Better” exceeding “Worse”) in the domain of gains and systematic negative valence effects (“Worse” exceeding “Better”) in the domain of losses. The current experiment used the directions of valence effects as a tool to assess the decision maker's interpretation of choice tasks under the “framing effect” ( Tversky & Kahneman, 1986 ). Preferences under the framing effect switch from certain options in the domain of gains to uncertain options in the domain of losses. This study examined whether preferences for certain options were associated with positive valence effects, whereas preferences for uncertain options were associated with negative valence effects. Moreover, conditions under which preference reversals under the framing manipulations ceased to occur were examined. The effects of valence showed that framing effects ceased to occur when decision makers maintained consistent task interpretations as pertaining to gains or to losses. Most importantly, the pattern of subjective weighting under the valence effects was consistent with previous explanation of valence effects ( Yamagishi & Miyamoto, 1996 ). Possibilities for extending the current findings to understanding related psychological phenomena are discussed.     

Perception of line‐up suggestiveness: effects of identification outcome knowledge

Research on the hindsight bias has shown that knowledge of an event outcome makes the observed outcome appear more predictable than it does in the absence of outcome knowledge. It was hypothesised that perceptions of the suggestiveness of a line‐up would be similarly influenced by knowledge of a witness' identification decision, with a positive identification of the suspect increasing, and a negative non‐identification decreasing, perceived suggestiveness. The ratings of undergraduate students (N = 50) in Experiment 1 showed the predicted influence of positive outcome, whereas negative outcome had no demonstrable influence. In contrast, Experiment 2, conducted with police trainees (N = 126) and with the line‐up presented in the context of a criminal investigation, partially supported the predicted influence of negative, but not positive, outcome. The discrepant findings are discussed in terms of the cognitive mechanisms underlying the hindsight bias and the implications for real‐life judgements of line‐up suggestiveness. Copyright © 2010 John Wiley & Sons, Ltd.     

Gaze behaviour during space perception and spatial decision making

A series of four experiments investigating gaze behavior and decision making in the context of wayfinding is reported. Participants were presented with screenshots of choice points taken in large virtual environments. Each screenshot depicted alternative path options. In Experiment 1, participants had to decide between them to find an object hidden in the environment. In Experiment 2, participants were first informed about which path option to take as if following a guided route. Subsequently, they were presented with the same images in random order and had to indicate which path option they chose during initial exposure. In Experiment 1, we demonstrate (1) that participants have a tendency to choose the path option that featured the longer line of sight, and (2) a robust gaze bias towards the eventually chosen path option. In Experiment 2, systematic differences in gaze behavior towards the alternative path options between encoding and decoding were observed. Based on data from Experiments 1 and 2 and two control experiments ensuring that fixation patterns were specific to the spatial tasks, we develop a tentative model of gaze behavior during wayfinding decision making suggesting that particular attention was paid to image areas depicting changes in the local geometry of the environments such as corners, openings, and occlusions. Together, the results suggest that gaze during a wayfinding tasks is directed toward, and can be predicted by, a subset of environmental features and that gaze bias effects are a general phenomenon of visual decision making.     

Should you Sleep on it? The Effects of Overnight Sleep on Subjective Preference‐based Choice

Conventional wisdom and studies of unconscious processing suggest that sleeping on a choice may improve decision making. Although sleep has been shown to benefit several cognitive tasks, including problem solving, its impact on everyday choices remains unclear. Here we explore the effects of ‘sleeping on it’ on preference‐based decisions among multiple options. In two studies, individuals viewed several attributes describing a set of items and were asked to select their preferred item after a 12‐hour interval that either contained sleep or was spent fully awake. After an overnight period including sleep, individuals showed increases in positive perceptions of the choice set. This finding contrasts with previous research showing that sleep selectively enhances recall for negative information. In addition, this increase in positive recall did not translate into a greater desire to purchase their preferred item or into an overall benefit for choice satisfaction. Time‐of‐day controls were used to confirm that the observed effects could not be explained by circadian influences. Thus, we show that people may feel more positive about the choice options but not more confident about the choice after ‘sleeping on’ a subjective decision. We discuss how the valence of recalled choice set information may be important in understanding the effects of sleep on multi‐attribute decision making and suggest several avenues for future research. Copyright © 2015 John Wiley & Sons, Ltd.     

跨期决策中的维度差异偏好：眼动证据

在跨期决策研究领域,虽然基于维度的跨期模型得到了一些源自结果检验和过程检验的证据支持,但此类模型所假设的维度间差异比较的心理过程尚缺乏直接的过程证据。本研究通过两个眼动实验,系统考察了相关眼动指标对维度差异偏好的预测效应。结果发现,根据基于维度的权衡模型可有效拟合出个体在跨期决策中的维度差异偏好,并且反应时、眼跳注视熵和静态注视熵等指标均与维度差异偏好负相关,而基于维度的注意分配与维度差异判断正相关。这些研究发现支持了本研究所提出的跨期眼动模型的相关假设,证实了维度差异偏好与跨期决策的认知加工过程之间的联系,为基于维度的跨期模型提供了更直接的过程证据,并为今后跨期决策的眼动模型发展指明了新方向。     

Evaluating different values of effort and reinforcement parameters under concurrent‐ and single‐operant arrangements

If particular parameters (e.g., reinforcer quality) are found to be preferred in a concurrent‐operant arrangement, then these should be incorporated into interventions for maintaining skills in individuals with intellectual disabilities. However, because results from a concurrent‐operant arrangement may not predict those of a single‐operant assessment, interventions with less preferred parameters may also be effective. The purpose of this study was to determine if preference for a particular parameter, determined via concurrent‐operant arrangements, predicted responding when two values of highly and less preferred parameters were manipulated in a single‐operant arrangement. Participants allocated responding to one parameter over another during concurrent‐operant assessments, indicating that certain parameters were highly preferred. However, contingent presentation of two values of less preferred parameters increased compliance to similar levels achieved with two highly preferred parameters in a single‐operant arrangement. These findings suggest that clinicians may have multiple options when selecting parameters for use during intervention.     

A generalized distance function for preferential choices

Many cognitive theories of judgement and decision making assume that choice options are evaluated relative to other available options. The extent to which the preference for one option is influenced by other available options will often depend on how similar the options are to each other, where similarity is assumed to be a decreasing function of the distance between options. We examine how the distance between preferential options that are described on multiple attributes can be determined. Previous distance functions do not take into account that attributes differ in their subjective importance, are limited to two attributes, or neglect the preferential relationship between the options. To measure the distance between preferential options it is necessary to take the subjective preferences of the decision maker into account. Accordingly, the multi‐attribute space that defines the relationship between options can be stretched or shrunk relative to the attention or importance that a person gives to different attributes describing the options. Here, we propose a generalized distance function for preferential choices that takes subjective attribute importance into account and allows for individual differences according to such subjective preferences. Using a hands‐on example, we illustrate the application of the function and compare it to previous distance measures. We conclude with a discussion of the suitability and limitations of the proposed distance function.     

Faces are special for newly hatched chicks: evidence for inborn domain‐specific mechanisms underlying spontaneous preferences for face‐like stimuli

It is currently being debated whether human newborns’ preference for faces is due to an unlearned, domain‐specific and configural representation of the appearance of a face, or to general mechanisms, such as an up‐down bias (favouring top‐heavy stimuli, which have more elements in their upper part). Here we show that 2‐day‐old domestic chicks, visually naïve for the arrangement of inner facial features, spontaneously prefer face‐like, schematic, stimuli. This preference is maintained when the up‐down bias is controlled for (Experiment1) or when put in direct conflict with facedness (Experiment 4). In contrast, we found no evidence for the presence of an up‐down bias in chicks (Experiment 2). Moreover, our results indicate that the eye region of stimuli is crucial in determining the expression of spontaneous preferences for faces (Experiments 3 and 4).     

Stimulus exposure and gaze bias: A further test of the gaze cascade model

We tested predictions derived from the gaze cascade model of preference decision making (Shimojo, Simion, Shimojo, & Scheier, 2003; Simion & Shimojo, 2006, 2007). In each trial, participants’ eye movements were monitored while they performed an eight-alternative decision task in which four of the items in the array were preexposed prior to the trial. Replicating previous findings, we found a gaze bias toward the chosen item prior to the response. However, contrary to the prediction of the gaze cascade model, preexposure of stimuli decreased, rather than increased, the magnitude of the gaze bias in preference decisions. Furthermore, unlike the prediction of the model, preexposure did not affect the likelihood of an item being chosen, and the pattern of looking behavior in preference decisions and on a nonpreference control task was remarkably similar. Implications of the present findings in multistage models of decision making are discussed.     

The effects of adults' affective expression and direction of visual gaze on 12‐month‐olds' visual preferences for an object following a 5‐minute, 1‐day,or 1‐month delay

Between 12‐ and 14 months of age infants begin to use another's direction of gaze and affective expression in learning about various objects and events. What is not well understood is how long infants' behaviour towards a previously unfamiliar object continues to be influenced following their participation in circumstances of social referencing. In this experiment, we examined infants' sensitivity to an adult's direction of gaze and their visual preference for one of two objects following a 5‐min, 1‐day, or 1‐month delay. Ninety‐six 12‐month‐olds participated. For half of the infants during habituation (i.e., familiarization), the adults' direction of gaze was directed towards an unfamiliar object (look condition). For the remaining half of the infants during habituation, the adults' direction of gaze was directed away from the unfamiliar object (look‐away condition). All infants were habituated to two events. One event consisted of an adult looking towards (look condition) or away from (look‐away condition) an object while facially and vocally conveying a positive affective expression. The second event consisted of the same adult looking towards or away from a different object while conveying a disgusted affective expression. Following the habituation phase and a 5‐min, 1‐day, or 1‐month delay, infants' visual preference was assessed. During the visual preference phase, infants saw the two objects side by side where the adult conveying the affective expression was not visible. Results of the visual preference phase indicate that infants in the look condition showed a significant preference for object previously paired with the positive affect following a 5‐min and 1‐day delay. No significant visual preference was found in the look condition following a 1‐month delay. No significant preferences were found at any retention interval in the look‐away condition. Results are discussed in terms of early learning, social referencing, and early memory.     

Heuristics and criterion setting during selective encoding in visual decision making: Evidence from eye movements

When making a decision, people spend longer looking at the option they ultimately choose compared to other options—termed the gaze bias effect—even during their first encounter with the options (Glaholt & Reingold, 2009a, 2009b; Schotter, Berry, McKenzie & Rayner, 2010). Schotter et al. (2010) suggested that this is because people selectively encode decision-relevant information about the options, online during the first encounter with them. To extend their findings and test this claim, we recorded subjects' eye movements as they made judgements about pairs of images (i.e., which one was taken more recently or which one was taken longer ago). We manipulated whether both images were presented in the same colour content (e.g., both in colour or both in black-and-white) or whether they differed in colour content and the extent to which colour content was a reliable cue to relative recentness of the images. We found that the magnitude of the gaze bias effect decreased when the colour content cue was not reliable during the first encounter with the images, but no modulation of the gaze bias effect in remaining time on the trial. These data suggest people do selectively encode decision-relevant information online.