THE IMPACT OF CAMPAIGN SPOT ADVERTISING ON VOTING DEFECTIONS

This research investigates the possibility that political campaign communication is partially responsible for recent increases in the number of voters defecting from their partisan identification when making their electoral choices. Survey and contextual data from 1970, 1972, and 1974 are used to explain why some voters defect from their party identification when voting for senatorial and congressional candidates while others do not. Multiple regression and discriminant analysis indicate that exposure to political broadcast advertising is an important explanatory variable, even when holding constant a variety of other independent variables. Consequently, the availability of this form of campaign communication may have implications for the traditional functions of American political parties and for the dynamics of the public policy process.     

STATE AND CRIMINALITY: THE COLONIAL CAMPAIGN AGAINST THUGGEE AND THE SUPPRESSION OF SIKH MILITANCY IN POSTCOLONIAL INDIA

Crime and policing, as outlined in the policies of independent India, can be traced to the definitions of criminality espoused by the British Empire. I am particularly interested in examining the role of the centralizing State, in colonial and postcolonial India, in defining ordinary (‘individual’) and extraordinary (‘collective’) crime. This project postulates a contextual definition of criminality, and interrogates the political ideology that links the colonial to the postcolonial by tracing the lineage of the Indian State’s policies toward Sikh separatism.     

A FAILED RECONCILIATION: FURTHER REFLECTIONS ON STERBA'S PROJECT

Although I do not find any of Sterba's responses to my recent criticisms of his work How to Make People Just convincing, I shall not attempt to answer them point by point since this would be a boring, scholastic exercise at best.1 Rather, I shall expand upon what I believe continue to be the three major problems with Sterba's theory and explain why his recent responses to my criticisms (and the criticisms of others) along these lines are not adequate.     

THE SORROW THAT DARE NOT SAY ITS NAME: THE INADEQUATE FATHER,THE MOTOR OF HISTORY

Although the following essay is literary‐philosophical, it arose from a practical interest. I have been struck by how widespread today is the complaint about the ‘inadequate father’. Of course a father may be inadequate in diverse ways, either absconding, absent and weak, or overbearing, bullying, and tyrannical, or some combination of these. Further, I am not restricting the term ‘father’ to its narrow biological sense, but using it rather as a metaphor for any institution or structure which an individual or a group feels should have been in place to guide, direct, and protect them in important situations, but did not do its job properly. Consequently they are willing to concede they are not all they could have been, but they insist it is not their fault, rather the fault of the ‘father’ who should have done his job better. This ties in with the fashionable appeal of ‘victimhood’. Everybody today seems to want to cast themselves as a ‘victim’, for reasons similar to those mentioned above. If you are a ‘victim’, then there must be an ‘oppressor’– and some ‘parent’ organization that should have guided, directed, and protected you against the oppressor, but again did not do its job adequately. It is striking how many individuals and groups around the world today choose to perceive themselves, and to present themselves to others, as ‘victims’; it has indeed become a preferred characterization of our age, for it carries with it a rhetorical advantage that trumps all others. If you are able to cast yourself as a ‘victim’, and have others accept this, you disarm and neutralize criticism, not only of what you are, but of what you are currently doing – because the latter can be presented as a just ‘compensation’ for what you have suffered. As with guilt, there is no built‐in quota or statute of limitations. This rhetoric was not as common thirty or forty years ago. There is an added factor here in America and the New World generally where, according to a whispered criticism, as our ancestors crossed the ocean, they experienced a ‘drop in civilization’. Life here was initially without some of the structures and institutions which had evolved over thousands of years in the Old World, which could thus be presumed there but here were absent. As we won with difficulty our independence, we unconsciously repudiated much of the ‘higher culture’ of the colonial master, throwing out the baby with the bathwater. As the ‘economic bubble’ of having won the Second World War has gradually dissipated, we discover we are handicapped by an absence of the forms of maturation and self‐realization that arise in and are necessary for dealing with prolonged peace. In our ‘ideology of liberty’, our adults become essentially grown children, unschooled in anything higher, and thus have particular difficulty assuming the responsibilities of parenthood. They are forced to fall back upon a military style of giving orders, because on this side of the water, ‘final causes’ in the form of commonly admired or agreed on goals for striving are not in place. In this sense there is an absence of the ‘adequate father’. Further, as ‘American Culture’ expands through publicity and the media, we spread the same disease. There is another relevant factor, the ‘celebrity‐liberationist’ lifestyle that has been diffused into the general population since the 1960's and has become a default secular ethic of our time, replacing the traditional Judeo‐Christian decalogue. The former is invoked as a justification for aggressively seeking fame and fortune, and making no attempt to conceal this; rather than worrying that such an attitude will cause offense, it is worn proudly and defiantly in the hope that others will identify with it, thereby branding the performer a cultural hero. This popular strategy towards fulfilment itself rests on a metaphysic of ‘expressive individualism’, a position that holds that the supreme ethical imperative to which other obligations must be subordinated is for each to bring forward their hidden noumenal core, the only source of value, into phenomenal appearances where it may be admired and benefit others and such that creation will for the first time be complete. This change in Western culture made possible by greater affluence and security represents a trickle‐down phenomenon and democritization of the awe reserved for the artist revered as a genius during the nineteenth century, now spread to the entire population. Anything that constrains this expansion, which interrupts or limits this transfer, is to be rejected as parental abuse, psychological repression, or cultural imperialism.     

ENTRUSTING THE LIFE THAT HAS EVOLVED: A RESPONSE TO MICHAEL RUSE'S RUSE

Abstract. This piece challenges Michael Ruse on three points: (1) The charge that Christian myth and doctrine are incredible fails to take into account the scholarship that has clarified the genre to which myth belongs and its function. (2) Naturalistic explanations, like Ruse's, have fully as much difficulty dealing with questions of purpose and evil as religion does. (3) The concept of "deception" has a number of inherent problems that Ruse fails to consider, of which the chief is that it requires a certainty about truth and falsity that Ruse cannot and does not claim to possess.     

场依存性对边界扩展效应的影响

采用2×2混合设计,考察了场依存性及背景因素对边界扩展效应的影响。结果表明：场依存被试比场独立被试表现出更显著的边界扩展效应。与同类研究的结果不同,本研究发现被试在大背景条件下学习图片后也出现边界扩展效应。     

THE DUALISTIC,DISCARNATE PICTURE THAT HAUNTS THE COGNITIVE SCIENCE OF RELIGION

A dualistic, discarnate picture haunts contemporary cognitive science of religion (CSR). Cognitive scientists of religion generally assert or assume a reductive physicalism, primarily through unconscious mental mechanisms that detect supernatural agency where none exists and a larger purpose to life when none exists. Accompanying this focus is a downplaying of conscious reflection in religious belief and practice. Yet the mind side of dualism enters into CSR in interesting ways. Some cognitive scientists turn practitioners of religion into dualists who allegedly believe in disembodied spirits. By emphasizing supernatural agency, CSR neglects nonpersonal powers and meanings in religion, both in terms of magical thinking and practice and of nonpersonal conceptions of divinity. Additionally, some cognitive scientists of religion declare that all humans are innate dualists. They use this alleged dualism to explain beliefs about both an afterlife and transfers of consciousness. Finally, some call on this dualism to serve a salvific function, trying to salvage some meaning to human life.     

CAMPAIGN COMMUNICATION AND ATTITUDE CHANGE: A MULTIDIMENSIONAL ANALYSIS1

The processes by which political attitude changes occur have been examined extensively from a variety of methodological and theoretical perspectives. In this study, the authors attempt to extend the traditional balance formulation to a continuously-scaled least-squares paradigm in which change occurs as a function of accumulated information. A longitudinal tracking of the changes in attitude toward parties, candidates, and issues is used to make predictions about subsequent attitudes and consequent voting behavior. Possible communicative influences from a political campaign are explored with regard to their impact on changes in concept relations. Analysis of political changes hypotheses and a critical examination of the methodology are used as the basis for suggesting improvements in campaign communication research.     

影响藏族大学生藏、汉文化认同的因素研究

该文通过问卷和访谈对藏族大学生的藏、汉文化认同状况进行了实地调查,初步分析了影响藏族大学生对本民族文化和汉族文化认同的因素。结果显示,藏族大学生的藏、汉文化认同之间存在着显著的负相关;父亲的受教育程度对藏族大学生对藏族文化的认同有显著影响;由于在教学中使用的语言不同,接受藏、汉双语教学的专业学习的学生,其藏族文化认同低于使用汉语单语教学的学生;学习汉语的时间对藏族大学生的藏、汉文化认同得分都有显著的影响。