The norm of self-interest and its effects on social action

Four studies investigated whether people feel inhibited from engaging in social action incongruent with their apparent self-interest. Participants in Study 1 predicted that they would be evaluated negatively were they to take action on behalf of a cause in which they had no stake or in which they had a stake but held stake-incongruent attitudes. Participants in Study 2 reported both surprise and anger when a target person took action on behalf of a cause in which he or she had no stake or in which he or she held stake-incongruent attitudes. In Study 3, individuals felt more comfortable engaging in social action and expected others to respond more favorably toward their actions if the issue was described as more relevant to their own sex than to the opposite sex. In Study 4, the authors found that providing nonvested individuals with psychological standing rendered them as likely as vested individuals to undertake social action. The authors discuss the implications of these results for the relationship between vested interest, social action, and attitude-behavior consistency.     

Why most people disapprove of me: experience sampling in impression formation

Individuals are typically more likely to continue to interact with people if they have a positive impression of them. This article shows how this sequential sampling feature of impression formation can explain several biases in impression formation. The underlying mechanism is the sample bias generated when the probability of interaction depends on current impressions. Because negative experiences decrease the probability of interaction, negative initial impressions are more stable than positive impressions. Negative initial impressions, however, are more likely to change for individuals who are frequently exposed to others. As a result, systematic differences in interaction patterns, due to social similarity or proximity, will produce systematic differences in impressions. This mechanism suggests an alternative explanation of several regularities in impression formation, including a negativity bias in impressions of outgroup members, systematic differences in performance evaluations, and more positive evaluations of proximate others.     

Political polarization projection: social projection of partisan attitude extremity and attitudinal processes

What influences perceptions of political polarization? The authors examine the polarization of people's own political attitudes as a source of perceived polarization: Individuals with more extreme partisan attitudes perceive greater polarization than individuals with less extreme partisan attitudes. This "polarization projection" was demonstrated in 3 studies in which people estimated the distribution of others' political attitudes: one study with a nationally representative sample concerning the 2008 presidential election, and 2 studies concerning university students evaluating a policy regarding scarce resource allocation. These studies demonstrate that polarization projection occurs simultaneously with and independently of simple projection, the tendency to assume that others share one's partisan political attitudes. Polarization projection may occur partly because people assume that others engage in similar attitudinal processes as the self, such as extensive thought and emotional arousal. The projection of various attitudinal processes was demonstrated in a study concerning health care reform policies. Further supporting this explanation, polarization projection increased when people introspected about their own attitudinal processes, which increased the accessibility of those processes. Implications for perceptions of partisanship, social judgment, and civic behavior are discussed.     

The experience of self-awareness and its relation to level of self-consciousness: An experiential sampling study

The present research studied self-awareness by utilizing experiential sampling methodology, which allows for the random sampling of individuals' thoughts and feelings as they go about their normal daily activities. Neither Study 1 nor 2 found a relation between private or public self-awareness and negative affect. However, attention to private self-aspects was generally more positive and less ruminative for low as opposed to high private self-conscious subjects, and awareness of oneself as a social object was generally more positive but less important for low as opposed to high public self-conscious subjects. What may have accounted for the negative relation between private self-consciousness and average affect was that low private self-conscious subjects were more likely to attend to their private self-aspects if they were pleasant than if they were unpleasant, while high private self-conscious subjects' degree of private self-awareness was unrelated to whether the content of this state was pleasant or not. These findings are consistent with the hypothesis that low private self-conscious individuals engage in a more selective type of self-attention when in the private self-aware state than do high private self-conscious individuals. Regarding the relation between self-awareness and social context, both studies found that the presence of others results in a heightened public self-awareness. However, even though subjects were more attentive to public self-aspects when with others than when alone, in general, they were more attentive to their “private self” than to their “public self”. Results are discussed in terms of current self-awareness theory.     

Attitudes Toward Immigration: The Role of Personal Predispositions

This article examines if deep‐seated psychological differences add to the explanation of attitudes toward immigration. We explore whether the Big Five personality traits matter for immigration attitudes beyond the traditional situational factors of economic and cultural threat and analyze how individuals with different personalities react when confronted with the same situational triggers. Using a Danish survey experiment, we show that different personality traits have different effects on opposition toward immigration. We find that Openness has an unconditional effect on attitudes toward immigration: scoring higher on this trait implies a greater willingness to admit immigrants. Moreover, individuals react differently to economic threat depending on their score on the traits Agreeableness and Conscientiousness. Specifically, individuals scoring low on Agreeableness and individuals scoring high on Conscientiousness are more sensitive to the skill level of immigrants. The results imply that personality is important for attitudes toward immigration, and in the conclusion, we further discuss how the observed conditional and unconditional effects of personality make sense theoretically.     

Disconfirming intergroup evaluations: asymmetric effects for in-groups and out-groups

The authors examined whether a fundamental bias in the way people process information has implications for efforts to improve intergroup relations. The authors exposed participants to information about their own social category and a different social category that was either positive or negative in connotation. To examine what effect this information would have on participants' attitudes toward their own group and the other group, the authors measured both explicit and implicit evaluations before and after exposure. The findings suggest that, at a preconscious level, exposure to negative information affects participants' attitudes toward their own group, but that positive information has a negligible impact on attitudes toward other groups. The authors found an opposite pattern for explicit (conscious) evaluations. These asymmetries are consistent with cognitive and motivational theory on intergroup relations and may have important implications for efforts to reduce prejudice.     

Implicit ambivalence from attitude change: an exploration of the PAST model

Traditional models of attitude change have assumed that when people appear to have changed their attitudes in response to new information, their old attitudes disappear and no longer have any impact. The present research suggests that when attitudes change, the old attitude can remain in memory and influence subsequent behavior. Four experiments are reported in which initial attitudes were created and then changed (or not) with new information. In each study, the authors demonstrate that when people undergo attitude change, their old and new attitudes can interact to produce evaluative responses consistent with a state of implicit ambivalence. In Study 1, individuals whose attitudes changed were more neutral on a measure of automatic evaluation. In Study 2, attitude change led people to show less confidence on an implicit but not an explicit measure. In Studies 3 and 4, people whose attitudes changed engaged in greater processing of attitude-relevant information than did individuals whose attitudes were not changed.     

The Effects of Dysphoria and Personality on Negative Self-Referent Attitudes and Perceptions of the Attitudes of Others

The cognitive model of depression posits that depressed individuals harbor more dysfunctional self-referent attitudes, but little is known about how depressed individuals perceive the attitudes and perceptions of others in their social arena. This study examined whether dysphoric individuals perceive others to hold equally negative attitudes about themselves, and whether such perceptions depend on sociotropic (i.e., highly invested in social approval and relationship success) and autonomous (i.e., highly invested in vocational or academic achievement and goal attainment) personality styles. A sample of undergraduate students (N = 197) was recruited, and after the assessment of their depression symptoms and personality style, participants read vignettes that described negative scenarios, and imagined that these scenarios occurred to themselves or the general university student. After reading each vignette, participants also rated their agreement with a number of statements that assessed dysfunctional attitudes. Results indicated that elevated dysphoria (i.e., showing signs of depression) scores were positively associated with dysfunctional self-referent attitudes. Further, moderational analyses examining the interaction of sociotropy and dysphoria did not support the hypothesis that individuals higher on dysphoria and sociotropy were less likely to perceive others as harboring negative attitudes about themselves in comparison to those with elevated dysphoria and lower levels of sociotropy. Last, individuals showing elevated dysphoria and higher scores on subdomains of autonomy were more likely to perceive others as exhibiting negative attitudes about themselves than those with low levels of the trait. These findings, their implications, and strengths and limitations of the current investigation are further discussed.     

The Impact of Depression on Self–Other Discrepancies in Decision Making

Although there is a small but growing body of literature on how people make risky decisions for others and predict others' decisions, results seem to be contradictory. The authors contribute to the understanding of these mixed results by investigating how depression affects self–other discrepancies in decision making and the psychological processes that underlie these discrepancies. In an experiment, depressed and nondepressed individuals read a series of scenarios involving decisions about health, money, and interpersonal relationships. They then indicated which of two options they would choose for themselves or for another person, or predicted which option this person would choose for himself or herself. Finally, participants reported benefits and drawbacks of the decisions (i.e., cognitions) and feelings about risk. Depressed individuals were less prone to bias when they predicted others' decisions than nondepressed individuals. Feelings about risk played a key role in determining the direction and the magnitude of this bias. In contrast, both depressed and nondepressed individuals showed bias when they made decisions for others. This bias affected their decisions in opposing ways and was determined by cognitions. This bias is consistent with literature showing that depression is associated with an increased sensitivity to social risks. The authors provide a theoretical explanation of self–other discrepancies in decision making in depressed and nondepressed individuals and conclude that the results support the assumption that depression is associated with psychological processes whose role is to increase sensitivity to social threats rather than with a more general negative bias in cognitive functioning. Copyright © 2014 John Wiley & Sons, Ltd.     

Considering rational self-interest as a disposition: organizational implications of other orientation

In contrast with major theories of attitudes and behavior, the authors propose that individuals are not equally motivated to pursue their self-interests. The authors show that differences in other orientation affect the extent to which actions and attitudes reflect self-interested calculation (instrumental rationality) and the extent to which beliefs represent their external environment (epistemic rationality). These differences have consequences for processes underlying a wide range of attitudes and behavior typically assumed to be rationally self-interested. Thus, the authors' model exposes a common explanation for diverse organizational phenomena. It also clarifies inconsistencies surrounding the validity of certain attitudinal and motivational models, the relationship between job attitudes and actions, cross-cultural differences in attitudes and behavior, escalation of commitment, and the relationship between chief executive officer characteristics and organizational performance.     

Culture and Conflict

Members of different cultures sample with diverse probabilities different kinds of information from their environment. Some sample the content of communications more than the context (e.g. tone of voice, gestures), whereas others do the reverse. Some sample processes internal to individuals (e.g. attitudes, beliefs) whereas others sample processes external to individuals (e.g. social influences, roles) with higher probabilities. Some give greater weights to ascribed attributes of persons, such as ethnicity, race, religion, and others to achieved attributes, such as beliefs, attitudes, or a record of achievements. These differences have profound implications for the probability of conflict and the type of conflict that will develop between individuals and groups.     

Trust, Mood, and Outcomes of Friendship Determine Preferences for Real Versus Ersatz Social Capital

Societal-level social capital ultimately rests upon individual attitudes and behaviors. This study investigated the determinants of individuals' preferences for real versus ersatz social activities. Ersatz social activities are substitutes for true social interaction; they involve interaction with media or media characters rather than other individuals. Undergraduates ( N = 144 ) chose activities from pairs of social and ersatz exemplars. The participants were randomly assigned to one of four conditions. In two of these conditions, they wrote essays designed to create either a positive or negative mood; in the other two conditions, they read essays designed to highlight either the costs or benefits of friendship. Results indicated that individuals low in trust were susceptible to situational influences. Low-trust individuals chose more real social activities when in a positive mood or when benefits of friendship were salient, whereas they chose ersatz social activities when in a bad mood or when costs of friendship were salient. High-trust individuals showed relatively high preference for real social interactions regardless of mood or the salience of costs and benefits. These results suggest that appropriate interventions should overcome low trust to build social capital.     

Linking Trust to Trustworthiness

Abstract

Trust is valuable when placed in trustworthy agents and activities, but damaging or costly when (mis)placed in untrustworthy agents and activities. So it is puzzling that much contemporary work on trust – such as that based on polling evidence – studies generic attitudes of trust in types of agent, institution or activity in complete abstraction from any account of trustworthiness. Information about others’ generic attitudes of trust or mistrust that take no account of evidence whether those attitudes are well or ill placed can offer little or no help for those who aim to place or refuse trust well. Information about attitudes is evidently useful to those who aim to influence those who hold them, which explains why polls about attitudes are popular with political parties, advertisers and other campaigning organisations. But where we aim not to influence others, but to place and refuse trust intelligently we must link trust to trustworthiness, and must focus on evidence of honesty, competence and reliability.     

Social Welfare and the Psychology of Food Sharing: Short‐Term Hunger Increases Support for Social Welfare

Do politically irrelevant events influence important policy opinions? Previous research on social welfare attitudes has emphasized the role of political factors such as economic self‐interest and ideology. Here, we demonstrate that attitudes to social welfare are also influenced by short‐term fluctuations in hunger. Using theories in evolutionary psychology, we predict that hungry individuals will be greedier and take more resources from others while also attempting to induce others to share by signaling cooperative intentions and expressing support for sharing, including evolutionarily novel forms of sharing such as social welfare. We test these predictions using self‐reported hunger data as well as comparisons of subjects who participated in relevant online studies before and after eating lunch. Across four studies collected in two different welfare regimes—the United Kingdom and Denmark—we consistently find that hungry individuals act in a greedier manner but describe themselves as more cooperative and express greater support for social welfare.     

Identity salience and the influence of differential activation of the social self-schema on advertising response

The authors examined how identity primes and social distinctiveness influence identity salience (i.e., the activation of a social identity within an individual's social self-schema) and subsequent responses to targeted advertising. Across 2 studies, individuals who were exposed to an identity prime (an ad element that directs attention to the individual's social identity) and who were socially distinctive (minorities in the immediate social context) expressed systematically different evaluations of spokespersons and the advertisements that featured them. Specifically, Asian (Caucasian) participants responded most positively (negatively) to Asian spokespeople and Asian-targeted advertising when the participants were both primed and socially distinctive. No main effects of identity primes or social distinctiveness were found. The implications of these findings for identity theory, advertising practice, and intervention communications are discussed.     

Predicting one's own forgetting: the role of experience-based and theory-based processes

The authors examined the hypothesis that judgments of learning (JOL), if governed by processing fluency during encoding, should be insensitive to the anticipated retention interval. Indeed, neither item-by-item nor aggregate JOLs exhibited "forgetting" unless participants were asked to estimate recall rates for several different retention intervals, in which case their estimates mimicked closely actual recall rates. These results and others reported suggest that participants can access their knowledge about forgetting but only when theory-based predictions are made, and then only when the notion of forgetting is accentuated either by manipulating retention interval within individuals or by framing recall predictions in terms of forgetting rather than remembering. The authors interpret their findings in terms of the distinction between experience-based and theory-based JOLs.     

The Moderating Impact of Social Networks on the Relationships Among Core Values,Partisanship, and Candidate Evaluations

Social networks are increasingly becoming recognized as a source of influence on political attitudes and behavior. In this study, we examine the moderating impact of social networks on the relationship among several attitudes. We argue that those who regularly interact with individuals with different views from their own will be more likely to think of themselves in nonpartisan terms. It is therefore hypothesized that an individual's discussion network influences the relationship between one's support for various core values and one's partisanship. As a corollary, we argue that disagreement in discussion networks reduces individuals' reliance on partisanship when forming subsequent attitudes. To test these propositions, we employ data asking respondents to list individuals with whom they discuss politics on a regular basis and who such individuals supported in a recent election to create a measure of network disagreement. Empirical tests provide strong support for our hypotheses.     

Whose Life Task Is It Anyway? Social Appraisal and Life Task Pursuit

The study uses a social contextual framework to examine how others are represented in individuals' life task appraisals and how such appraisals are related to strategies to pursue those life tasks. The extent to which life tasks nominated by 81 college students (45 females) were appraised as shared with others and pursued collaboratively was examined through a questionnaire. Participants listed five life tasks, indicated if each life task was theirs alone, indirectly shared (others were impacted by their life task pursuit), or directly shared (another person might also nominate the life task as theirs) with others in their lives, described three activities used to pursue their life tasks, and coded how others were involved inthese activities. Results indicated that the majority of college students' life tasks were appraised as involving others, that directly shared appraisals were found more frequently in the relationship domain, and that directly shared appraisals were associated with collaborative life task pursuit strategies. In addition, appraising life tasks as directly shared did not appear to reflect aspects of anxiety or compensation. A content analysis of the strategies coded as involving other individuals revealed diverse ways in which others are involved in life task pursuit ranging from active engagement of others to cognitive strategies where others are implied. The findings have implications for research on life tasks and other goal structures in that the structures may involve the social context in adaptive ways.     

Violating equality in social dilemmas: emotional and retributive reactions as a function of trust, attribution, and honesty

In social dilemmas, equality is an important coordination rule. When equality is violated, people seek explanations. In Experiment 1, the authors assessed dispositional trust and found that especially high trusters were affected by the given explanation. High trusters reacted less negatively to external than internal explanations. Experiment 2, using a manipulation of trust in others, revealed a similar pattern across a wider range of negative emotions. In Experiment 3, the authors only induced high trust and showed that when the external explanation turned out to be a lie, emotional and retributive reactions became more negative. Moreover, attribution information did not influence reactions when participants realized that the information was dishonest.     

The effects of smoking norms and attitudes on quitting intentions in Malaysia,Thailand and four Western nations: A cross-cultural comparison

This research investigated the influence of smoking attitudes and norms on quitting intentions in two predominantly collectivistic countries (Malaysia and Thailand) and four predominantly individualistic Western countries (Canada, USA, UK and Australia). Data from the International Tobacco Control Project (N = 13,062) revealed that higher odds of intending to quit were associated with negative personal attitudes in Thailand and the Western countries, but not in Malaysia; with norms against smoking from significant others in Malaysia and the Western countries, but not in Thailand; and with societal norms against smoking in all countries. Our findings indicate that normative factors are important determinants of intentions, but they play a different role in different cultural and/or tobacco control contexts. Interventions may be more effective if they are designed with these different patterns of social influence in mind.