The role of affect in narratives

Affect states and reactions commonly occur in narratives. This paper discusses the importance of affect knowledge and processing in the context of BORIS, a computer program which reads and answers questions about narratives involving multiple sources of knowledge. There are several reasons why affects are important in a process model of narrative comprehension: For one thing, affects describe goal situations and signal the occurrence of expectation failures. Affective reactions also serve as an indication of the status of interpersonal relationships. Finally, affects influence the kinds of thematic structures which become instantiated in episodic memory.     

Motivational determinants of transportation into marketing narratives

This paper identifies factors that facilitate narrative transportation, where people become immersed in the storyline of an advertisement. Specifically, using a lottery context, this research shows that consumers who feel lucky or believe in personal good luck are motivated to engage in transportation, a process that is intensified as the attractiveness of the outcome increases. Further, this research shows that highly transported consumers (a) become more focused on ad outcomes and less on the low personal probability of winning, and that (b) attempts to attenuate consumers’ transportation are most efficacious if undertaken before the ad (and transportation) begins.     

The persuasiveness puzzle about bootstrapping

This paper aims at resolving a puzzle about the persuasiveness of bootstrapping. On the one hand, bootstrapping is not a persuasive method of settling questions about the reliability of a source. On the other hand, our beliefs that our sense apparatus is reliable is based on other empirically formed beliefs, that is, they are acquired via a presumably complex bootstrapping process. I will argue that when we doubt the reliability of a source, bootstrapping is not a persuasive method for coming to believe that the source is reliable. However, when being initially unaware of a source and its reliability, as in the case of forming beliefs about our sense apparatus, bootstrapping can be eventually persuasive.     

Goal priming,public transportation habit and travel mode selection: The moderating role of trait mindfulness

Habits in travel mode occur in a stable context and create strong links between travel goals and travel modes in memory. As a consequence, priming a travel goal (i.e., going to a place) in memory increases the accessibility of the associated travel mode among habitual users of this transportation mode. We posit that individual differences in attention to present moment and experience (dispositional mindfulness construct; Brown & Ryan, 2003) could moderate the interaction between travel goal priming and habit strength. In this study, habitual vs. non-habitual users of a subway line were nonconsciously primed with travel goals that were strongly associated with the use of a subway line. In the second part of the study, participants chose, among four travel modes, the one(s) that allowed reaching a specific place. Priming and habit strength contributed non-additively to decision times, but among low-mindfulness participants only. Among non-habitual users, priming speeded decisions at high levels of mindfulness, but slowed decisions at low levels of mindfulness. From a fundamental and applied point of view, discussion focuses on processes crossing habits, non-deliberated responses to environmental cues, and mindfulness.     

Substantiating Byzantium: The role of artifacts in the co‐construction of narratives

Acknowledging the abundance of narrative elements in servicescapes and anchored on the premise that consumption experiences are co‐constructed, this research extends existing servicescapes scholarship by theorizing the role of material objects in the co‐construction of narratives at storyscapes, that is, those servicescapes where narratives are at the center stage of the consumption experience. Using a museum exhibition of Byzantine heritage in Thessaloniki, Greece, the findings provide insight on the way in which consumers engage and “read” material artifacts in narrative co‐construction. The emergent framework theorizes consumer participation as narrative substantiation and sheds light on its four constitutive narrative‐construction processes (completing, relating, recontextualizing, and imagining) and on the ways in which consumers anchor these processes on artifact's materiality (artifactual knowledge, practicalness, intermateriality, and realness). Furthermore, this research offers an alternative approach to the existing language analogy according to which objects have their own voice and rhetoric. I see objects, instead, as contributing an evocative engagement according to which consumers unpack objects not only in their reference to the servicescape narrative but also in reference to their own personal and collective lives. Copyright © 2015 John Wiley & Sons, Ltd.     

From cooperation to conflict: The role of collective narratives in shaping group behaviour

In this paper, we review the concept of collective narratives and their role in shaping group behaviour. We see collective narratives as ‘meta-stories’ embraced by groups that incorporate values and beliefs about social reality, therefore providing a blueprint for group norms which, in turn, inform group members' behaviour. Our aim is to both describe the psychological processes underpinning the relation between collective narratives and group behaviours and develop an integrative typology of the functions of collective narratives (as they connect to various collective behaviours). We start by discussing definitions in the recent literature and propose an integrative conceptualisation which positions collective narratives in the context of collective action research. Next, we focus on the process by which collective narratives provide the bases for identity formation, development, and change, thus shaping group behaviour. We see collective narratives as central in understanding group behaviour, as they function as ‘meta-stories’ that incorporate moral codes and values, and beliefs about the ingroups and outgroups—providing a blueprint for group norms which, in turn, inform group members' behaviour. In the second part of the article, we describe a typology of collective narratives according to their functions, structured around two core dimensions: the context/s in which collective narratives develop and are shared (i.e., intragroup vs. intergroup) and their effects within these contexts (i.e., driving consensus vs. driving dissent). We identify four distinctive types of collective narrative functions and review research showing how each of them shapes specific social identity content, including behaviour prescribing norms. We then show how these specific norms shape behaviours ranging from cooperation and pro-social action to hostile intergroup conflict. The implications of this contribution are twofold. First, by providing a systematic account and categorisation of how collective narratives function in society and of their connections to social identities (and their content), we can more accurately deduct group norms and predict behaviours in specific circumstances, including in relation to political violence. Second, by better understanding the narratives that provide the bases of identity formation, development, and change, we can improve attempts to create alternative narratives that unify rather than divide people, so that pathways to co-operation might be chosen over conflict.     

The persuasiveness of racial arguments as a subtle measure of racism

These studies provide evidence of the reliability and validity of a new indirect measure of racism, the Racial Argument Scale (RAS). On the RAS, participants rate how well arguments support conclusions that are positive or negative toward Blacks rather than their agreement with the arguments and conclusions. These studies show that the RAS has good internal consistency, high levels of test-retest reliability, good convergent validity with other self-report measures of racism, and does not correlate with social desirability or right-wing authoritarianism. Furthermore, these studies show that the RAS predicts behavioral measures of racism and that the RAS is able to predict positivity and negativity toward Blacks that is not measured by other self-report measures of racism. These studies suggest that the RAS is a reliable and valid measure of racial attitudes.     

The role of information technology in building public administration theory

Information technology, that assortment of technology that enables the conversion of data into information, has had an enormous impact on the field of public administration and its theoretical foundation. This article explores five of them. It begins with a discussion of one of the primary impacts of information technology on public administration theory: the development of systems theory and its descendants including the study of complex systems, chaos, and complexity theory. The importance of information technology in decision-making is explored next. Does information technology free us from the limits of bounded rationality or are we simply overwhelmed by the volume of information available via new sources, such as the Internet and the World Wide Web? The third role examined is the use of information technology as a research tool to make previously intractable problems solvable. Computer capability has enormously advanced the theoretical underpinnings of public administration. Fourth, the significance of information technology as a change agent that calls for revision of other theoretical postulates is investigated. As information technology has diffused into public organizations, how has it called into question what we previously thought about the foundation of bureaucracy? Finally, learning by doing and the manner through which practice informs theory is considered.     

The role of information technology in building public administration theory

Information technology, that assortment of technology that enables the conversion of data into information, has had an enormous impact on the field of public administration and its theoretical foundation. This article explores five of them. It begins with a discussion of one of the primary impacts of information technology on public administration theory: the development of systems theory and its descendants including the study of complex systems, chaos, and complexity theory. The importance of information technology in decision-making is explored next. Does information technology free us from the limits of bounded rationality or are we simply overwhelmed by the volume of information available via new sources, such as the Internet and the World Wide Web? The third role examined is the use of information technology as a research tool to make previously intractable problems solvable. Computer capability has enormously advanced the theoretical underpinnings of public administration. Fourth, the significance of information technology as a change agent that calls for revision of other theoretical postulates is investigated. As information technology has diffused into public organizations, how has it called into question what we previously thought about the foundation of bureaucracy? Finally, learning by doing and the manner through which practice informs theory is considered.     

The role accorded to the public by philosophers of science 1

The role accorded to the public by scientists and philosophers of science has undergone an essential historical change in the last three centuries. Public participation in (witnessing of) scientific experiments was considered an important requirement for 17th century experimenters (e.g. for Boyle or Pascal). The cognitive role played by lay persons was later substantially downgraded; witnessing went out of fashion, while science became more and more esoteric and a matter for experts only. Part of this process was that all scientific disciplines became intensively compartmentalized and in consequence a rather puzzling or even paradoxical situation appeared: that the scientists themselves were and are being reduced epistemically to the status of lay persons, outside of their proper field of expertise (as was pointed out by J. Hardwig). The paper deals with some cognitive aspects of this historical process.     

The cataphoric use of the indefinite this in spoken narratives

Are concepts that were introduced with the unstressed, indefinite articlethis, as opposed to the indefinitea/an, more accessible from listeners’ mental representations? Subjects heard and then verbally continued each of a series of informal narratives. The last clause of each narrative introduced a new noun phrase that began with either the indefinitethis or the indefinitea/an (e.g.,this egg oran egg). When the concepts were introduced with the indefinitethis, the subjects referred to them more frequently, often within the first clauses that they produced, and typically via pronouns. In contrast, when the concepts were introduced witha/an, the subjects referred to them less frequently and typically via full noun phrases. Thus, concepts introduced with the indefinitethis were more accessible; therefore, the indefinitethis appears to operate cataphorically to improve referential access.