社会信息归类过程中刻板印象的内隐效应

采用信号检测论和间接测量方法探讨社会信息归类过程中的刻板印象内隐效应。实验结果表明 :⑴范畴启动可以自动激活有关的刻板印象内容 ,说明在很大程度上刻板印象是归类过程的一种必然结果与产物 ;⑵那些在内容上与范畴启动所导致自动的刻板印象激活及其相关内容一致、不一致或相反的建构分别易于出现同化与对比效应 ;⑶在个体水平上 ,通过意识性抑制在短期内很难压制刻板印象的自动激活 ,这表明刻板印象加工在很大程度上涉及到内隐过程     

Reaction in action: intergroup contrast in automatic behavior

Whereas previous research has shown automatic behavior conforming to outgroup stereotypes, the authors demonstrate automatic behavioral contrast away from a stereotype/trait associated with an outgroup (Study 1 and 2) and point to the importance of an "us-them" intergroup comparison in this process. In Study 1, participants colored pictures more messily when neatness was associated with an outgroup rather than the ingroup. In Study 2, using a different behavior, participants primed with busy business people reacted faster than controls (assimilation) but became slower when their student ingroup identity was activated (contrast). Subliminally priming an "us-them" intergroup comparison set undermined the accessibility of outgroup stereotypic words (Study 3), especially for those higher in prejudice (Study 4). This suggests that people automatically distance themselves from outgroup attributes when intergroup antagonism is cued or chronic. Implications for the role of self and comparison processes in automatic behavior are discussed.     

Competition in stereotyped domains: Competition,social comparison,and stereotype threat

The current work examines a novel and specific way in which competition can hurt the performance of negatively stereotyped individuals: by evoking stereotype threat. In four experiments, we demonstrate that women's underperformance in math when primed with competition was due to feeling worried about confirming negative stereotypes about women's math ability (i.e., stereotype threat), that the activation of negative performance stereotypes for women primed with competition was due to increased group‐level social comparisons (i.e., comparing the self with men and women), and that priming competition led men to perform more poorly than women in a domain where they are negatively stereotyped (i.e., verbal ability). This research suggests that priming people with competition in contexts where they are negatively stereotyped leads to greater social comparison, activation of negative stereotypes, and concern about confirming these stereotypes, thereby decreasing stereotyped individuals' performance in the stereotyped domain. Copyright © 2013 John Wiley & Sons, Ltd.     

Don’t stereotype, think different! Overcoming automatic stereotype activation by mindset priming

Automatic stereotype activation can be overcome intentionally and after an extensive training. However, intentions have to be tailored to a certain social category. It is hypothesized that activating the mindset “think different” by priming creativity prevents stereotypes and associations in general from becoming automatically activated. In two experiments a creative, a thoughtful or no mindset was activated. Afterwards, the activation of associations was measured using a lexical decision task with semantic priming. As predicted, the automatic activation of stereotypes (Study 1) and other associations (Study 2) was found in the control conditions but not in a creative mindset. These results suggest that people possess a mindset that allows for overcoming automatic stereotype activation without being tailored to a specific category.     

基于面孔知觉的刻板印象激活两阶段模型

从个体建构研究视角出发, 考察了基于面孔知觉的刻板印象激活过程。实验一比较了性别分类判断、启动范式以及同时呈现范式下刻板印象匹配性判断三者所用反应时的差异, 结果发现, 后者显著地大于前二者, 且等于前二者之和; 面孔倒置呈现使同时呈现范式下刻板印象匹配判断的反应时和错误率显著增大, 但其对启动范式中刻板印象匹配判断的反应时和错误率没有影响。实验二基于同时呈现范式, 通过不同程度的面孔变形来操纵性别类别提取的难度, 更精确地探讨了基于面孔知觉的社会类别信息提取过程对刻板印象激活的影响, 结果表明, 随着从面孔中提取类别信息难度的增加, 刻板印象激活所用的反应时也逐渐增大。研究结果证实了研究者所提出的刻板印象激活两阶段模型, 即基于面孔知觉的社会类别提取阶段和刻板印象信息激活阶段, 证实社会类别激活和刻板印象信息激活是两个分离的过程, 以社会类别信息提取为目的的面孔知觉对刻板印象的激活有显著影响。     

Category and stereotype activation revisited

In Study 1 (N= 230), we found that the participants' explicit prejudice was not related to their knowledge of cultural stereotypes of immigrants in Sweden, and that they associated the social category immigrants with the same national/ethnic categories. In Study 2 (N= 88), employing the category and stereotype words obtained in Study 1 as primes, we examined whether participants with varying degrees of explicit prejudice differed in their automatic stereotyping and implicit prejudice when primed with category or stereotypical words. In accord with our hypothesis, and contrary to previous findings, the results showed that people's explicit prejudice did not affect their automatic stereotyping and implicit prejudice, neither in the category nor stereotype priming condition. Study 3 (N= 62), employing category priming using facial photographs of Swedes and immigrants as primes, showed that participants' implicit prejudice was not moderated by their explicit prejudice. The outcome is discussed in relation to the distinction between category and stereotype priming and in terms of the associative strength between a social category and its related stereotypes.     

When “Just Say No” is not enough: Affirmation versus negation training and the reduction of automatic stereotype activation

Previous research has shown that extended training in non-stereotypic responding (i.e., negating stereotypes and affirming counterstereotypes) can reduce automatic stereotype activation. In the present research, we claim that the effects of non-stereotypic association training on automatic stereotype activation are primarily driven by the affirmation of counterstereotypes rather than by the negation of stereotypes. In two experiments, participants received extensive training in either (a) negating stereotype-congruent information or (b) affirming stereotype-incongruent information, and then completed a measure of automatic stereotyping (Experiment 1) or automatic evaluation (Experiment 2). Consistent with our predictions, only training in the affirmation of counterstereotypes led to a reduction in the activation of stereotypes and negative evaluations. In contrast, extended training in the negation of stereotypes enhanced rather than reduced the activation of stereotypes and negative evaluations. Implications for prejudice and stereotype control are discussed.     

Priming in interpersonal contexts: implications for affect and behavior

Priming stereotypes can lead to a variety of behavioral outcomes, including assimilation, contrast, and response behaviors. However, the conditions that give rise to each of these outcomes are unspecified. Furthermore, theoretical accounts posit that prime-to-behavior effects are either direct (i.e., unmediated) or mediated by cognitive processes, whereas the role of affective processes has been largely unexplored. The present research directly investigated both of these issues. Three experiments demonstrated that priming a threatening social group ("hoodies") influences both affect and behavior in an interpersonal context. Hoodie priming produced both behavioral avoidance and several affective changes (including social apprehension, threat sensitivity, and self-reported anxiety and hostility). Importantly, avoidance following hoodie priming was mediated by anxiety and occurred only under conditions of other- (but not self-) focus. These results highlight multiple routes through which primes influence affect and behavior, and suggest that attention to self or others determine the nature of priming effects.     

刻板印象的自动激活实验研究

本研究应用模糊主次评判方法配合语义启动技术进行实验。结果表明;在年龄刻板印象上存在自动激活,而且没有性别差异;用不同性质的启动词来激活与年龄有关的刻板印象,激活后的刻板印象对年龄的判断有不同的影响,而且被试没有一个人意识到这点,表明内隐刻板印象的存在;人的判断具有模糊性,模糊主次评判方法有助于社会认知领域的量化研究,这是一个全新的尝试。     

Behavioral rebound following stereotype suppression

Attempts to suppress stereotypes have often been found to result in an increased accessibility of these stereotypes. According to thought suppression literature together with research on prime‐to‐behavior effects, we hypothesized that suppression of stereotype can lead people to subsequently behave in accordance with its content and that these effects are stronger after suppression (rebound) than after a classical priming condition (i.e., no‐suppression condition). Experiment 1 showed that suppression of the stereotype of sportsmen (associated with poor math performance) but not of Italian men (not related to math performance) led participants to subsequently perform worse on a calculus task in comparison to non‐suppressors. These effects were replicated in a second experiment with another stereotype (elderly) and another behavior that does not require self‐regulation (walking speed): Suppressors walked slower than non‐suppressors. These findings are considered in the context of mental control and social stereotyping. Copyright © 2009 John Wiley & Sons, Ltd.     

Distinguishing stereotype threat from priming effects: on the role of the social self and threat-based concerns

It has been argued that priming negative stereotypic traits is sufficient to cause stereotype threat. The present research challenges this assumption by highlighting the role of the social self and targets' concerns about confirming a negative group-based stereotype. Specifically, in 3 experiments the authors demonstrate that stereotype threat adversely affects the test performance and threat-based concerns of targets (but not nontargets) because only targets' social self is linked to the negative group stereotype. Trait priming, however, harms the test performance of both targets and nontargets but has no effect on their threat-based concerns because trait priming does not require such a link between the social self and the group stereotype. Moreover, the authors show that merely increasing the accessibility of the social self in nonthreatening situations leads to the underperformance of targets but has no meaningful effect on nontargets' test performance.     

大鱼小池效应研究回顾及展望

大鱼小池效应(Big Fish Little Pond Effect)是解释不同教育情境中学生自我概念水平的一个特定概念,Marsh将其定义为：能力同等的学生,在平均成绩较高的学校或班级里的学业自我概念较低,而在平均成绩较低的学校或班级则学业自我概念会较高。大鱼小池效应包括学生采用概括他人和特定他人的比较标准所分别产生的同化效应和对比效应,社会比较对学业自我概念形成具有特定影响。大鱼小池效应的未来研究可以从研究方法的改进、调节变量的控制和跨文化比较等方面拓展。     

Different brain mechanisms between stereotype activation and application: evidence from an ERP study

Stereotyping involves two processes in which first, social stereotypes are activated (stereotype activation), and then, stereotypes are applied to given targets (stereotype application). Previous behavioral studies have suggested that these two processes are independent of each other and may have different mechanisms. As few psychophysiological studies have given an integrated account of these stages in stereotyping so far, this study utilized a trait categorization task in which event-related potentials (ERPs) were used to explore the brain mechanisms associated with the processes of stereotype activation and its application. The behavioral (reaction time) and electrophysiological data showed that stereotype activation and application were elicited respectively in an affective valence identification subtask and in a semantic content judgment subtask. The electrophysiological results indicated that the categorization processes involved in stereotype activation to quickly identify stereotypic and nonstereotypic information were quite different from those involved in the application. During the process of stereotype activation, a P2 and N2 effect was observed, indicating that stereotype activation might be facilitated by an early attentional bias. Also, a late positive potential (LPP) was elicited, suggesting that social expectancy violation might be involved. During the process of the stereotype application, electrophysiological data showed a P2 and P3 effect, indicating that stereotype application might be related to the rapid social knowledge identification in semantic representation and thus may be associated with an updating of existing stereotypic contents or a motivation to resolve the inconsistent information. This research strongly suggested that different mechanisms are involved in the stereotype activation and application processes.     

Converging evidence that stereotype threat reduces working memory capacity

Although research has shown that priming negative stereotypes leads to lower performance among stigmatized individuals, little is understood about the cognitive mechanism that accounts for these effects. Three experiments tested the hypothesis that stereotype threat interferes with test performance because it reduces individuals' working memory capacity. Results show that priming self-relevant negative stereotypes reduces women's (Experiment 1) and Latinos' (Experiment 2) working memory capacity. The final study revealed that a reduction in working memory capacity mediates the effect of stereotype threat on women's math performance (Experiment 3). Implications for future research on stereotype threat and working memory are discussed.     

Countering negative country of origin effects using imagery processing

A favorable product country of origin (e.g., an automobile made in Germany) is often considered an asset by marketers. Yet a challenge in today's competitive environment is how marketers of products from less favorably regarded countries can counter negative country of origin perceptions. Three studies investigate how mental imagery can be used to reduce the effects of negative country of origin stereotypes. Study 1 reveals that participants exposed to country of origin information exhibit automatic stereotype activation. Study 2 shows that self‐focused counterstereotypical mental imagery (relative to other‐focused mental imagery) significantly inhibits the automatic activation of negative country of origin stereotypes. Study 3 shows that this lessening of automatic negative associations persists when measured one day later. The results offer important implications for marketing theory and practice. Copyright © 2011 John Wiley & Sons, Ltd.     

Adaptive memory: Stereotype activation is not enough

Studies have shown that survival processing leads to superior memorability. The aim of the present study was to examine whether this survival recall advantage might result from stereotype activation. To test this hypothesis, we conducted a pilot study and two experiments in which participants were primed with stereotypes (Experiment 1, professor and elderly person; Experiment 2, survival-stereotype). In Experiment 1, 120 undergraduates were randomly assigned to a survival, professor stereotype, elderly person stereotype, or moving scenario and rated words for their relevance to the imagined scenario. In Experiment 2, 75 undergraduates were given a survival, survival-stereotype (based on our pilot study), or moving scenario. Both experiments showed that survival processing leads to a greater recall advantage over the stereotype groups and control group. These data indicate that the mere activation of stereotypes cannot explain the survival recall advantage.     

Blonde like me: When self-construals moderate stereotype priming effects on intellectual performance

Stereotype priming can lead to assimilation or contrast effects on behavior. We argue that self-activation is a moderator of both assimilation and contrast effects. To test this hypothesis, in two studies, we activated independent or interdependent self-knowledge before priming participants with the dumb Blonde stereotype or a control category (Study 1) or no prime (Study 2). Participants then answered a knowledge test. Results support our expectations: Participants presented assimilation under interdependence (i.e., underperformance compared to control group) while they presented no assimilation (i.e., comparable performance with control group in Study 1) and contrast (better performance than control group in Study 2) under independence. We discuss implications of these findings in regards of previous research and recent models such as the Active Self Account [Wheeler, S. C., DeMarree, K. G., & Petty, R. E. (2005). The roles of the self in priming-to-behavior effects. In A. Tesser, J. V. Wood, & D. A. Stapel (Eds.), On building, defending and regulating the self: A psychological perspective (pp. 245-271). New York, NY, USA: Psychology Press].     

Assimilation and contrast in social comparisons as a consequence of self‐construal activation

We extended existing research about self‐construal activation to the study of social comparisons, specifically to self–other similarity ratings. Independent self‐knowledge substantiates the notion of dissimilarity, whereas interdependent self‐knowledge implies similarity with others. Therefore, perceived self–other similarity was predicted to decrease after independent and increase after interdependent self‐knowledge priming. However, we expected such assimilation effects to occur only if the priming was subtle, but contrast effects if it was overt. In order to test this hypothesis, we developed a scrambled sentences test for priming the respective self‐knowledge. The unscrambled sentences described the self either in terms of independence or interdependence. The subtlety of this priming was manipulated by having participants write down either the full sentences (overt priming) or only the remaining word in each item (subtle priming). Results confirmed the predictions. Underlying cognitive processes of the effects are discussed. Copyright © 2000 John Wiley & Sons, Ltd.     

Social Identity versus Reference Frame Comparisons: The Moderating Role of Stereotype Endorsement

Two studies tested the prediction that belief in a negative stereotype about an in-group will cause members to shift from viewing their in-group as a social identity to viewing it as a frame of reference. The stereotype that was the focus of inquiry was the belief that women have less aptitude at math and spatial tasks than do men. In both studies, female participants took a test of math and spatial ability and then received social comparison information about their abilities relative to a male and a female confederate. In Study 1, participants felt enhanced when the two women outperformed the male confederate, even when this meant that the participants themselves performed worse than the other woman. If participants were first reminded of the negative stereotype, however, they felt best when they outperformed the other woman, even if this meant that the two women performed worse than the man. Study 2 showed that the effects of stereotype activation were especially pronounced among female participants who showed moderate to high levels of stereotype endorsement. These findings suggest that belief in stereotypes about the in-group can lead to in-group comparison and contrast, even in contexts in which a group member's ability level challenges the validity of the stereotype.