Identifying Salient Beliefs About Leisure Activities: Frequency of Elicitation Versus Response Latency1

Sets of 16 beliefs about the consequences of each of 6 leisure activities were selected in a pilot study by means of free elicitation. The beliefs varied in salience (salient vs. nonsalient), valence (positive vs. negative), and type (instrumental vs. effective). In the main study, 69 college students expressed their agreements with each belief, evaluated the consequences involved in the beliefs, and rated each leisure activity on 4 evaluative scales as a standard measure of attitude. The latencies of these responses were used to assess accessibilities of beliefs and attitudes in an effort to quantify degree of salience. Accessibility of beliefs was found to increase significantly with frequency of elicitation in the pilot study (salience) and with the judged favorability of the consequences. Salience was further found to be related to degree and extremity of agreement. Accessibility was also found to moderate the correlation between beliefs and attitudes posited in the expectancy-value model of attitude. The correlation between a given belief and the direct attitude measure increased with the belief's accessibility, and the correlation between a measure of attitude based on the set of salient beliefs and the standard attitude measures increased with the accessibility of the attitude. Implications for the identification and measurement of perceived benefits and costs of leisure are discussed.     

An experimental study of the emergence of human communication systems

The emergence of human communication systems is typically investigated via 2 approaches with complementary strengths and weaknesses: naturalistic studies and computer simulations. This study was conducted with a method that combines these approaches. Pairs of participants played video games requiring communication. Members of a pair were physically separated but exchanged graphic signals through a medium that prevented the use of standard symbols (e.g., letters). Communication systems emerged and developed rapidly during the games, integrating the use of explicit signs with information implicitly available to players and silent behavior-coordinating procedures. The systems that emerged suggest 3 conclusions: (a) signs originate from different mappings; (b) sign systems develop parsimoniously; (c) sign forms are perceptually distinct, easy to produce, and tolerant to variations.     

From repetition to conviction: Attitude accessibility as a determinant of attitude certainty

The present experiment investigated the influence of attitude accessibility on several meta-attitudinal strength measures. It was predicted that certainty and perceived likelihood of change, i.e., commitment-related attributes of attitude strength, are influenced by changes in attitude accessibility, while no effects were expected for importance and perceived centrality to values and the self, i.e., centrality-related attributes. Accessibility was manipulated by having participants express their attitudes either repeatedly or only once. As hypothesized, accessibility and measures of commitment were enhanced after repeated expression compared to single expression. Furthermore, mediation analyses supported the idea that subjective commitment may be inferred from the ease of attitude retrieval. Centrality-related attributes were found to be unaffected by the accessibility manipulation. The results are discussed in the light of a multi-dimensional structure of attitude strength and antecedent processes of meta-cognitive attributes of strength.     

Reading the road: The influence of age and sex on child pedestrians' perceptions of road risk

The United Kingdom has one of the highest records of child pedestrian accidents in the European Union, and statistics show boys are particularly vulnerable. This study investigated whether there were identifiable developmental or sex differences in the perception of road risk, which might explain the occurrence of such child pedestrian accidents. The study was a between‐participants experimental design with three independent variables: age, sex and task. The sample comprised 119 school children in three age groups (7–8 years; 9–10 years and 11–12 years) with equal sex distribution in each age group. All children, tested individually, completed two sorting tasks. The tasks differed in that children first classified 20 photographs of road scenes on self‐selected criteria (free sort) and then reclassified the scenes on the basis of safety of each scene (cued sort). When children operated a free sort, age differences were apparent in both the number and type of categories produced. However, this age variation was not apparent for the cued sort showing that the younger children were strongly influenced by cueing. Younger children exhibited a more personal and idiosyncratic perspective of the road compared to older children, who were able to view the road from global perspectives. Sex differences in assessing safety were limited but interesting, demonstrating that the males focussed on physical attributes of the scene and females on the actors within the scene. The focus of females on the dynamic attributes of the scene may be a partial explanation of their greater safety record compared to their male peers.     

Men as success objects and women as sex objects: A study of personal advertisements

A study was made of 328 personal advertisements sampled from a major daily Canadian newspaper. It was found that gender differences for desired companion attributes were consistent with traditional sex role stereotypes. Relative to the opposite sex, women emphasized employment, financial, and intellectual status, as well as commitment, while men emphasized physical characteristics. Physical characteristics were the most desired, regardless of sex. Secondary findings were that, for this sample, considerably more men than women placed ads, and that the mean age for both sexes was relatively high. The main findings were similar to those from earlier studies.The author was formerly a psychiatric social worker employed by the Greater Vancouver Mental Health Service in Vancouver, B.C., Canada. He is presently a doctoral candidate at Simon Fraser University in Vancouver. The author would like to thank Dr. Ted Palys for his comments.     

The Mediated Moderation Model of Interactivity

This paper argues for enhanced consideration of third variables in interactivity research and proposes a “mediated moderation” model to bring increased sophistication to bear on the study of information technology effects. Interactivity, a central phenomenon in new media research, is an elusive concept that has enduringly intrigued and confused scholars. Extant conceptualizations have produced incomplete causal models and have generally ignored the effect of third variables. We conceptualize interactivity as technological attributes of mediated environments that enable reciprocal communication or information exchange, which afford interaction between communication technology and users, or between users through technology. Specifying roles for mediator and moderator variables, this paper proposes a model that incorporates interactive attributes, user perceptions (mediators such as perceived interactivity), individual differences (moderators such as Internet self-efficacy), and media effects measures to systematically examine the definition, process, and consequences of interactivity on users. Lastly, statistical procedures for testing mediated moderation are described.     

‘What do you mean by depression?’—A study of the relationship between antidepressive activity and personal concepts of depression

This study explores the relationship between a subject's concept of depression and his reported antidepressive activities. A pilot study is reported which was used to develop a method of classification of subjects' concepts of depression in terms of depth of depression and degree of external causality perceived. The majority of the subjects studied fitted into a group who see depression as a major disturbance of mood unrelated to external events; this was true for both the pilot and main studies. The main study applied the depressive classification method to an investigation of the relationship between depressive concept group and qualitative and quantitative aspects of reported repertoires for coping with depression. A major concept of depression was shown to be associated with a high frequency of reported antidepressive activity, but ANOVAR revealed no other significant main effect on quantitative analysis. Various complex interactions of sex. depth of concept and locus of concept were observed. A group of psychiatric inpatients were seen to differ in quantitative and qualitative aspects of reported antidepressive behaviour from the remainder of the population studied; the implications of these findings for further research are discussed.     

Effects of Suntan on Judgements of Healthiness and Attractiveness by Adolescents1

The present study sought to explore the relationship between level of suntan and perceptions of healthiness and attractiveness. The sample consisted of 191 students with a mean age of 14 years from five Victorian secondary schools. Subjects were presented with a series of slide pairs of models and asked to indicate the healthier and more attractive stimulus model in each pair. Systematically varied independent variables were: tan level (4 levels: no tan, light, medium, and dark tan), attire (swimwear and casual), sex of model, and sex of subject. Judgements of healthiness and attractiveness were moderately related to each other, the same judgement being made two thirds of the time. Results indicate that a medium tan is perceived as healthiest and most attractive, and “no tan” is perceived as both least healthy and attractive. Generally, darker tans were judged relatively more healthy and more attractive for judgements of male models, judgements of models who wore swimwear, and overall by subjects who desired a dark tan. Sex of subject affected judgements of attractiveness but not healthiness, with male subjects seeing darker tans as more attractive than female subjects. These findings confirm that perception of both healthiness and attractiveness are affected by level of suntan. That suntans have these attributes is a barrier to skin cancer control campaigns designed to encourage reduced exposure to the sun, although the lower level of preferences for the darkest tan level is reassuring.     

A THEORY OF PRODUCTIVE ACTIVITY: THE RELATIONSHIPS AMONG SELF-CONCEPT, GENDER, SEX ROLE STEREOTYPES, AND WORK-EMERGENT TRAITS

A theoretical framework is presented that focuses on the division of labor by gender to account for both sex role stereotypes and the correspondence between these stereotypes and the self-concepts of women and men. According to this framework, the self-images of adults are largely constituted by attributes generated by their productive activity. These attributes, referred to as work-emergent traits, are consequences of working within particular social and physical conditions of production because they help individuals to perform work tasks and to regulate their emotional responses to the Stressors attendant upon their work roles. Because of sexual segregation in the work force, certain traits have been generalized to all women and to all men, appearing as sex role stereotypes. Although the sexual division of labor is the root cause of stereotypical beliefs regarding the attributes of women and men, the beliefs themselves also sustain the division of labor. Suggestive pilot data, which provide initial substantiation for this theoretical perspective, are briefly discussed.     

Persuasive intent as a determinant of phonemic choice

The present study investigates the effect of persuasive intent upon the use of phonemic features. It is predicted that subjects will use different percentages of phonemic features in the two experimental conditions defined as nonpersuasive and persuasive. A computer analysis technique for the quantification and analysis of the feature frequencies is theoretically and methodologically developed. Significant condition effects for voiced, low, and rounded features are observed. Significant sex effects are observed for the coronal feature. The results are interpreted as consistent with the notion of phonemic choice.An earlier version of this article was presented to the 65th annual meeting of the Speech Communication Association, San Antonio, November 1979.     

Is Sex by Itself Enough? An Exploration of Gender Bias Issues in Performance Appraisal

Past research on the effects of sex of a ratee on performance ratings has produced inconsistent results. The present study was an attempt to extend this literature in two ways. First, the scope in prior research was expanded by examining not only the effects of ratee sex on evaluations but also the effects of perceived masculinity/femininity of ratees in conjunction with occupation and gender-relevant stereotypes and attitudes held by raters. Results illustrated that while sex of a ratee may have no effect on ratings, perceived masculinity/femininity of the ratee may have an effect, and attitudes held by raters regarding women in the relevant occupation may moderate this effect. The second intent of the study was to explore a potential underlying process variable for relationships with both performance ratings and the gender-relevant variables. Accessibility in memory of behavioral information was related to performance ratings and to the gender-relevant variables. While most of the variables explored in the study seemed to be potentially relevant and of value in understanding the gender bias process, sex by itself was of no significant value. Implications for practice and future research were discussed.     

Ethnic Minorities in the Mass Media: How Migrants Perceive Their Representation in Swiss Public Television

Communication research highlights deficiencies in the media’s representation of migrants. The study at hand analyzes these deficiencies from the perspective of the migrants concerned: How do they perceive their representation in the media, especially on television? And how do they assess the perceived situation with regard to immigrant integration? This topic has been examined in a qualitative pilot study based on six group discussions amongst migrants and Swiss citizens with an immigration background in the German-, French-, and Italian-speaking parts of Switzerland. The results show a high discrepancy between the desire for more presence and participation on the one hand, and the wish to stand in the spotlight less often, on the other hand.     

Effect of physical attractiveness on opposite- and same-sex evaluations

After reading an essay attributed to a college freshman, male and female college students evaluated both the essay's quality and the writer's ability. By means of a photograph, the subjects knew writer's sex and physical attractiveness (high, medium, or low). The essays also varied in “objective” quality (high, medium, or low). Significant main effects for essay quality were found in all dependent measures and a sigrdficant main effect for physical attractiveness was found for Composite Essay Quality. Analysis of significant three-way interac-tions between physical attractiveness, sex-of-subject, and sex-of-writer for the Composite Essay Quality and Writer's Overall Ability revealed that individuals of high and medium physical attractiveness were evaluated differently by members of the opposite sex or same sex. That is, highly attractive individuals received the highest evaluations from members of the opposite sex, while individuals of medium physical attractiveness received the highest evaluations from members of the same sex. Results are discussed in terms of the importance of physical attractiveness to relationships between members of the same and opposite sex.     

Psychological essentialism and stereotype endorsement

Research on implicit person theories shows that people who believe that human attributes are immutable (“entity theorists”) are particularly prone to endorse social stereotypes and to explain them with reference to innate factors. We argue that entity theories belong to a broader set of beliefs that represent differences between people in terms of underlying essences. New measures of three essentialist beliefs (i.e., in the biological basis, discreteness, and informativeness of human attributes) were developed in a pilot study. In the main study, these beliefs were found to covary with entity theories, and to predict the endorsement and innate explanation of stereotypes. Essentialist beliefs predicted stereotype endorsement independently of popular stereotyping-related individual difference measures, and in a way that was not reducible to the effect of entity theories. We propose that research on implicit person theories can be placed within an encompassing framework of psychological essentialism.     

Adolescent perception of mothers' parenting strengths and needs: a cross-cultural approach to curriculum development for parent education

Black, Hispanic, and White American early adolescents (N = 573) were administered the Parent Success Indicator. The performance of their mothers was rated for 60 items, included within six subscales, that consider Communication, Use of Time, Teaching, Frustration, Satisfaction, and Information Needs. Each racial group described favorable attributes of mothers and noted realms of learning where further growth seemed warranted. Statistically significant main effects for race, time spent together, and presence of an adult at home when the adolescent returned from school were reported. No significant main effects for child gender were reported. Based on perceptions of the participants, topics were identified for a common parent curriculum that can serve mothers of each racial group. Additional topics, based on the ratings within each race, were recommended to meet the distinctive learning needs of Black, Hispanic, and White mothers of early adolescents.     

Large visuospatial sex difference in line judgment: possible role of attentional factors

This article describes a large sex difference on a new, group-administered visuospatial task, the Judgment of Line Angle and Position (JLAP) test, and investigates the role of attentional factors in the difference. On the JLAP, adapted from a neuropsychological task (Benton et al., 1983), participants evaluate spatial attributes of lines. Study 1: College males (N = 48) outperformed females (N = 80), resulting in a large effect for sex (d = 0.85). Errors were more common on oblique (vs horizontal or vertical) lines, especially for females. Study 2: Task attributes were manipulated (N = 33 males and 36 females) to study the role of attentional factors. Findings suggest that males are more likely than females to normally attend to and be aided by geometrical reference cues.     

JOB ATTRIBUTE PREFERENCES AND WORK COMMITMENT OF MEN AND WOMEN IN THE UNITED STATES

The extent of assumed sex differences in preferences for work attributes is explored utilizing data from five representative national samples. The results indicated only minimal differences in preferred job attributes between males and females. Both sexes identified meaningfulness of the work as the most important job attribute, and rank ordered the other four attributes studied in the following sequence: promotion, income, security, and hours. Factors such as education, occupational prestige, age and one's commitment to continue working were more important than sex of the respondent as predictors of job attribute preferences. However, these status variables did not affect the relationship of sex and job attribute preferences. Furthermore, these factors had approximately the same relative predictive value for both males and females. Nevertheless, these statistically significant predictors explained a small proportion of the variance in job attribute preferences. Implications for research and practice are discussed.     

No sex difference in perceived competence of computer use among male and female college students in 2002

The present research examined sex differences in general computer knowledge and computer anxiety. Survey data about computer knowledge, comfort, and interest were collected from 697 students, 579 from a previous study in 2001 at three types of colleges (a four-year liberal arts college, a business college, or a community college). With few exceptions, no differences associated with sex were detected. Implications for the present findings are discussed.     

EFFECTS OF CANDIDATE CHARACTERISTICS ON MANAGEMENT PROMOTION DECISIONS: AN EXPERIMENTAL STUDY

This study examined the effects of candidate characteristics on simulated management promotion decisions. Seventy-two managers from three organizational levels participated as decision makers in a half-day exercise. Four candidate characteristics were manipulated: potential for advancement, the availability of assessment center information, current position, and sex. Other characteristics such as tenure and past performance were controlled by randomly distributing levels of the attributes across candidates or holding the attributes constant. The results showed that potential, assessment center information, and position were important in selecting finalists and rating the extent to which a candidate was considered. Two interactions, potential by position and sex by position, indicated that configural relationships played a significant role in the promotion decisions. Participants' perceptions of the importance of the information paralleled the statistical importance of the information. The external validity of the study was supported by comparing the results to data on actual promotion decisions. The results are discussed in terms of the value of different information and how it is processed in evaluating and selecting candidates for promotion.