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失败恐惧的形成及对创业行为的影响
引用本文:郝喜玲,刘依冉,杜晶晶,郑方. 失败恐惧的形成及对创业行为的影响[J]. 心理科学进展, 2021, 29(9): 1551-1560. DOI: 10.3724/SP.J.1042.2021.01551
作者姓名:郝喜玲  刘依冉  杜晶晶  郑方
作者单位:1.安徽财经大学工商管理学院, 蚌埠 233030;2.天津大学教育学院, 天津 300350;3.天津财经大学商学院, 天津 300222
基金项目:国家自然科学基金面上项目(72072001);国家自然科学基金青年项目(72002002);国家自然科学基金青年项目(71902136);安徽省质量工程教学研究重点项目(2019jyxm0184);安徽财经大学研究生科研基金创新项目(ACYC2020326)
摘    要:创业活动的高风险性和不确定性导致创业者时常体验失败恐惧。对于创业者而言, 失败恐惧亦敌亦友。已有研究较多关注失败恐惧对创业行为的抑制作用, 忽略了失败恐惧的形成及其对创业行为的激励作用。本研究基于情绪和认知属性分析创业情境下失败恐惧, 认为损失相关和暴露能力不足的创业事件可能诱发失败恐惧, 创业者的执念激情和预防定向能够诱发失败恐惧; 然后, 阐述失败恐惧对创业行为的3种不同影响:激励、抑制和压抑, 并考察创业环境特征对失败恐惧与创业行为的调节效用。本研究拓展了失败恐惧的应用范围和适用情境, 丰富心理学的情绪认知评价理论、情感事件理论和经典压力理论, 也为理解复杂多样的创业行为提供新视角, 深化创业心理与创业行为关系的理论认知。

关 键 词:失败恐惧  创业认知  创业行为  创业事件  情绪认知评价理论  
收稿时间:2021-01-22

The formation of fear of failure and its influence on entrepreneurial behavior
HAO Xi-ling,LIU Yi-ran,DU Jing-jing,ZHENG Fang. The formation of fear of failure and its influence on entrepreneurial behavior[J]. Advances In Psychological Science, 2021, 29(9): 1551-1560. DOI: 10.3724/SP.J.1042.2021.01551
Authors:HAO Xi-ling  LIU Yi-ran  DU Jing-jing  ZHENG Fang
Affiliation:1.School of Business Administration, Anhui University of Finance and Economics, Bengbu 233030, China;2.School of Education, Tianjin University, Tianjin 300350, China;3.School of Business, Tianjin University of Finance and Economics, Tianjin 300222, China
Abstract:Entrepreneurship is an emotional journey that is companied with fear of failure. Fear of failure can be both an enemy and a friend. It has a dark side of discouraging entrepreneurs from carrying out entrepreneurial activities, and a bright side of motivating them to move forward. Despite mounting research on entrepreneurs' fear of failure, most studies focus on its inhibitory effect on entrepreneurial entry. Few studies pay attention to the facilitating role of fear of failure and how does it influence the key behaviors in the whole process of entrepreneurship. Based on the research gap, the study focuses on the following three research questions. (1) What induces entrepreneurs' fear of failure? (2) How does fear of failure affect entrepreneurial behavior? (3) What are the boundary conditions of fear of failure on entrepreneurial behavior? Following the core logic of Affective Events Theory, the study constructs the theoretical framework of 'entrepreneurial event * entrepreneur -- fear of failure -- entrepreneurial behavior', and tries to explore this complex concept together with the insights from practice.
Keywords:fear of failure  entrepreneurial cognition  entrepreneurial behavior  entrepreneurial event  cognitive appraisal theory of emotion  
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