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The role of cultural communication norms in social exclusion effects |
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| Authors: | Jaehoon Lee L.J. Shrum Youjae Yi |
| Affiliation: | 1. Southern Illinois University, United States;2. HEC Paris, France;3. Seoul National University, Republic of Korea |
| Abstract: | |
| Keywords: | Social exclusion Culture Communication norms Helping Conspicuous consumption |