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Graded auditory Stroop effects generated by gender words
Authors:Gregg Melissa K  Purdy Kim A
Affiliation:State University of New York, Stony Brook, USA.
Abstract:Two auditory Stroop experiments requiring identification of the speaker's sex were conducted. An auditory Stroop effect was expected, analogous to visual effects found in Stroop literature. In Exp. 1 the speaker's sex was identified faster when sex labels ("male" and "female") and words that imply a sex (e.g., father, grandmother) were congruent with the speaker's sex. In Exp. 2, an auditory semantic gradient was established in which words that were more meaningfully tied to a particular sex produced more Stroop interference. This auditory semantic gradient is analogous to effects found in the visual Stroop literature of a semantic gradient related to color.
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