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内隐地域刻板印象的IAT和SEB比较研究
引用本文:杨治良,邹庆宇. 内隐地域刻板印象的IAT和SEB比较研究[J]. 心理科学, 2007, 30(6): 1314-1320
作者姓名:杨治良  邹庆宇
作者单位:1. 华东师范大学心理系,上海,200062
2. 华东师范大学心理系,上海,200062;Caliper Business Consulting Co.Ltd.,上海,200040
基金项目:教育部哲学社会科学研究重大课题;上海市功能磁共振成像重点实验室资助
摘    要:
本研究以上海行政区为划分标准,探讨了"上海人"和"非上海人"群体的地域刻板印象以及"内-外群体效应"。结果发现:(1)IAT结果表明,被试在不相容条件下的反应时显著高于相容条件(t(25)=3.282,p<0.01);(2)SEB结果表明,被试对于不符合刻板印象的句子做出解释的次数显著多于符合刻板印象的句子(t(73)=2.844,p<0.01),且不同地域来源的被试做出的内、外归因也有显著差异(t(72)=3.172,p<0.01)。研究采用两种测验方法证实了地域刻板印象的存在,并且通过实践验证了SEB作为内隐社会认知研究方法的有效性。

关 键 词:内隐联想测验IAT  刻板印象解释偏差SEB  内-外群体效应  地域刻板印象

An Implicit Regional Stereotype Research with IAT and SEB
Yang Zhiliang,Zou Qingyu. An Implicit Regional Stereotype Research with IAT and SEB[J]. Psychological Science, 2007, 30(6): 1314-1320
Authors:Yang Zhiliang  Zou Qingyu
Abstract:
Using Shanghai as an example,this study intended to verify the existence of implicit regional stereotype and looked into its characteristics.The results were that:(1) IAT values were significantly higher under the incompatible condition than under the compatible condition(t=3.282,p<0.01);(2) SEB values were significantly higher under the incompatible condition than under the compatible condition(t=2.844,p<0.01).Subjects from different areas significantly did different kinds of attribution(t=3.172,p<0.01).The two experiments confirmed that Regional Stereotype did exist and SEB was an effective method for implicit research.
Keywords:implicit association test  stereotype explanatory bias  in-out group effect  regional stereotype
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