Focus of attention in groups: a self-attention perspective

In three studies, we examined the hypothesis, derived from self-attention theory, that the focus of attention of individuals in groups varies as a function of group composition. In naturally occurring, nonlaboratory settings, Studies 1 and 2 demonstrated a decrease in first-person singular pronoun usage as the proportionate number of discussants in a group increased. In a laboratory setting, Study 3 demonstrated an increase in self-reported self-focus as the number of subjects decreased relative to the number of experimenters. These results support the conceptualization of self-focused attention as a mediator of group composition effects.