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Appearance investment mediates the association between fear of negative evaluation and dietary restraint
Affiliation:1. Department of Health Sciences, Psychology and Psychiatry Unit, University of Florence, via di San Salvi 12, 50100, Florence, Italy;2. Department of Psychology, York University, 2275 Bayview Ave, ON M4N 3M6, North York, Toronto, Ontario, Canada;3. Department of Psychology, University of British Columbia, 2136 West Mall, V6T1Z4 Vancouver, British Columbia, Canada
Abstract:This study investigated whether appearance investment explains the association between fear of negative evaluation and dietary restraint. Data were collected from 305 undergraduate female participants in an online survey. Mediation analyses were conducted using Preacher and Hayes (2008) Indirect Mediation macro. Results showed that both components of appearance investment that is, holding appearance as central to self-definition and the tendency to engage in appearance management behaviours, mediate the association between fear of negative evaluation and dietary restraint. The Baron and Kenny (1986) method further showed that holding appearance as central to self-definition fully mediates this association but that engagement in appearance management behaviours only partially mediates it. These results suggest that appearance investment could prompt women to diet to try to lose weight to fend off feared negative evaluation from others.
Keywords:Fear of negative evaluation  Dietary restraint  Appearance investment
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