| Abstract: | A two-week summer institute sponsored by Plans for Progress, encompassing company visitations and scheduled campus speakers augmented by seminar discussions, provided significant improvement in counselors' perceptions of industry expectations and requirements. A perspective on the amount and accuracy of company knowledge held by vocational counselors was obtained by administering the questionnaire used in the Plans for Progress Institute to a group of undergraduate campus leaders and two expectedly biased “in” groups earning degrees in business administration. The counselors were found to be as knowledgeable as mature MBA students working full time in industry and significantly more informed than undergraduates majoring in business administration as well as undergraduate student leaders. |
