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Relational Risk and Its Personal Correlates in Strategic Alliances
Authors:T. K. Das  Bing-Sheng Teng
Affiliation:(1) Department of Management, Zicklin School of Business, Baruch College, City University of New York, 17 Lexington Avenue, New York, NY, 10010;(2) George Washington University, USA
Abstract:
In this study we focus on the perception of one particular type of risk in the context of strategic alliances—relational risk. Perceived relational risk refers to the degree to which decision makers are concerned with the partner's opportunistic behavior in cooperative efforts. We develop a measure of relational risk in strategic alliances, and empirically examine some of its personal correlates. Based on a survey of senior executives of corporations and MBA students, we found partial support for the principal hypothesis that the perception of relational risk for prospective strategic alliances is related to an individual's age and trust in people.
Keywords:Relational risk  risk perception  strategic alliances  personal correlates  trust in people
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