Children and “junk food” advertising: Critique of a recent Australian study

A field experiment by Australian public health researchers Norman, Kelly, McMahon, and others allegedly demonstrated that primary school children's physical health is threatened by exposure to “junk food” advertising. Their study was published in the international health journal Appetite and was clearly intended to influence government regulatory policy. The methodology of the study was taken, without acknowledgement, from an earlier American study in the Journal of Consumer Research and much other research on children's consumer behavior, including pioneering studies conducted by the present author? was ignored. Also, quite unforgivably, the researchers neglected to cite Australia's already strict regulatory controls on and guidelines for advertising directed to children. The present author sent a rejoinder to Appetite pointing out the many problems with Norman et al.'s research and recommending that their article be withdrawn, but the editor insisted I revise it to remove almost all the criticisms, which I naturally refused to do. Instead, by publishing this article in JCB, the present author is hoping to make consumer researchers aware of the sort of poorly performed and ideologically influenced research relating to marketing and consumer behavior that is appearing in the health journals. The present article also contributes more generally by exposing problems that must be avoided in experimental research on consumer behavior.     

Feeling Global,Acting Ethically: Global Identification and Fairtrade Consumption

Global identification has become a popular construct in recent psychological debate as it relates to harmonious intergroup relations and a caring for all humanity. Based on social identity theorizing, the current research tests whether global identification can also predict consumer choices, at the expense of lower personal benefit. Importantly, we assumed that concerns about global injustice represent a crucial component of that relation. We predicted that participants who identified strongly with all humanity would rather choose a Fairtrade product alternative over a conventional one, compared with low identifiers. In addition, we assumed that this effect be mediated by perceived global injustice. Both predictions were confirmed in a consumer choice study (N = 68). Overall, global identification and globally relevant consumer behavior seem meaningfully interconnected, and we discuss these findings with regard to recent theoretical developments in Fairtrade consumption research.     

Research Productivity and Performance of Journals in the Creativity Sciences: A Bibliometric Analysis

A bibliometric approach was employed to analyze the research productivity and performance of creativity studies between 1965 and 2012. A dataset was constructed using all publications and citations retrieved from four key journals that publish creativity research: Journal of Creative Behavior (JCB), Gifted Child Quarterly (GCQ), Creativity Research Journal (CRJ), and Psychology of Aesthetics, Creativity, and the Arts (PACA). Major findings in this study include: (a) During the study period, the four journals have published 1,891 articles on creativity and they have been cited 11,709 times; (b) the impact factors of the four journals increased from lower than .50 in 2002 to over 1.0 in 2012; in 2012 PACA had the highest impact factor, followed by CRJ; (c) JCB published the most creativity papers and CRJ had the most citations; (d) about a third of the articles published in the four journals have never been cited. Implications for the field of creativity are discussed.     

Social meanings in Christmas consumption: an exploratory study of UK celebrants' consumption rituals

• Although much has been written about the celebration of Christmas from a variety of perspectives, limited attention has been paid in the consumer behaviour literature to understanding the behaviours of consumers surrounding this event. Apart from insights gained from prior work on consumption rituals and meanings of festivities, our knowledge of meaning creation through Christmas consumption is partial, and written mainly from a North American perspective. Since consumer behaviour is shaped by cultural and social contexts, understanding the relationship between consumption objects and the social meanings that consumers ascribe to them is a research imperative. This paper explores the ways in which the British Christmas is consumed as a shared consumption experience, by bringing together two different approaches taken by consumer researchers and sociologists to analysing social consumption patterns. These are drawn from structuralist and post‐structuralist thinking. The findings of an exploratory qualitative study are used to demonstrate how an enhanced understanding of consumption meanings associated with this particular cultural context can lead to new insights into how consumers create social meanings through special, as well as ordinary, behaviours.

Copyright © 2006 John Wiley & Sons, Ltd.     

Modelling consumer entertainment software choice: An exploratory examination of key attributes,and differences by gamer segment

• From virtually nowhere 20 years ago to sales of US$9.5 billion in 2007, the video game industry has now overtaken movie industry box‐office receipts in terms of annual sales, and blockbuster video games can out perform blockbuster movies for opening‐week sales. This dramatic growth is likely to continue in coming years. Yet there has been little scholarly attention to consumers within the industry. This research fills this gap by providing a comprehensive study of consumer behaviour in the gaming industry, using the Theory of Planned Behaviour (TPB); a widely used, robust and reliable consumer research instrument. The study elicits key salient attributes for the major constructs in the TPB model – attitude, subjective norm, and perceived behavioural control – and shows how these key constructs affect purchase intention. To avoid aggregation error in analysing overall market data, this study segments the market and examines differences in perspective by gamer type. We therefore examine differences in these key salient attributes by gamer type to understand consumer motivations better.
• As the first systematic study to examine consumer behaviour issues in the gaming industry, this study provides useful insights to consumers' behaviour in a large, growing industry. Consumer perceptions and behaviour toward entertainment software is complex and this study is not the final word, but it is the first available empirical evidence and can thus move forward the discussion from speculation to replication, extension, and alternative approaches. For managers in this industry, this study demonstrates how a comprehensive model can be applied to entertainment software.

Copyright © 2010 John Wiley & Sons, Ltd.     

La Bella Figura: The role of a cultural philosophy on Italian consumerism

The La Bella Figura concept extends to many Italian cultural dimensions including physical appearance, perception of self, and behaviours. La Bella Figura plays an essential role in shaping Italian consumer behaviour and consumerism. The current study sought to understand how women living in Italy conceptualize La Bella Figura and how it affects their day‐to‐day lives, attitudes, and consumption behaviours. This research extracted concepts from Consumer Culture Theory to construct a qualitative codebook and structure thematic data analyses. Semi‐structured interviews were conducted with 30 women aged 18–50 years living in Florence, Italy. Participants were recruited through study flyers, social media, and snowball sampling. Open and axial coding were facilitated by HyperRESEARCH 4.0.1 software to generate key themes. Data were collected and analyzed by trained researchers living in Florence, Italy, who utilized grounded theory techniques to identify emergent themes. Results indicated various components of La Bella Figura contributed to consumer behaviour, namely its influence on identity (i.e., appearance, confidence), lifestyle goals (i.e., health, consumerism), and social norms (i.e., perceptions of others, media). Findings offer practical recommendations for marketers and retailers to appeal to the Italian market through effective and informed mediums.     

Consumer segments in social commerce: A latent class approach

Social commerce is thriving; therefore, it becomes essential to recognize different types of social commerce shopper. In this study, we assume that social networking sites such as Facebook contain differently behaving consumer segments. Based on the assumption that the majority of social commerce shoppers are young adults, we are interested in identifying unobservable shopper segments that the young group may contain. A conceptual model has been tested that incorporates the psychological factor (trust), the unified theory of acceptance and the use of technology (UTAUT2), and behavioral aspects using mixture modeling techniques to reveal the unobservable consumer segments who have searched for clothing items through Facebook when shopping (n = 309). Three segments were found: social patrons (n = 219), wary explorers (n = 72), and sporadic explorers (n = 18). The study is a rare attempt to specifically categorize social commerce shopper segments by using mixture modeling techniques. The study offers further research avenues. Copyright © 2016 John Wiley & Sons, Ltd.     

Ethics: universal or global? The trends in studies of ethics in the context of globalization

The article discusses how theory and practice in global ethics affect each other. First, the author explores how the study of ethics has changed in the era of globalization and ponders what the role of the field of study of global ethics is in this context. Second, she wants to show how the logical fallacies in widening study field of ethics produce false polarizations between facts and value judgements in social ethics made in various cultural contexts. She further elaborates how these false polarizations prevent constructive cross-cultural and transnational discussions on ethical guidelines and principles that are needed to produce joint action (plans) to deal with serious ethical issues globally and nationally. Finally, the paper argues that in order to find a way to solve our shared complex ethical problems in global context, we need to get back to basics by focusing on the method of ethics, that is, self-critical and logical analysis of sound argumentation and justification of our values and moral principles.     

Religion and development ethics in global perspective: a case study of a foreign Christian NGO in China

ABSTRACT

Much academic writing on religion and development tends to focus on the values, beliefs, and modes of operation of religious organizations to examine whether religion contributes ethically to development. A problem with such an approach is its disregard of the contested and evolving nature of religious participation in development in broader national and global contexts. What constitutes ethical religious contribution to development? How can we study the question sociologically? To answer these two questions, I develop Roland Robertson’s notion of the global field to present a framework for analyzing the dynamic interaction between religion and development ethics. In terms of methodological contribution, the framework proposed here prompts us dynamically to contextualize the issue of religious development ethics with reference to four components that make up the global field: the religious agent, the national society, the global civil society, and the global discourse on wellbeing and development. This means that, from an analytical perspective, what is proper or ethical in religious development ethics should not be construed in absolute terms, but in terms of degree and variation. I demonstrate the usefulness of such a contextual approach by drawing on research on ‘GMV’ (pseudonym for an international Christian medical professional services group actively engaged in community development) in China and examining the relationship between religious NGOs, the party-state, and evolving discursive practice of development in the country.     

An exploration of the well-being benefits of hedonic and eudaimonic behaviour

Hedonia and eudaimonia have both been proposed as pathways to well-being. Past research in this area has predominantly focused on global cognitive evaluations of how one typically lives. Findings from such research lack practical relevance, and hence, this study aimed to investigate how actual hedonic and eudaimonic behaviour related to well-being and psychopathology. Participants (N?=?105) completed an array of well-being outcomes prior to completing an online diary, reporting actual instances of hedonic and eudaimonic behaviour. Participants spent more time engaged in hedonic activity than eudaimonic activity. Hedonic activity served an emotion regulation function, predicting positive affect, carefreeness, vitality, and life satisfaction. Hedonic behaviour also predicted reduced negative affect, depression, and stress. Eudaimonic behaviour predicted meaning in life and elevating experience. Both hedonic and eudaimonic behaviours predicted flourishing. These findings suggest that increasing hedonic and eudaimonic behaviours may be an effective way to increase well-being and reduce psychological distress.     

The values and motivations behind sustainable fashion consumption

The growth in ethical consumption behaviour and greater interest in sustainable fashion from a production side provides grounding for the emergence of a new consumer market for sustainable fashion. To date, however, most studies in this field focus on the production end of the emerging market, with little exploration of the consumers. Of the work, there is on sustainable fashion consumption; the majority discuss perceptions of sustainable fashion by the general population, with little work sampling actual consumers of sustainable fashion. Therefore, the purpose of this study is to explore the values and motivations underpinning actual sustainable fashion consumption. Thirty‐nine in‐depth interviews were conducted with a sample of frequent sustainable clothing consumers. The study follows a means‐end theory approach linking purchased products back to purchasing criteria and personal values. This study therefore contributes to the overall understanding of sustainable fashion consumption and gives insights into purchasing criteria and behavioural choices of sustainable fashion consumers. Copyright © 2015 John Wiley & Sons, Ltd.     

Self-Identity and the Theory of Planned Behavior: A Useful Addition or an Unhelpful Artifice?1

Among the variables proposed as useful additions to the structure of the theory of planned behavior (Ajzen, 1991), there is evidence for the predictive usefulness of a measure of self-identity. In the study reported here, members of the general population in the United Kingdom (n= 235) completed a questionnaire addressing the consumption of a diet low in animal fats. The questionnaire was structured in terms of the TPB and contained additional variables that previous research has indicated to be useful predictors of intentions and behavior. A multiple regression of intentions (R²= .80) showed self-identification as a health-conscious consumer to have a predictive effect independent of the effects of these other variables. This effect was also found in replication studies.     

A cross‐cultural assessment of attitudes regarding perceived breaches of ethical conduct by both parties in the business‐consumer dyad

Recent initiatives in business curricula have included emphases on global business and ethics. Using 28 scenarios which reflect potential concerns regarding the conduct of either business or a consumer, this research combines these issues by comparing the ethical predisposition of business students in Australia with their Canadian counterparts. A sample of 264 students indicated that students in both countries generally hold high expectations for the behaviour of business and consumers. Both groups exhibited quite similar views in relation to the 28 consumer and business‐related scenarios. When comparing Canadian students to Australian students, four significant differences were documented in the 14 scenarios which address the behaviour of business entities. The assessment of attitudes regarding questionable consumer actions provided even more homogeneity as only one statistically significant difference was identified. The study concludes by documenting a series of attitudinal differences on the part of groups defined not by nationality, but rather on the basis of gender or age. These demographic differences were more pronounced than were the differences across the two countries. Copyright © 2003 Henry Stewart Publications.     

#sustainablefashion on Instagram: A content and network analysis of user-generated posts

The social and environmental impacts of the global fashion industry face increasing scrutiny. As such, consumers and brands look towards ‘sustainable fashion’ for low-impact alternatives. Simultaneously, visual social media platforms such as Instagram have become prevalent places for fashion advertising and discourse. To investigate this under-researched area, the current study utilises visual content and social network analysis to explore how sustainable fashion is presented on Instagram, specifically: (a) what visual characteristics are present within sustainable fashion content, and (b) in what broader contexts and communities is discussion of sustainable fashion taking place? Posts included under the hashtag #sustainablefashion (N = 650) were inspected for visual characteristics, including type of clothing, presence of person, post setting, presence of nature, and post format. Most posts were photographs located indoors with no person and no nature-based elements. The hashtags used alongside #sustainablefashion were analysed with Gephi software to establish a social network and community groups of related topics. Network analysis revealed four key community groups: online-promotional, artisan-traditional, eco-ethical, and Malay-online-selling. Secondhand fashion also appeared to be the most prominent sustainable fashion alternative on Instagram. This study is one of the first to investigate the characteristics of user-generated #sustainablefashion content on Instagram. Whilst social media is a burgeoning avenue for research, existing studies primarily investigate how these platforms can be harnessed for advertising, rather than what users themselves are already posting. Implications for brands who use this platform and opportunities for future research are discussed.     

Unraveling the Relationship between Well-Being,Sustainable Consumption and Nature Relatedness: a Study of University Students

Many empirical studies have found an association between sustainable consumption and well-being. However, the direction of causality between these constructs remains unclear. Well-being could be an antecedent of sustainable consumption or, sustainable consumption a driver of well-being; also, there could be a reciprocal relationship between these two constructs. Alternatively, both well-being and sustainable consumption could be outcomes of another construct that could be masking a relationship between well-being and sustainable consumption. This study aims to advance the well-being and sustainable consumption research by testing these three relationships in a longitudinal study with young consumers (n = 369). The findings show that when controlling for the constructs at Time 1, the relationship between the focal constructs is no longer significant. Results lead to support the hypothesis that sustainable consumption and well-being are explained by a particular trait of the individual, nature relatedness, so that individuals with greater nature relatedness are more likely to adopt a sustainable lifestyle and have greater well-being. Nature relatedness thus acts as a predictor of both focal constructs. This result implies that by nurturing nature relatedness, societies will achieve the double dividend of well-being and sustainability.

     

A Qualitative Exploration of Counselor Educators' Collaborative Authorship Perceptions and Practices

Limited research exists that examines the ethics of counselor educators' collaborative authorship practices. The study purpose was to explore the collaborative authorship decision-making perceptions and practices of counselor educators (N = 11). We identified six themes: (a) human process and communication, (b) context and nature of relationships, (c) learning experiences about authorship, (d) academic and career stage expectations, (e) collaborative authorship practices, and (f) philosophy of authorship. Implications and recommendations for research are discussed.     

The pursuit of optimal distinctiveness and consumer preferences

He, L., Cong, F., Liu, Y. & Zhou, X. (2010). The pursuit of optimal distinctiveness and consumer preferences. Scandinavian Journal of Psychology, 51, 411–417. This article investigates the effect of optimal distinctiveness on consumer product consumption. The authors argue that consumers acquire and display material possessions to restore their optimal levels of distinctiveness. Results showed that placing consumers in a state of low distinctiveness increased desire to acquire distinctive products, whereas perceptions of high distinctiveness reduced desire to acquire such products. Consumers’ desire for distinctiveness‐related products held true for various consumer choices, including willingness to pay more for limited‐edition products and preference for unpopular gifts. This finding has implications for understanding consumer choice in expressing identity.     

DIETRICH BONHOEFFER—AN ETHICS OF GOD'S APOCALYPSE?

Bonhoeffer's theology generally and his Ethics in particular have not commonly been thought to be ‘apocalyptic’. Indeed, many have adjudged him to be “almost immunized” against such eschatology. Yet, a close reading of Bonhoeffer's Ethics shows unmistakable resonances between the themes, tasks and argumentative forms of his theological ethics and the contours of pauline apocalyptic as set forth recently in the work of J. Louis Martyn and others. In this text, Bonhoeffer confronts the question ‘What has paraenesis to do with apocalypsis?’ and experiments with answers which acknowledge that ‘the incursion of a new world’ in Christ ‘renders ancient good uncouth.’ Seeing this illumines several aspects of Bonhoeffer's theological ethics, clarifies the importance of the doctrine of justification therein, and emphasises its dynamic, dialectical and pauline character.